✓ 100% independent✓ Most complete overview✓ Free expert advice
New MetricsTake the quiz

Compare

Compare Analytics Tools

Rating
5/5
Summary
Lightweight and open source web analytics. No cookies and fully compliant with GDPR, CCPA and PECR. Made and hosted in the EU, on European cloud infrastructure.
B2B website visitor identification in real-time. Uncover your anonymous B2B website visitors and fuel your business growth.
Pendo is a product-analytics app that helps software companies develop products that resonate with customers.
AI-powered analytics and attribution platform that unifies website, product, and marketing data in one tool.
Pros
  • Lightweight
  • Open-source
  • Cookieless
  • EU cloud infrastructure
  • Great for B2B leadgen
  • Company insights
  • Simple implementation
  • The world's largest B2B IP address database
  • Ability to tag users
  • AI-powered attribution
  • Combined web + product analytics
  • Auto-capture without developers
  • Privacy-friendly
Cons
  • Limited features
  • No audience reporting features
  • Limited features
  • Cluttered interface
  • Crashes sometimes
  • Relatively new player
  • No self-hosting option

Pricing information

Starting Price
10k page views$9 p/m
EnterpriseOn req.
200k page views$29 p/m
100k page views$19 p/m
500k page views$49 p/m
1M page views$69 p/m
2M page views$89 p/m
5M page views$129 p/m
10M page views$169 p/m
EssentialsOn req.
AutomateOn req.
Free trial period
30 days
7 days
Free plan
Free plan

Account Management

Trackable Items
1-10+ depending on plan
Unlimited
Unlimited in Portfolio plan
Unlimited
User Seats
1-10+ depending on plan
Unlimited
Unlimited
3+ depending on plan
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • United Kingdom
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • United States
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
You
Lead Forensics
Pendo
You
Data Freshness
Realtime
Realtime
Hourly updates
Realtime
Data Retention
3-5+ years depending on plan
3 months
84 months
Unlimited
Data Sampling
Limited data sampling in reports with over 20M pageviews
Usermaven does not sample data
Data Import
e.g. import GA data
by means of an API
Import historical data by CSV
Google Analytics importer
Data Export
Export your data to CSV
by means of an API
Export feedback & reports by CSV or pull data to BI tool
Via API or CSV
Compliance
  • GDPR
  • CCPA
  • PECR
  • GDPR
  • CCPA
  • CCPA
  • ePrivacy
  • GDPR
  • CCPA
Cookieless
Plausible is cookieless by default.
The basic tracking code sets no cookie; an optional first-party cookie (lfuuid) can be enabled.
Pendo uses first-party cookies
Cookieless tracking available

Alerts & Automation

Custom Alerts
Traffic spike notifications through Slack or email
Guide, Page & Feature alerts
Threshold-based alerts
Email Reports
Weekly or monthly email reporting
Recieve reports in weekly emails
Scheduled email reports

Reporting

Trend Reporting
Device Reporting
Device type, browser & OS
Funnel Reporting
AI-powered funnel analysis
User Flow Reporting
Basic reporting by looking at Entry & Exit pages
User journey visualization
Segmentation
Use filters to segment your audience
Segments & cohorts
Cohort Reports
Retention Reporting
See Cohort analysis
Retention analysis (Business plan)
Attribution Reporting
Multi-touch attribution with 7 models
Ecommerce Reporting
Ecommerce revenue tracking
Revenue attribution

User Experience Features

Heatmaps
Session Recordings
A/B Testing
User Feedback

Customizability

Custom Properties
Custom Properties (Business plan and above)
Custom properties
Custom Metrics
Custom Reports
Change the widgets of a report
Custom dashboards
Custom Events
By means of adding CSS classes
also called triggers
Auto-captured events
Annotations

Support

Support description
Plausible offers extensive documentation which is the first place to find answers. Still haven't found what you're looking for? Contact their email support for knowledgable support.
Lead Forensics support options consist of country-specific phone numbers nu and a form on the website to contact sales or support.
The Pendo support consists of a phone helpdesk, a live chat function, an extensive knowledge base and a community.
Usermaven offers documentation, live chat support, and email support.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

Looking for more answers?

Check out our knowledge base for more articles on analytics, tracking and privacy.

Go to the knowledge base