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Compare Analytics Tools

Leadfeeder

Free plan

No feature only Leadfeeder has.

Piwik PRO

From €35 per month

Only Piwik PRO has:

  • Data Sampling
  • User Flow Reporting
  • Retention Reporting
  • Ecommerce Reporting
  • Custom Properties
  • Custom Metrics
  • Annotations

Mouseflow

Free plan

Only Mouseflow has:

  • Session Recordings
  • A/B Testing
  • User Feedback

Cloudflare Analytics

No feature only Cloudflare Analytics has.

Summary
A B2B leadgeneration tool. Turn pageviews into pipeline. Identify the companies already visiting your website and convert them into high-value leads.
A free analytics suite with a focus on user privacy and data security. Optimize the customer journey where it was previously impossible.
Optimize your website with certainty, not assumption. Watch real user journeys, with automatic Friction Scores that detects where to focus first.
Privacy-first, lightweight, accurate web analytics for free. Web Analytics that allows you to view and track essential stats on the usage of your website.
Pros
  • Company insights
  • Easy setup
  • CRM integration
  • Great for leadgen
  • Ease of use
  • Great authorisation management
  • Packed with features
  • Community forum
  • Intergrated tag & consent management
  • Intuitive dashboards
  • Great filtering
  • Possibility to tag elements
  • Helpfull support
  • Automatic form tracking
  • User feedback surveys
  • Starts free when client of Cloudflare
  • Very easy to setup
  • Server log additional metrics
  • Difficult to block for Adblockers
Cons
  • Specific use-case
  • Limited data retention
  • Limited features
  • No progressive payment plan
  • Ecommerce reporting can be improved
  • Lack of insight for Iframe recordings
  • Funnels could be improved
  • You run into credit limit quite fast
  • Limited features
  • Might track high amounts of bot traffic
  • Limited metrics
  • Cannot exclude own visits

Pricing information

Starting Price
  • LiteFree
  • Discover€79+ p/m (billed annually)
  • Activate€369+ p/m (billed annually)
  • Scale€599+ p/m (billed annually)
  • EnterpriseOn req.
  • Core - 500k€35 p/m
  • Enterprise€366 p/m
  • FreeFree
  • Starter€39 p/m
  • Growth€129 p/m
  • Business€259 p/m
  • Pro€499 p/m
  • EnterpriseOn req.
Free trial period
14 days
Free plan
14 days
Free plan

Account Management

Trackable Items
Unlimited
10 sites or apps (free) Unlimited (Enterprise)
10
10
User Seats
Unlimited
Unlimited
Unlimited
N/A
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • United Kingdom
  • United States
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
Leadfeeder
You
Mouseflow
Cloudflare Analytics
Data Freshness
1 hour
30 min
Realtime
Realtime
Data Retention
Unlimited on paid plans, 7 days on Free
Up to 25 months
12 months
6 months
Data Sampling
By default Piwik does not sample data
Adaptive sampling of 1-10% on all stats
Data Import
Import cost data, search keywords, user/client ID and audience data
through integrations
Data Export
Included on Scale, otherwise uses credits
As CSV, XML, JSON, or via an API
via CSV or to third-party tools by ID push
via CVS or JSON files or an API
Compliance
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • HIPAA
  • LGPD
  • ePrivacy
  • PECR
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • HIPAA
  • ePrivacy
Cookieless
Sets first-party cookies _lfa (1 year) and _lfa_consent.
Piwik features a cookieless tracking option
Mouseflow uses first-party cookies
Cloudflare analytics does not use cookies

Alerts & Automation

Custom Alerts
Email alerts based on thresholds
Via web hook
Email Reports
Daily, weekly or monthly reports
Hourly, daily, or weekly emails
Cloudflare does not feature email reports

Reporting

Trend Reporting
Simple visitor trend graphs
Device Reporting
Filter by device type, OS, browser & screen resolution
Device type, browser & OS
Funnel Reporting
Detailed funnel report up to 5 steps
Simple funnel report, watch recordings from converters
User Flow Reporting
Standard, transition & reverse Sankey charts
Segmentation
Unlimited segments
Segment users to filter heatmaps & recordings
Cohort Reports
Retention Reporting
Customer loyalty eCommerce report
Attribution Reporting
Multi-channel attribution with 98% accuracy
Simple referrer dimensions but no UTM tags
Ecommerce Reporting
Overview, order list, product, days and sessions to purchase & customer loyalty

User Experience Features

Heatmaps
Create an overlay with the site inspector Chrome extension
Click, movement, scroll, attention, live & geo heatmaps
Session Recordings
Elaborate filtering & livestream options
A/B Testing
User Feedback
Custom triggered text, multiple choice & NPS ratings

Customizability

Custom Properties
200 slots for each scope and they can't be removed
Custom Metrics
Also called Calculated metrics
Custom Reports
Automatic form tracking
Custom Events
Include category, action, and optionally name and value
Custom tagging of recordings
Cloudflare does not feature event tracking
Annotations
Add to any graph or include them in scheduled reports or alerts

Support

Support description
You can contact support either by live chat (9AM - 11PM EET) and email from Monday to Friday. Support is knowledgable and responsive through chat. Email can take longer and responses can be from different support staff.
Piwik Pro offers extensive documentation and video tutorials. They have support offices for different regions which can be contacted by email and phone.
Mouseflow provides support in four languages and through phone, email, and an extensive knowledge base
Cloudflare offers support for their main product via email, a ticketing system, an elaborate knowledge base and an online community
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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