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Summary
Product Analytics For Product, Marketing, Sales & Support teams. Full-funnel attribution, onboarding optimization, feature usage trends, subscription growth, cohort analysis and more.
Give your teams a self-service digital analytics platform to understand your users, drive conversions, and increase engagement, growth and revenue. Ideal for product or gowth teams.
Optimize your website with certainty, not assumption. Watch real user journeys, with automatic Friction Scores that detects where to focus first.
AI-powered analytics and attribution platform that unifies website, product, and marketing data in one tool.
Pros
- User / account segmentation
- Realtime
- Integrations
- Feature revenue reporting
- Simple implementation
- Simple & Intuïtive
- User segmentation
- Data visualisations
- Feature Analytics
- Intuitive dashboards
- Great filtering
- Possibility to tag elements
- Helpfull support
- Automatic form tracking
- User feedback surveys
- AI-powered attribution
- Combined web + product analytics
- Auto-capture without developers
- Privacy-friendly
Cons
- Customisability
- Limited free version
- Dashboard customisation
- Limited free plan
- User support access
- Pricing transparency
- Lack of insight for Iframe recordings
- Funnels could be improved
- You run into credit limit quite fast
- Relatively new player
- No self-hosting option
Pricing information
Starting Price
| Pro | $999+ p/m |
| Enterprise | On req. |
| Starter | Free |
| Growth | $49+ p/m |
| Enterprise | On req. |
| Free | Free |
| Starter | €39 p/m |
| Growth | €129 p/m |
| Business | €259 p/m |
| Pro | €499 p/m |
| Enterprise | On req. |
Free trial period
14 days
Free plan
14 days
Free plan
Account Management
Trackable Items
1
Unlimited
10
Unlimited
User Seats
50+
Unlimited for all plans
Unlimited
3+ depending on plan
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- United States
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
- European Economic Area (EEA)
- United States
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
Woopra
You
Mouseflow
You
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
24 months
Unlimited
12 months
Unlimited
Data Sampling
Woopra never uses any kind of sampling
Usermaven does not sample data
Data Import
Import raw visit data with actions and visitor properties via API
Via SDK, API, GCS, AWS & more
through integrations
Google Analytics importer
Data Export
Export raw daily visit data via API
To GCS, BigQuery, Redshift & more
via CSV or to third-party tools by ID push
Via API or CSV
Compliance
- GDPR
- GDPR
- CCPA
- ePrivacy
- GDPR
- CCPA
- GDPR
- CCPA
Cookieless
Woopra relies on first-party cookies.
Amplitude relies on first-party cookies.
Mouseflow uses first-party cookies
Cookieless tracking available
Alerts & Automation
Custom Alerts
Automatically trigger emails, slack messages or update Salesforce fields
Via web hook
Threshold-based alerts
Email Reports
Subscribe to dashboard for daily reports
Hourly, daily, or weekly emails
Scheduled email reports
Reporting
Trend Reporting
Measure by feature, subscription changes by location, campaign performance by source & more
Simple visitor trend graphs
Device Reporting
Filter by device type, OS, browser & screen resolution
Funnel Reporting
Flexible funnels to analyse conversion, time to convert & more
Simple funnel report, watch recordings from converters
AI-powered funnel analysis
User Flow Reporting
Combine any set of actions or attributes in Sankey charts
Standard & reverse Sankey charts
User journey visualization
Segmentation
Create dynamic segments based on any combination of criteria
Segment users to filter heatmaps & recordings
Segments & cohorts
Cohort Reports
Breakdown acquisition date, signup date, first purchase date & more
Retention Reporting
Uncover at-risk users and discover engaged users
Retention Analysis and Lifecycle charts
Retention analysis (Business plan)
Attribution Reporting
Multi-touch attribution with 7 models
Ecommerce Reporting
Elaborate Ecommerce reporting
Revenue attribution
User Experience Features
Heatmaps
Click, movement, scroll, attention, live & geo heatmaps
Session Recordings
Session Replay
Elaborate filtering & livestream options
A/B Testing
A/B testing & feature flagging with Amplitude Experiment
User Feedback
Guides and Surveys
Custom triggered text, multiple choice & NPS ratings
Customizability
Custom Properties
Custom properties
Custom Metrics
Available from the pro plan
20 custom formulas to create the metric you need
Custom Reports
Automatic form tracking
Custom dashboards
Custom Events
Via HTTP API or Javascript API
Create a custom event from existing events
Custom tagging of recordings
Auto-captured events
Annotations
Support
Support description
Woopra offers support by phone, email, and an extensive knowledge base.
The support of Amplitude consists of a ticketing system, an extensive knowledge base, a community and email support depending on your plan.
Mouseflow provides support in four languages and through phone, email, and an extensive knowledge base
Usermaven offers documentation, live chat support, and email support.
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community