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Rating
5/5
5/5
Summary
A free analytics suite with a focus on user privacy and data security. Optimize the customer journey where it was previously impossible.
Lightweight and open source web analytics. No cookies and fully compliant with GDPR, CCPA and PECR. Made and hosted in the EU, on European cloud infrastructure.
Optimize your website with certainty, not assumption. Watch real user journeys, with automatic Friction Scores that detects where to focus first.
An open-source product analytics for developers. It helps engineers understand their product usage, automate events, and user data collection.
Pros
  • Ease of use
  • Great authorisation management
  • Packed with features
  • Community forum
  • Intergrated tag & consent management
  • Lightweight
  • Open-source
  • Cookieless
  • EU cloud infrastructure
  • Intuitive dashboards
  • Great filtering
  • Possibility to tag elements
  • Helpfull support
  • Automatic form tracking
  • User feedback surveys
  • Easy to set up
  • Great interface design
  • Reasonable pricing
  • Good session recordings
Cons
  • No progressive payment plan
  • Ecommerce reporting can be improved
  • Limited features
  • No audience reporting features
  • Lack of insight for Iframe recordings
  • Funnels could be improved
  • You run into credit limit quite fast
  • Feature flags are limited
  • Limited amount of graph types
  • Filtering could be improved

Pricing information

Starting Price
Core - 500k€35 p/m
Enterprise€366 p/m
10k page views$9 p/m
EnterpriseOn req.
200k page views$29 p/m
100k page views$19 p/m
500k page views$49 p/m
1M page views$69 p/m
2M page views$89 p/m
5M page views$129 p/m
10M page views$169 p/m
FreeFree
Starter€39 p/m
Growth€129 p/m
Business€259 p/m
Pro€499 p/m
EnterpriseOn req.
Cloud LiteFree
Cloud€0.005 per event / recording
Enterprise Cloud€450 p/m minimum
Free trial period
Free plan
30 days
14 days
Free plan

Account Management

Trackable Items
10 sites or apps (free) Unlimited (Enterprise)
1-10+ depending on plan
10
Unlimited
User Seats
Unlimited
1-10+ depending on plan
Unlimited
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • United States
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
You
You
Mouseflow
You
Data Freshness
30 min
Realtime
Realtime
Realtime
Data Retention
Up to 25 months
3-5+ years depending on plan
12 months
Unlimited
Data Sampling
By default Piwik does not sample data
Limited data sampling in reports with over 20M pageviews
Data Import
Import cost data, search keywords, user/client ID and audience data
e.g. import GA data
through integrations
Historical data ingestion
Data Export
As CSV, XML, JSON, or via an API
Export your data to CSV
via CSV or to third-party tools by ID push
Compliance
  • GDPR
  • CCPA
  • HIPAA
  • LGPD
  • ePrivacy
  • PECR
  • GDPR
  • CCPA
  • PECR
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • HIPAA
  • PECR
Cookieless
Piwik features a cookieless tracking option
Plausible is cookieless by default.
Mouseflow uses first-party cookies
Posthog has the option to be used without cookies

Alerts & Automation

Custom Alerts
Email alerts based on thresholds
Traffic spike notifications through Slack or email
Via web hook
Receive alerts via Slack or email
Email Reports
Daily, weekly or monthly reports
Weekly or monthly email reporting
Hourly, daily, or weekly emails
Subscribe to an Insight or dashboard

Reporting

Trend Reporting
Simple visitor trend graphs
Device Reporting
Device type, browser & OS
Filter by device type, OS, browser & screen resolution
Funnel Reporting
Detailed funnel report up to 5 steps
Simple funnel report, watch recordings from converters
User Flow Reporting
Standard, transition & reverse Sankey charts
Basic reporting by looking at Entry & Exit pages
Segmentation
Unlimited segments
Use filters to segment your audience
Segment users to filter heatmaps & recordings
Cohort Reports
Retention Reporting
Customer loyalty eCommerce report
Attribution Reporting
Multi-channel attribution with 98% accuracy
Ecommerce Reporting
Overview, order list, product, days and sessions to purchase & customer loyalty
Ecommerce revenue tracking

User Experience Features

Heatmaps
Create an overlay with the site inspector Chrome extension
Click, movement, scroll, attention, live & geo heatmaps
Session Recordings
Elaborate filtering & livestream options
A/B Testing
Feature flags and A/B testing
User Feedback
Custom triggered text, multiple choice & NPS ratings
Surveys

Customizability

Custom Properties
200 slots for each scope and they can't be removed
Custom Properties (Business plan and above)
Custom Metrics
Also called Calculated metrics
Custom Reports
Automatic form tracking
Custom Events
Include category, action, and optionally name and value
By means of adding CSS classes
Custom tagging of recordings
Annotations
Add to any graph or include them in scheduled reports or alerts

Support

Support description
Piwik Pro offers extensive documentation and video tutorials. They have support offices for different regions which can be contacted by email and phone.
Plausible offers extensive documentation which is the first place to find answers. Still haven't found what you're looking for? Contact their email support for knowledgable support.
Mouseflow provides support in four languages and through phone, email, and an extensive knowledge base
Posthogs' support consists of an extensive knowledge base and community on their website. For enterprise users, support is also available trough a dedicated Slack channel and via e-mail.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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Check out our knowledge base for more articles on analytics, tracking and privacy.

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