Compare
Compare Analytics Tools
Plausible Analytics
From $9 p/m
Only Plausible Analytics has:
- User Flow Reporting
Open Web Analytics
No feature only Open Web Analytics has.
Lead Forensics
On request
No feature only Lead Forensics has.
Mouseflow
Free plan
Only Mouseflow has:
- A/B Testing
- User Feedback
- Custom Reports
Summary
Lightweight and open source web analytics. No cookies and fully compliant with GDPR, CCPA and PECR. Made and hosted in the EU, on European cloud infrastructure.
Open Web Analytics is the free and open source web analytics framework that lets you stay in control of how you instrument and analyze the use of your websites and application
B2B website visitor identification in real-time. Uncover your anonymous B2B website visitors and fuel your business growth.
Optimize your website with certainty, not assumption. Watch real user journeys, with automatic Friction Scores that detects where to focus first.
Pros
- Lightweight
- Open-source
- Cookieless
- EU cloud infrastructure
- The software is open source
- It is very customizable
- Ecommerce reporting
- Privacy friendly
- The script is lightweight
- Great for B2B leadgen
- Company insights
- Simple implementation
- The world's largest B2B IP address database
- Ability to tag users
- Intuitive dashboards
- Great filtering
- Possibility to tag elements
- Helpfull support
- Automatic form tracking
- User feedback surveys
Cons
- Limited features
- No audience reporting features
- Limited reporting features
- Technical skill required
- Comply with data privacy regulations
- You need a secure server
- Limited features
- Cluttered interface
- Crashes sometimes
- Lack of insight for Iframe recordings
- Funnels could be improved
- You run into credit limit quite fast
Pricing information
Starting Price
- 10k page views$9 p/m
- 100k page views$19 p/m
- 200k page views$29 p/m
- 500k page views$49 p/m
- 1M page views$69 p/m
- 2M page views$89 p/m
- 5M page views$129 p/m
- 10M page views$169 p/m
- EnterpriseOn req.
- EssentialsOn req.
- AutomateOn req.
- FreeFree
- Starter€39 p/m
- Growth€129 p/m
- Business€259 p/m
- Pro€499 p/m
- EnterpriseOn req.
Free trial period
30 days
Free plan
7 days
14 days
Account Management
Trackable Items
1-10+ depending on plan
Unlimited
Unlimited
10
User Seats
1-10+ depending on plan
Unlimited
Unlimited
Unlimited
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- Not applicable
- United Kingdom
- European Economic Area (EEA)
- European Economic Area (EEA)
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
You
You
Lead Forensics
Mouseflow
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
3-5+ years depending on plan
Unlimited
3 months
12 months
Data Sampling
Limited data sampling in reports with over 20M pageviews
Data Import
e.g. import GA data
by means of the REST API
by means of an API
through integrations
Data Export
Export your data to CSV
by means of the REST API
by means of an API
via CSV or to third-party tools by ID push
Compliance
- GDPR
- CCPA
- PECR
- GDPR
- CCPA
- GDPR
- CCPA
- GDPR
- CCPA
Cookieless
Plausible is cookieless by default.
Sets first-party cookies (owa_v, owa_c, session). Lifetimes can be shortened or made session-only.
The basic tracking code sets no cookie; an optional first-party cookie (lfuuid) can be enabled.
Mouseflow uses first-party cookies
Alerts & Automation
Custom Alerts
Traffic spike notifications through Slack or email
Via web hook
Email Reports
Weekly or monthly email reporting
Hourly, daily, or weekly emails
Reporting
Trend Reporting
Simple visitor trend graphs
Device Reporting
Device type, browser & OS
Filter by device type, OS, browser & screen resolution
Funnel Reporting
Simple funnel report, watch recordings from converters
User Flow Reporting
Basic reporting by looking at Entry & Exit pages
Segmentation
Use filters to segment your audience
Segment users to filter heatmaps & recordings
Cohort Reports
Retention Reporting
Attribution Reporting
Ecommerce Reporting
Ecommerce revenue tracking
User Experience Features
Heatmaps
Click, movement, scroll, attention, live & geo heatmaps
Session Recordings
Domstream
Elaborate filtering & livestream options
A/B Testing
User Feedback
Custom triggered text, multiple choice & NPS ratings
Customizability
Custom Properties
Custom Properties (Business plan and above)
Custom Metrics
Custom Reports
Automatic form tracking
Custom Events
By means of adding CSS classes
also called triggers
Custom tagging of recordings
Annotations
Support
Support description
Plausible offers extensive documentation which is the first place to find answers. Still haven't found what you're looking for? Contact their email support for knowledgable support.
Because Open Web Analytics is open source, all documentation is found on GitHub. Apart from the community, there are no support options available.
Lead Forensics support options consist of country-specific phone numbers nu and a form on the website to contact sales or support.
Mouseflow provides support in four languages and through phone, email, and an extensive knowledge base
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community