Compare
Compare Analytics Tools
Rating
4/5
Summary
Give your teams a self-service digital analytics platform to understand your users, drive conversions, and increase engagement, growth and revenue. Ideal for product or gowth teams.
Chartbeat is a suite of content analytics tools for publishers that lets you track reader engagement on your site, optimize your user experience in real-time, and share key metrics with your team.
Clarity is a free, easy-to-use tool that captures how real people actually use your site. Setup is easy and you'll start getting data in minutes.
Optimize your website with certainty, not assumption. Watch real user journeys, with automatic Friction Scores that detects where to focus first.
Pros
- Simple & Intuïtive
- User segmentation
- Data visualisations
- Feature Analytics
- Comes with headline testing tool
- Dashboards are easy to read
- Reporting is in realtime
- Good referral report
- It is free and easy to use
- Great heatmaps
- Unlimited session recordings
- No data sampling
- Intuitive dashboards
- Great filtering
- Possibility to tag elements
- Helpfull support
- Automatic form tracking
- User feedback surveys
Cons
- Dashboard customisation
- Limited free plan
- User support access
- Pricing transparency
- Mainly designed for publishers
- Their pricing is untransparent
- Traffic sources could be improved
- Limited reporting features
- Limited integrations
- Lack of insight for Iframe recordings
- Funnels could be improved
- You run into credit limit quite fast
Pricing information
Starting Price
| Starter | Free |
| Growth | $49+ p/m |
| Enterprise | On req. |
| Basic | On req. |
| Plus | On req. |
| Premium | On req. |
| Clarity | Free |
| Free | Free |
| Starter | €39 p/m |
| Growth | €129 p/m |
| Business | €259 p/m |
| Pro | €499 p/m |
| Enterprise | On req. |
Free trial period
Free plan
14 days
Free plan
14 days
Account Management
Trackable Items
Unlimited
1
Unlimited
10
User Seats
Unlimited for all plans
Unlimited
Unlimited
Unlimited
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
You
Chartbeat
Microsoft Clarity
Mouseflow
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
Unlimited
13 months
13 months
12 months
Data Sampling
Data Import
Via SDK, API, GCS, AWS & more
through integrations
Data Export
To GCS, BigQuery, Redshift & more
via CSV or to third-party tools by ID push
Compliance
- GDPR
- CCPA
- ePrivacy
- GDPR
- CCPA
- GDPR
- CCPA
- ePrivacy
- GDPR
- CCPA
Cookieless
Amplitude relies on first-party cookies.
Uses first-party cookies by default. Cookieless mode is optional.
Clarity uses first-party cookies
Mouseflow uses first-party cookies
Alerts & Automation
Custom Alerts
Via web hook
Email Reports
Subscribe to dashboard for daily reports
Hourly, daily, or weekly emails
Reporting
Trend Reporting
Simple visitor trend graphs
Device Reporting
Device type, browser & OS widgets
Filter by device type, OS, browser & screen resolution
Funnel Reporting
Flexible funnels to analyse conversion, time to convert & more
Simple funnel report, watch recordings from converters
User Flow Reporting
Standard & reverse Sankey charts
Segmentation
Segment users to filter heatmaps & recordings
Cohort Reports
Retention Reporting
Retention Analysis and Lifecycle charts
Attribution Reporting
Simple referral metrics
Ecommerce Reporting
Elaborate Ecommerce reporting
User Experience Features
Heatmaps
Click, scroll & area heatmaps
Click, movement, scroll, attention, live & geo heatmaps
Session Recordings
Session Replay
Filter by actions, duration, pages & device
Elaborate filtering & livestream options
A/B Testing
A/B testing & feature flagging with Amplitude Experiment
Headline A/B testing tool
User Feedback
Guides and Surveys
Custom triggered text, multiple choice & NPS ratings
Customizability
Custom Properties
Custom Metrics
20 custom formulas to create the metric you need
Custom Reports
Automatic form tracking
Custom Events
Create a custom event from existing events
Custom tagging of recordings
Annotations
Support
Support description
The support of Amplitude consists of a ticketing system, an extensive knowledge base, a community and email support depending on your plan.
Chartbeat's support is accessible by email during regular office hours. Overall they provide extensive documentation, but their support staff is responsive and very knowledgable in case you face issues.
Support is available via chat, email and the support center.
Mouseflow provides support in four languages and through phone, email, and an extensive knowledge base
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community