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Rating
4/5
Summary
Hotjar provides Product Experience Insights about your website that show how users behave and what they feel strongly about, so product teams can deliver real value to them.
Chartbeat is a suite of content analytics tools for publishers that lets you track reader engagement on your site, optimize your user experience in real-time, and share key metrics with your team.
A B2B tool that helps businesses identify and track website visitors in order to generate leads and improve their sales and marketing efforts.
B2B website visitor identification in real-time. Uncover your anonymous B2B website visitors and fuel your business growth.
Pros
  • Comes with great heatmaps
  • Includes session recordings
  • Good polling function
  • Hotjar features exit surveys
  • Comes with headline testing tool
  • Dashboards are easy to read
  • Reporting is in realtime
  • Good referral report
  • Great for B2B leadgen
  • Quality company insights
  • Modern user interface
  • Responsive support
  • Easy to set up
  • Great for B2B leadgen
  • Company insights
  • Simple implementation
  • The world's largest B2B IP address database
  • Ability to tag users
Cons
  • Hotjar is not available for mobile
  • Steep pricing for large organisations
  • Hard to exclude URLs from reports
  • Mainly designed for publishers
  • Their pricing is untransparent
  • Traffic sources could be improved
  • Limited features
  • Pricing based on company ID's, relevant or not
  • Slight learning curve
  • Limited features
  • Cluttered interface
  • Crashes sometimes

Pricing information

Starting Price
BasicFree
Plus$49+ p/m
BusinessOn req.
ScaleOn req.
BasicOn req.
PlusOn req.
PremiumOn req.
0-50 company ID's$49 p/m
51-100 company ID's$69 p/m
101-250 company ID's$99 p/m
251-500 company ID's$139 p/m
501-750 company ID's$179 p/m
751-1.000 company ID's$229 p/m
1.001-2.000 company ID's$279 p/m
2.001-3.000 company ID's$349 p/m
3.001-4.000 company ID's$439 p/m
4.001-5.000 company ID's$529 p/m
5.000+ company ID'sOn req.
EssentialsOn req.
AutomateOn req.
Free trial period
Free plan
14 days
14 days
7 days

Account Management

Trackable Items
Unlimited
1
Unlimited
Unlimited
User Seats
1
Unlimited
Unlimited
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • United Kingdom
  • European Economic Area (EEA)
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
Hotjar
Chartbeat
Snitcher
Lead Forensics
Data Freshness
30 minutes
Realtime
Realtime
Realtime
Data Retention
12 months
13 months
12 months*
3 months
Data Sampling
Data Import
Send user data to Hotjar to enhance analysis
by means of an API
Data Export
Export recording meta data
by means of an API
Compliance
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • GDPR
  • CCPA
Cookieless
Hotjar relies on first-party cookies.
Uses first-party cookies by default. Cookieless mode is optional.
Sets one first-party cookie, snitcher_device_id (1 year).
The basic tracking code sets no cookie; an optional first-party cookie (lfuuid) can be enabled.

Alerts & Automation

Custom Alerts
in the interface, via e-mail or Slack
Email Reports
e.g. daily survey responses reports

Reporting

Trend Reporting
Device Reporting
See on which device the user was
Funnel Reporting
Discover why users drop off
User Flow Reporting
Segmentation
Create custom filters for recordings
Cohort Reports
Retention Reporting
Attribution Reporting
Ecommerce Reporting

User Experience Features

Heatmaps
Unlimited
Session Recordings
Record all interaction with your site
A/B Testing
No A/B testing tool only integrations
Headline A/B testing tool
User Feedback
Place NPS ratings or a survey pop-up on every page

Customizability

Custom Properties
Custom Metrics
Custom Reports
Custom Events
Track and filter sessions & heatmaps
also called triggers
Annotations
Hotjar does not have annotations

Support

Support description
Hotjar offers extensive documentation and a ticketing support system. Most requests are answered within 1-2 business days, but often faster.
Chartbeat's support is accessible by email during regular office hours. Overall they provide extensive documentation, but their support staff is responsive and very knowledgable in case you face issues.
Support via a contact form (answered by email), live chat and the help center.
Lead Forensics support options consist of country-specific phone numbers nu and a form on the website to contact sales or support.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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