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Summary
Chartbeat is a suite of content analytics tools for publishers that lets you track reader engagement on your site, optimize your user experience in real-time, and share key metrics with your team.
B2B website visitor identification in real-time. Uncover your anonymous B2B website visitors and fuel your business growth.
A simple but powerful real-time web analytics tool that helps you track, analyse and understand your visitors. It features click fraud detection and session playback.
An open-source marketing analytics tool that respects data-privacy. With two hosting options, it is completely cookieless and it lets you own all your data.
Pros
  • Comes with headline testing tool
  • Dashboards are easy to read
  • Reporting is in realtime
  • Good referral report
  • Great for B2B leadgen
  • Company insights
  • Simple implementation
  • The world's largest B2B IP address database
  • Ability to tag users
  • Easy to use
  • Google Ads integration
  • Great session playback
  • Click fraud detection
  • Visitor alerts
  • Open-source
  • Simple to understand interface
  • You own your data
  • Provacy-friendly
  • Lightweight script (2kb)
Cons
  • Mainly designed for publishers
  • Their pricing is untransparent
  • Traffic sources could be improved
  • Limited features
  • Cluttered interface
  • Crashes sometimes
  • Limited free plan
  • Not a great amount of features

Pricing information

Starting Price
BasicOn req.
PlusOn req.
PremiumOn req.
EssentialsOn req.
AutomateOn req.
FreeFree
100k Page Views€9+ p/m
250k Page Views€19+ p/m
Free trial period
14 days
7 days
30 days
14 days

Account Management

Trackable Items
1
Unlimited
1
Unlimited
User Seats
Unlimited
Unlimited
Unlimited
Unlimited for all plans
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • United States
  • United Kingdom
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • European Economic Area (EEA)
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
Chartbeat
Lead Forensics
Statcounter
You
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
13 months
3 months
Unlimited*
Unlimited
Data Sampling
Umami does not sample data
Data Import
by means of an API
Import Google keyword data
Data Export
by means of an API
To a spreadsheet or other third party software.
via API as JSON file
Compliance
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • GDPR
  • GDPR
  • CCPA
  • HIPAA
Cookieless
Uses first-party cookies by default. Cookieless mode is optional.
The basic tracking code sets no cookie; an optional first-party cookie (lfuuid) can be enabled.
Statcounter uses cookies
Umami Analytics does not use cookies

Alerts & Automation

Custom Alerts
Important visitor alerts
for Business & Enterprise plans
Email Reports
Detailed, mobile-friendly reports

Reporting

Trend Reporting
Device Reporting
Device type, browser, OS & screen resolution
Funnel Reporting
User Flow Reporting
Simple ordered list of pages visited
User journey analysis
Segmentation
Simple filters like browser, OS, and country
Cohort Reports
Retention Reporting
Attribution Reporting
Simple referral & UTM sources
UTM & channel attribution
Ecommerce Reporting
Revenue tracking

User Experience Features

Heatmaps
Session Recordings
Recordings with many filtering options
Session replays
A/B Testing
Headline A/B testing tool
User Feedback

Customizability

Custom Properties
Custom Metrics
Custom Reports
Custom Events
also called triggers
Max 5 custom tags + values per page
Track everything from clicks to form submit
Annotations

Support

Support description
Chartbeat's support is accessible by email during regular office hours. Overall they provide extensive documentation, but their support staff is responsive and very knowledgable in case you face issues.
Lead Forensics support options consist of country-specific phone numbers nu and a form on the website to contact sales or support.
Statcounter offers various support options like phone, email, live chat, and an extensive knowledge base.
The support options of Umami Analytics consist of a knowledge base, an online community and you can contact them via e-mail.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

Looking for more answers?

Check out our knowledge base for more articles on analytics, tracking and privacy.

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