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Compare Analytics Tools
Rating
5/5
5/5
Summary
Product Analytics For Product, Marketing, Sales & Support teams. Full-funnel attribution, onboarding optimization, feature usage trends, subscription growth, cohort analysis and more.
Optimize your website with certainty, not assumption. Watch real user journeys, with automatic Friction Scores that detects where to focus first.
Enterprise-level web analytics. Adobe Analytics lets you mix, match, and analyze data from any digital point in the customer journey.
Ultimate open-source analytics to satisfy all your needs. Track every metric you need without invading your users' privacy.
Pros
- User / account segmentation
- Realtime
- Integrations
- Feature revenue reporting
- Simple implementation
- Intuitive dashboards
- Great filtering
- Possibility to tag elements
- Helpfull support
- Automatic form tracking
- User feedback surveys
- Great segmentation
- Good video tracking
- Customizable
- Easy report creation
- Privacy-focused
- Performance monitoring
- Open-source
- Browser extensions for quick access to analytics
- Messenger integrations
Cons
- Customisability
- Limited free version
- Lack of insight for Iframe recordings
- Funnels could be improved
- You run into credit limit quite fast
- Pricing can be quite steep
- Tech support can be improved
- Can be difficult to implement
- Can be challenging to get educated
- Limited integration capabilities
Pricing information
Starting Price
| Pro | $999+ p/m |
| Enterprise | On req. |
| Free | Free |
| Starter | €39 p/m |
| Growth | €129 p/m |
| Business | €259 p/m |
| Pro | €499 p/m |
| Enterprise | On req. |
| Select | On req. |
| Prime | On req. |
| Ultimate | On req. |
| Hobby | $5 / mo |
| Freelancer | $15 / mo |
| Startup | $59 / mo |
| Enterprise | $110 / mo |
Free trial period
14 days
14 days
Free plan
14 days
Account Management
Trackable Items
1
10
Unlimited
Unlimited
User Seats
50+
Unlimited
Unlimited
Unlimited
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- United States
- European Economic Area (EEA)
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
Woopra
Mouseflow
Adobe Analytics
You
Data Freshness
Realtime
Realtime
2 hours
Realtime
Data Retention
24 months
12 months
25 months by default
Unlimited
Data Sampling
Woopra never uses any kind of sampling
Some Audience Manager reports display results sampled data
Swetrix does not sample data
Data Import
Import raw visit data with actions and visitor properties via API
through integrations
Though data sources, API or data connectors
Data Export
Export raw daily visit data via API
via CSV or to third-party tools by ID push
Through data feeds, a data warehouse or FTP and SFTP
via API, CSV, JSON or any other format (users are able to write custom extensions for that)
Compliance
- GDPR
- GDPR
- CCPA
- GDPR
- CCPA
- HIPAA
- PECR
- GDPR
- CCPA
- HIPAA
- CPPA
Cookieless
Woopra relies on first-party cookies.
Mouseflow uses first-party cookies
Adobe uses tracking cookies
Swetrix does not use cookies for tracking
Alerts & Automation
Custom Alerts
Automatically trigger emails, slack messages or update Salesforce fields
Via web hook
Via e-mail or SMS
Daily, Weekly, Monthly, Quarterly or at threshold
Email Reports
Hourly, daily, or weekly emails
Flexible scheduled reporting
Daily, Weekly, Monthly, Quarterly
Reporting
Trend Reporting
Measure by feature, subscription changes by location, campaign performance by source & more
Simple visitor trend graphs
We offer AI based traffic forecasting & trend monitoring
Device Reporting
Filter by device type, OS, browser & screen resolution
Device types, OS, OS versions & mobile carriers
Country, browser, device type, language, utm_* metrics, performance statistics and more
Funnel Reporting
Simple funnel report, watch recordings from converters
Bar chart funnel report
User Flow Reporting
Combine any set of actions or attributes in Sankey charts
Fallout & Flow (Sankey chart) reports
Segmentation
Create dynamic segments based on any combination of criteria
Segment users to filter heatmaps & recordings
Advanced segments with Segment builder & Segment manager
You can segment data via multiple filters, apply specific timeframes & periods
Cohort Reports
Breakdown acquisition date, signup date, first purchase date & more
Churn, rolling & latency tables
Retention Reporting
Uncover at-risk users and discover engaged users
Retention cohort report
Attribution Reporting
Apply to metrics, breakdowns or compare models
Ecommerce Reporting
Very flexible ecommerce reporting
User Experience Features
Heatmaps
Click, movement, scroll, attention, live & geo heatmaps
Called activity map
Session Recordings
Elaborate filtering & livestream options
A/B Testing
User Feedback
Custom triggered text, multiple choice & NPS ratings
Customizability
Custom Properties
Custom Metrics
Available from the pro plan
Unlimited calculated metrics
Custom Reports
Automatic form tracking
Reports in Analysis workspace are customisable
Receive custom reports by email. You can also add unlimited amount of email addresses to be subscribed to the traffic report newsletter.
Custom Events
Via HTTP API or Javascript API
Custom tagging of recordings
Up to 1.000 success events
You can track custom events. Custom events also support lots of customisations (e.g. you may track if you want 1 custom event per 1 unique session, etc).
Annotations
Available in Workspace
Soon to be released
Support
Support description
Woopra offers support by phone, email, and an extensive knowledge base.
Mouseflow provides support in four languages and through phone, email, and an extensive knowledge base
The support of Adobe Analytics consists of an expansive knowledge base and an online community. Phone and chat options exist for certain user types. Besides that, they offer many training options and tutorials.
Swetrix offers online support in the chatbox on the website, via social-media (i.e. Twitter, Linkedin, Discord) and via Email.
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community