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Compare Analytics Tools
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Summary
B2B website visitor identification in real-time. Uncover your anonymous B2B website visitors and fuel your business growth.
An open-source product analytics for developers. It helps engineers understand their product usage, automate events, and user data collection.
A simple but powerful real-time web analytics tool that helps you track, analyse and understand your visitors. It features click fraud detection and session playback.
A website optimization tool to analyze visitor's behavior across email & ad campaigns. Investigate buyers' journeys, identify audience segments present across webpages, and spot issues.
Pros
- Great for B2B leadgen
- Company insights
- Simple implementation
- The world's largest B2B IP address database
- Ability to tag users
- Easy to set up
- Great interface design
- Reasonable pricing
- Good session recordings
- Easy to use
- Google Ads integration
- Great session playback
- Click fraud detection
- Visitor alerts
- Easy heatmaps
- Customer feedback surveys
- Simple but good A/B testing
- Easy to set up
Cons
- Limited features
- Cluttered interface
- Crashes sometimes
- Feature flags are limited
- Limited amount of graph types
- Filtering could be improved
- Limited free plan
- Few intergrations with other tools
- Easy to hit the max number of snapshots
Pricing information
Starting Price
| Essentials | On req. |
| Automate | On req. |
| Cloud Lite | Free |
| Cloud | €0.005 per event / recording |
| Enterprise Cloud | €450 p/m minimum |
| Free | Free |
| 100k Page Views | €9+ p/m |
| 250k Page Views | €19+ p/m |
| Basic | $29 p/m |
| Plus | $99 p/m |
| Pro | $249 p/m |
| Enterprise | $599 p/m |
Free trial period
7 days
Free plan
30 days
30 days
Account Management
Trackable Items
Unlimited
Unlimited
1
Unlimited
User Seats
Unlimited
Unlimited
Unlimited
Unlimited
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- United Kingdom
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
- United States
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
Lead Forensics
You
Statcounter
Crazy Egg
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
3 months
Unlimited
Unlimited*
Between 3 & 24 months depending on the plan
Data Sampling
Data Import
by means of an API
Historical data ingestion
Import Google keyword data
Data Export
by means of an API
To a spreadsheet or other third party software.
Download reports or snapshots as a zipfile or CSV
Compliance
- GDPR
- CCPA
- GDPR
- CCPA
- HIPAA
- PECR
- GDPR
- GDPR
- CCPA
- HIPAA
- ePrivacy
Cookieless
The basic tracking code sets no cookie; an optional first-party cookie (lfuuid) can be enabled.
Posthog has the option to be used without cookies
Statcounter uses cookies
Crazy Egg uses first-party cookies
Alerts & Automation
Custom Alerts
Receive alerts via Slack or email
Important visitor alerts
Email Reports
Subscribe to an Insight or dashboard
Detailed, mobile-friendly reports
Receive reports or Snapshots by mail
Reporting
Trend Reporting
Device Reporting
Device type, browser, OS & screen resolution
See which device the user used
Funnel Reporting
User Flow Reporting
Simple ordered list of pages visited
Segmentation
Segment users by device, location, etc.
Cohort Reports
Retention Reporting
Attribution Reporting
Simple referral & UTM sources
By means of referral tracking
Ecommerce Reporting
User Experience Features
Heatmaps
Heatmap, scrollmap, confetti report, overlay & list
Session Recordings
Recordings with many filtering options
A/B Testing
Feature flags and A/B testing
With realtime results
User Feedback
Surveys
Surveys, NPS scores & ratings
Customizability
Custom Properties
Custom tagging for segmenting users
Custom Metrics
Custom users variables
Custom Reports
Custom Events
also called triggers
Max 5 custom tags + values per page
Annotations
Support
Support description
Lead Forensics support options consist of country-specific phone numbers nu and a form on the website to contact sales or support.
Posthogs' support consists of an extensive knowledge base and community on their website. For enterprise users, support is also available trough a dedicated Slack channel and via e-mail.
Statcounter offers various support options like phone, email, live chat, and an extensive knowledge base.
Crazy Egg offers an extensive knowledge base, a ticketing system, and email as their support options. For the plus, pro, and enterprise plans it offers priority support.
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community