Compare
Compare Analytics Tools
Rating
4/5
Summary
One easy dashboard to see how many visitors are coming to your website, where they come from and what they do once they're there. Without cookies. Without stalking. Still lightweight.
Clarity is a free, easy-to-use tool that captures how real people actually use your site. Setup is easy and you'll start getting data in minutes.
Optimize your website with certainty, not assumption. Watch real user journeys, with automatic Friction Scores that detects where to focus first.
Pendo is a product-analytics app that helps software companies develop products that resonate with customers.
Pros
- Privacy focused
- Cookieless
- Lightweight script
- Good support
- Easy to use
- It is free and easy to use
- Great heatmaps
- Unlimited session recordings
- No data sampling
- Intuitive dashboards
- Great filtering
- Possibility to tag elements
- Helpfull support
- Automatic form tracking
- User feedback surveys
Cons
- Limited features due to cookieless
- Not very customisable
- No free version
- Limited reporting features
- Limited integrations
- Lack of insight for Iframe recordings
- Funnels could be improved
- You run into credit limit quite fast
Pricing information
Starting Price
| Starter | €15 p/m |
| Business | €40 p/m |
| Enterprise | On req. |
| Clarity | Free |
| Free | Free |
| Starter | €39 p/m |
| Growth | €129 p/m |
| Business | €259 p/m |
| Pro | €499 p/m |
| Enterprise | On req. |
Free trial period
14 days
Free plan
14 days
Free plan
Account Management
Trackable Items
5-10+ depending on plan
Unlimited
10
Unlimited in Portfolio plan
User Seats
1-10+ depending on plan
Unlimited
Unlimited
Unlimited
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
- United States
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
You
Microsoft Clarity
Mouseflow
Pendo
Data Freshness
Realtime
Realtime
Realtime
Hourly updates
Data Retention
Unlimited
13 months
12 months
84 months
Data Sampling
Data Import
GA importer included
through integrations
Import historical data by CSV
Data Export
As CSV or via API
via CSV or to third-party tools by ID push
Export feedback & reports by CSV or pull data to BI tool
Compliance
- GDPR
- CCPA
- ePrivacy
- GDPR
- CCPA
- ePrivacy
- GDPR
- CCPA
- CCPA
- ePrivacy
Cookieless
Simple Analytics is cookieless by default.
Clarity uses first-party cookies
Mouseflow uses first-party cookies
Pendo uses first-party cookies
Alerts & Automation
Custom Alerts
Via web hook
Guide, Page & Feature alerts
Email Reports
Daily, weekly, monthly
Hourly, daily, or weekly emails
Recieve reports in weekly emails
Reporting
Trend Reporting
Curved and linear trend lines
Simple visitor trend graphs
Device Reporting
Device type, browser & OS widgets
Filter by device type, OS, browser & screen resolution
Funnel Reporting
Line up goals for simple funnel
Simple funnel report, watch recordings from converters
User Flow Reporting
Segmentation
Filter dashboard with visitor attributes
Segment users to filter heatmaps & recordings
Cohort Reports
Retention Reporting
See Cohort analysis
Attribution Reporting
Simple referral metrics
Ecommerce Reporting
User Experience Features
Heatmaps
Click, scroll & area heatmaps
Click, movement, scroll, attention, live & geo heatmaps
Session Recordings
Filter by actions, duration, pages & device
Elaborate filtering & livestream options
A/B Testing
User Feedback
Custom triggered text, multiple choice & NPS ratings
Customizability
Custom Properties
Custom Metrics
Custom Reports
Automatic form tracking
Change the widgets of a report
Custom Events
Custom tagging of recordings
Annotations
Able to include links in annotations
Support
Support description
Simple Analytics offers knowledgable support through phone and email.
Support is available via chat, email and the support center.
Mouseflow provides support in four languages and through phone, email, and an extensive knowledge base
The Pendo support consists of a phone helpdesk, a live chat function, an extensive knowledge base and a community.
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community