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Rating
5/5
Summary
The only digital insights platform that gives you complete understanding of your customers’ digital journeys, so you can quickly improve conversion, retention, and customer delight.
A B2B leadgeneration tool. Start identifying your B2B website visitors and grow your sales funnel. Generate more and better leads than your competition.
An open-source product analytics for developers. It helps engineers understand their product usage, automate events, and user data collection.
Pirsch is a simple, cookie-free, open-source web analytics solution that integrates easily into your website or backend.
Pros
  • It is easy to implement
  • It has data science capabilities
  • Reports are easy to build
  • Interface is user-friendly
  • Company insights
  • Session Recordings
  • Geographic results
  • CRM integration
  • Easy to set up
  • Great interface design
  • Reasonable pricing
  • Good session recordings
  • Lightweight, cookie-free and open-source
  • Pirsch's backend integration requires no client-side scripts and delivers the same accurate results without the interference of adblockers
  • Extensive API
  • Fully-fledged access management
  • Comprehensive filtering by any metric including event metadata
Cons
  • Tech support is quite basic
  • Difficult to share dasboards
  • Onboarding could be improved
  • Limited features
  • Specific use-case
  • Not very customizable
  • Quite steep pricing
  • Feature flags are limited
  • Limited amount of graph types
  • Filtering could be improved
  • Visitors are only recognized for up to 24 hours to comply with the privacy policy
  • Heatmaps and session recordings are not available

Pricing information

Starting Price
FreeFree
GrowthOn req.
ProOn req.
PremierOn req.
Starter€69+ p/m
Scale€159+ p/m
Pro€359+ p/m
5.000+ company ID'sOn req.
Cloud LiteFree
Cloud€0.005 per event / recording
Enterprise Cloud€450 p/m minimum
Free trial period
Free plan
14 days
Free plan
30 days

Account Management

Trackable Items
1
Unlimited
Unlimited
Unlimited
User Seats
Unlimited
3 to unlimited, by plan
Unlimited
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
You
Leadinfo
You
You
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
12 months
30 days
Unlimited
Unlimited
Data Sampling
Data Import
Used for bulk tagging leads
Historical data ingestion
Import from Plausible, Fathom or Google Analytics
Data Export
Via CSV or API
Elaborate lead export in CSV or for Linkedin
via API or CSV
Compliance
  • GDPR
  • CCPA
  • HIPAA
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • HIPAA
  • PECR
  • GDPR
  • CCPA
  • ePrivacy
  • PECR
Cookieless
Heap relies on first-party cookies
Sets first-party cookies _li_id (2 years) and _li_ses (session) by default; an optional cookieless mode exists.
Posthog has the option to be used without cookies
Pirsch Analytics does not use cookies

Alerts & Automation

Custom Alerts
Via Slack or email
Receive alerts via Slack or email
Email Reports
Schedule regular emails for important charts
Daily, weekly or monthly lead overview
Subscribe to an Insight or dashboard
Daily, Weekly, Bi-weekly, Monthly

Reporting

Trend Reporting
Analyse your peak hours
Device Reporting
Device type, OS, Browser, Browser version, Screen size
Funnel Reporting
With quantitative measurement of user friction & step suggestions
Analyze Funnels
User Flow Reporting
Sankey chart with path comparison
Entry and exit pages
Segmentation
Quickly identify patterns in user behavior
Filter leads by country, channel or page
Extensive filtering by any metric
Cohort Reports
Retention Reporting
Attribution Reporting
Track UTM parameters or initial referrer sources
Simple referral widget
Ecommerce Reporting
Easy setup with eCommerce Activation Kit
Possible with custom events and goals

User Experience Features

Heatmaps
Session Recordings
Automatically filters relevant replays
Included from the Scale plan
A/B Testing
Feature flags and A/B testing
Tag-based A/B testing and segmentation
User Feedback
Track NPS score events in surveys
Surveys

Customizability

Custom Properties
Define your own labels
As part of custom events
Custom Metrics
Custom Reports
Custom Events
Define triggers to label a lead or send them to CRM
With additional metadata fields (key-value pairs).
Annotations

Support

Support description
Heap offers extensive documentation and access to their in-depth collection of Heap University courses to get up and running. Need more help? Join the community or contact their knowledgable support staff through email.
Email support on Starter, phone support from Scale, a dedicated customer success manager on Pro, plus a help center.
Posthogs' support consists of an extensive knowledge base and community on their website. For enterprise users, support is also available trough a dedicated Slack channel and via e-mail.
Email support, public Discord server
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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