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Summary
Give your teams a self-service digital analytics platform to understand your users, drive conversions, and increase engagement, growth and revenue. Ideal for product or gowth teams.
B2B website visitor identification in real-time. Uncover your anonymous B2B website visitors and fuel your business growth.
A website optimization tool to analyze visitor's behavior across email & ad campaigns. Investigate buyers' journeys, identify audience segments present across webpages, and spot issues.
Privacy-first, lightweight, accurate web analytics for free. Web Analytics that allows you to view and track essential stats on the usage of your website.
Pros
- Simple & Intuïtive
- User segmentation
- Data visualisations
- Feature Analytics
- Great for B2B leadgen
- Company insights
- Simple implementation
- The world's largest B2B IP address database
- Ability to tag users
- Easy heatmaps
- Customer feedback surveys
- Simple but good A/B testing
- Easy to set up
- Starts free when client of Cloudflare
- Very easy to setup
- Server log additional metrics
- Difficult to block for Adblockers
Cons
- Dashboard customisation
- Limited free plan
- User support access
- Pricing transparency
- Limited features
- Cluttered interface
- Crashes sometimes
- Few intergrations with other tools
- Easy to hit the max number of snapshots
- Limited features
- Might track high amounts of bot traffic
- Limited metrics
- Cannot exclude own visits
Pricing information
Starting Price
| Starter | Free |
| Growth | $49+ p/m |
| Enterprise | On req. |
| Essentials | On req. |
| Automate | On req. |
| Basic | $29 p/m |
| Plus | $99 p/m |
| Pro | $249 p/m |
| Enterprise | $599 p/m |
Free trial period
Free plan
7 days
30 days
Free plan
Account Management
Trackable Items
Unlimited
Unlimited
Unlimited
10
User Seats
Unlimited for all plans
Unlimited
Unlimited
N/A
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- United States
- United Kingdom
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
- United Kingdom
- United States
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
You
Lead Forensics
Crazy Egg
Cloudflare Analytics
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
Unlimited
3 months
Between 3 & 24 months depending on the plan
6 months
Data Sampling
Adaptive sampling of 1-10% on all stats
Data Import
Via SDK, API, GCS, AWS & more
by means of an API
Data Export
To GCS, BigQuery, Redshift & more
by means of an API
Download reports or snapshots as a zipfile or CSV
via CVS or JSON files or an API
Compliance
- GDPR
- CCPA
- ePrivacy
- GDPR
- CCPA
- GDPR
- CCPA
- HIPAA
- ePrivacy
- GDPR
- CCPA
- HIPAA
- ePrivacy
Cookieless
Amplitude relies on first-party cookies.
The basic tracking code sets no cookie; an optional first-party cookie (lfuuid) can be enabled.
Crazy Egg uses first-party cookies
Cloudflare analytics does not use cookies
Alerts & Automation
Custom Alerts
Email Reports
Subscribe to dashboard for daily reports
Receive reports or Snapshots by mail
Cloudflare does not feature email reports
Reporting
Trend Reporting
Device Reporting
See which device the user used
Device type, browser & OS
Funnel Reporting
Flexible funnels to analyse conversion, time to convert & more
User Flow Reporting
Standard & reverse Sankey charts
Segmentation
Segment users by device, location, etc.
Cohort Reports
Retention Reporting
Retention Analysis and Lifecycle charts
Attribution Reporting
By means of referral tracking
Simple referrer dimensions but no UTM tags
Ecommerce Reporting
Elaborate Ecommerce reporting
User Experience Features
Heatmaps
Heatmap, scrollmap, confetti report, overlay & list
Session Recordings
Session Replay
A/B Testing
A/B testing & feature flagging with Amplitude Experiment
With realtime results
User Feedback
Guides and Surveys
Surveys, NPS scores & ratings
Customizability
Custom Properties
Custom tagging for segmenting users
Custom Metrics
20 custom formulas to create the metric you need
Custom users variables
Custom Reports
Custom Events
Create a custom event from existing events
also called triggers
Cloudflare does not feature event tracking
Annotations
Support
Support description
The support of Amplitude consists of a ticketing system, an extensive knowledge base, a community and email support depending on your plan.
Lead Forensics support options consist of country-specific phone numbers nu and a form on the website to contact sales or support.
Crazy Egg offers an extensive knowledge base, a ticketing system, and email as their support options. For the plus, pro, and enterprise plans it offers priority support.
Cloudflare offers support for their main product via email, a ticketing system, an elaborate knowledge base and an online community
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community