Compare
Compare Analytics Tools
Rating
Summary
Open Web Analytics is the free and open source web analytics framework that lets you stay in control of how you instrument and analyze the use of your websites and application
A B2B tool that helps businesses identify and track website visitors in order to generate leads and improve their sales and marketing efforts.
Optimize your website with certainty, not assumption. Watch real user journeys, with automatic Friction Scores that detects where to focus first.
A website UX tool. See how your visitors actually use your website. It features visitor recordings, live chat, heat map suite, analytics, polls, & more.
Pros
- The software is open source
- It is very customizable
- Ecommerce reporting
- Privacy friendly
- The script is lightweight
- Great for B2B leadgen
- Quality company insights
- Modern user interface
- Responsive support
- Easy to set up
- Intuitive dashboards
- Great filtering
- Possibility to tag elements
- Helpfull support
- Automatic form tracking
- User feedback surveys
- Easy to use
- Great tagging feature
- Attentive support team
Cons
- Limited reporting features
- Technical skill required
- Comply with data privacy regulations
- You need a secure server
- Limited features
- Pricing based on company ID's, relevant or not
- Slight learning curve
- Lack of insight for Iframe recordings
- Funnels could be improved
- You run into credit limit quite fast
- New version can be glitchy
- Slight learning curve for beginners
Pricing information
Starting Price
| 0-50 company ID's | $49 p/m |
| 51-100 company ID's | $69 p/m |
| 101-250 company ID's | $99 p/m |
| 251-500 company ID's | $139 p/m |
| 501-750 company ID's | $179 p/m |
| 751-1.000 company ID's | $229 p/m |
| 1.001-2.000 company ID's | $279 p/m |
| 2.001-3.000 company ID's | $349 p/m |
| 3.001-4.000 company ID's | $439 p/m |
| 4.001-5.000 company ID's | $529 p/m |
| 5.000+ company ID's | On req. |
| Free | Free |
| Starter | €39 p/m |
| Growth | €129 p/m |
| Business | €259 p/m |
| Pro | €499 p/m |
| Enterprise | On req. |
Free trial period
Free plan
14 days
14 days
7 days
Account Management
Trackable Items
Unlimited
Unlimited
10
1 per plan but option to add 1 for €5
User Seats
Unlimited
Unlimited
Unlimited
Unlimited
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- Not applicable
- European Economic Area (EEA)
- European Economic Area (EEA)
- United States
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
You
Snitcher
Mouseflow
Lucky Orange
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
Unlimited
12 months*
12 months
2 months for heatmaps & recordings and 12 for other features
Data Sampling
Data Import
by means of the REST API
through integrations
Data Export
by means of the REST API
via CSV or to third-party tools by ID push
Compliance
- GDPR
- CCPA
- GDPR
- CCPA
- GDPR
- CCPA
- GDPR
- CCPA
Cookieless
Sets first-party cookies (owa_v, owa_c, session). Lifetimes can be shortened or made session-only.
Sets one first-party cookie, snitcher_device_id (1 year).
Mouseflow uses first-party cookies
Lucky orange uses first-party cookies
Alerts & Automation
Custom Alerts
Via web hook
Email Reports
Hourly, daily, or weekly emails
Reporting
Trend Reporting
Simple visitor trend graphs
Device Reporting
Filter by device type, OS, browser & screen resolution
Funnel Reporting
Simple funnel report, watch recordings from converters
User Flow Reporting
Segmentation
Segment users to filter heatmaps & recordings
Cohort Reports
Retention Reporting
Attribution Reporting
Simple referrer graph
Ecommerce Reporting
User Experience Features
Heatmaps
Click, movement, scroll, attention, live & geo heatmaps
Session Recordings
Domstream
Elaborate filtering & livestream options
A/B Testing
User Feedback
Custom triggered text, multiple choice & NPS ratings
Customizability
Custom Properties
Custom Metrics
Custom Reports
Automatic form tracking
Custom Events
Custom tagging of recordings
Annotations
Support
Support description
Because Open Web Analytics is open source, all documentation is found on GitHub. Apart from the community, there are no support options available.
Support via a contact form (answered by email), live chat and the help center.
Mouseflow provides support in four languages and through phone, email, and an extensive knowledge base
Lucky Orange offers support by means of email, a live chat, and a ticketing system. Besides that, they have an extensive knowledge base and they offer an onboarding service.
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community