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Rating
4/5
5/5
Summary
Product Analytics For Product, Marketing, Sales & Support teams. Full-funnel attribution, onboarding optimization, feature usage trends, subscription growth, cohort analysis and more.
Clarity is a free, easy-to-use tool that captures how real people actually use your site. Setup is easy and you'll start getting data in minutes.
An open-source product analytics for developers. It helps engineers understand their product usage, automate events, and user data collection.
Ultimate open-source analytics to satisfy all your needs. Track every metric you need without invading your users' privacy.
Pros
  • User / account segmentation
  • Realtime
  • Integrations
  • Feature revenue reporting
  • Simple implementation
  • It is free and easy to use
  • Great heatmaps
  • Unlimited session recordings
  • No data sampling
  • Easy to set up
  • Great interface design
  • Reasonable pricing
  • Good session recordings
  • Privacy-focused
  • Performance monitoring
  • Open-source
  • Browser extensions for quick access to analytics
  • Messenger integrations
Cons
  • Customisability
  • Limited free version
  • Limited reporting features
  • Limited integrations
  • Feature flags are limited
  • Limited amount of graph types
  • Filtering could be improved
  • Limited integration capabilities

Pricing information

Starting Price
Pro$999+ p/m
EnterpriseOn req.
ClarityFree
Cloud LiteFree
Cloud€0.005 per event / recording
Enterprise Cloud€450 p/m minimum
Hobby$5 / mo
Freelancer$15 / mo
Startup$59 / mo
Enterprise$110 / mo
Free trial period
14 days
Free plan
Free plan
14 days

Account Management

Trackable Items
1
Unlimited
Unlimited
Unlimited
User Seats
50+
Unlimited
Unlimited
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • United States
  • European Economic Area (EEA)
  • United States
  • United States
  • European Economic Area (EEA)
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
Woopra
Microsoft Clarity
You
You
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
24 months
13 months
Unlimited
Unlimited
Data Sampling
Woopra never uses any kind of sampling
Swetrix does not sample data
Data Import
Import raw visit data with actions and visitor properties via API
Historical data ingestion
Data Export
Export raw daily visit data via API
via API, CSV, JSON or any other format (users are able to write custom extensions for that)
Compliance
  • GDPR
  • GDPR
  • CCPA
  • ePrivacy
  • GDPR
  • CCPA
  • HIPAA
  • PECR
  • GDPR
  • CCPA
  • HIPAA
  • CPPA
Cookieless
Woopra relies on first-party cookies.
Clarity uses first-party cookies
Posthog has the option to be used without cookies
Swetrix does not use cookies for tracking

Alerts & Automation

Custom Alerts
Automatically trigger emails, slack messages or update Salesforce fields
Receive alerts via Slack or email
Daily, Weekly, Monthly, Quarterly or at threshold
Email Reports
Subscribe to an Insight or dashboard
Daily, Weekly, Monthly, Quarterly

Reporting

Trend Reporting
Measure by feature, subscription changes by location, campaign performance by source & more
We offer AI based traffic forecasting & trend monitoring
Device Reporting
Device type, browser & OS widgets
Country, browser, device type, language, utm_* metrics, performance statistics and more
Funnel Reporting
User Flow Reporting
Combine any set of actions or attributes in Sankey charts
Segmentation
Create dynamic segments based on any combination of criteria
You can segment data via multiple filters, apply specific timeframes & periods
Cohort Reports
Breakdown acquisition date, signup date, first purchase date & more
Retention Reporting
Uncover at-risk users and discover engaged users
Attribution Reporting
Simple referral metrics
Ecommerce Reporting

User Experience Features

Heatmaps
Click, scroll & area heatmaps
Session Recordings
Filter by actions, duration, pages & device
A/B Testing
Feature flags and A/B testing
User Feedback
Surveys

Customizability

Custom Properties
Custom Metrics
Available from the pro plan
Custom Reports
Receive custom reports by email. You can also add unlimited amount of email addresses to be subscribed to the traffic report newsletter.
Custom Events
Via HTTP API or Javascript API
You can track custom events. Custom events also support lots of customisations (e.g. you may track if you want 1 custom event per 1 unique session, etc).
Annotations
Soon to be released

Support

Support description
Woopra offers support by phone, email, and an extensive knowledge base.
Support is available via chat, email and the support center.
Posthogs' support consists of an extensive knowledge base and community on their website. For enterprise users, support is also available trough a dedicated Slack channel and via e-mail.
Swetrix offers online support in the chatbox on the website, via social-media (i.e. Twitter, Linkedin, Discord) and via Email.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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