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Compare Analytics Tools
Rating
Summary
Optimize your website with certainty, not assumption. Watch real user journeys, with automatic Friction Scores that detects where to focus first.
An open-source product analytics for developers. It helps engineers understand their product usage, automate events, and user data collection.
A simple but powerful real-time web analytics tool that helps you track, analyse and understand your visitors. It features click fraud detection and session playback.
A website UX tool. See how your visitors actually use your website. It features visitor recordings, live chat, heat map suite, analytics, polls, & more.
Pros
- Intuitive dashboards
- Great filtering
- Possibility to tag elements
- Helpfull support
- Automatic form tracking
- User feedback surveys
- Easy to set up
- Great interface design
- Reasonable pricing
- Good session recordings
- Easy to use
- Google Ads integration
- Great session playback
- Click fraud detection
- Visitor alerts
- Easy to use
- Great tagging feature
- Attentive support team
Cons
- Lack of insight for Iframe recordings
- Funnels could be improved
- You run into credit limit quite fast
- Feature flags are limited
- Limited amount of graph types
- Filtering could be improved
- Limited free plan
- New version can be glitchy
- Slight learning curve for beginners
Pricing information
Starting Price
| Free | Free |
| Starter | €39 p/m |
| Growth | €129 p/m |
| Business | €259 p/m |
| Pro | €499 p/m |
| Enterprise | On req. |
| Cloud Lite | Free |
| Cloud | €0.005 per event / recording |
| Enterprise Cloud | €450 p/m minimum |
| Free | Free |
| 100k Page Views | €9+ p/m |
| 250k Page Views | €19+ p/m |
Free trial period
14 days
Free plan
30 days
7 days
Account Management
Trackable Items
10
Unlimited
1
1 per plan but option to add 1 for €5
User Seats
Unlimited
Unlimited
Unlimited
Unlimited
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
- United States
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
Mouseflow
You
Statcounter
Lucky Orange
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
12 months
Unlimited
Unlimited*
2 months for heatmaps & recordings and 12 for other features
Data Sampling
Data Import
through integrations
Historical data ingestion
Import Google keyword data
Data Export
via CSV or to third-party tools by ID push
To a spreadsheet or other third party software.
Compliance
- GDPR
- CCPA
- GDPR
- CCPA
- HIPAA
- PECR
- GDPR
- GDPR
- CCPA
Cookieless
Mouseflow uses first-party cookies
Posthog has the option to be used without cookies
Statcounter uses cookies
Lucky orange uses first-party cookies
Alerts & Automation
Custom Alerts
Via web hook
Receive alerts via Slack or email
Important visitor alerts
Email Reports
Hourly, daily, or weekly emails
Subscribe to an Insight or dashboard
Detailed, mobile-friendly reports
Reporting
Trend Reporting
Simple visitor trend graphs
Device Reporting
Filter by device type, OS, browser & screen resolution
Device type, browser, OS & screen resolution
Funnel Reporting
Simple funnel report, watch recordings from converters
User Flow Reporting
Simple ordered list of pages visited
Segmentation
Segment users to filter heatmaps & recordings
Cohort Reports
Retention Reporting
Attribution Reporting
Simple referral & UTM sources
Simple referrer graph
Ecommerce Reporting
User Experience Features
Heatmaps
Click, movement, scroll, attention, live & geo heatmaps
Session Recordings
Elaborate filtering & livestream options
Recordings with many filtering options
A/B Testing
Feature flags and A/B testing
User Feedback
Custom triggered text, multiple choice & NPS ratings
Surveys
Customizability
Custom Properties
Custom Metrics
Custom Reports
Automatic form tracking
Custom Events
Custom tagging of recordings
Max 5 custom tags + values per page
Annotations
Support
Support description
Mouseflow provides support in four languages and through phone, email, and an extensive knowledge base
Posthogs' support consists of an extensive knowledge base and community on their website. For enterprise users, support is also available trough a dedicated Slack channel and via e-mail.
Statcounter offers various support options like phone, email, live chat, and an extensive knowledge base.
Lucky Orange offers support by means of email, a live chat, and a ticketing system. Besides that, they have an extensive knowledge base and they offer an onboarding service.
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community