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Rating
5/5
Summary
Privacy-friendly Website Analytics. Monitor, analyze, and react to your traffic in real time, on a simple but detailed dashboard. Handy features like uptime monitoring included.
Product Analytics For Product, Marketing, Sales & Support teams. Full-funnel attribution, onboarding optimization, feature usage trends, subscription growth, cohort analysis and more.
A free analytics suite with a focus on user privacy and data security. Optimize the customer journey where it was previously impossible.
B2B website visitor identification in real-time. Uncover your anonymous B2B website visitors and fuel your business growth.
Pros
  • No bots or referrer spam
  • Privacy-friendly
  • Simple but detailed
  • Uptime monitoring
  • User / account segmentation
  • Realtime
  • Integrations
  • Feature revenue reporting
  • Simple implementation
  • Ease of use
  • Great authorisation management
  • Packed with features
  • Community forum
  • Intergrated tag & consent management
  • Great for B2B leadgen
  • Company insights
  • Simple implementation
  • The world's largest B2B IP address database
  • Ability to tag users
Cons
  • Limited features
  • Limited integrations
  • Lower quality visuals
  • Customisability
  • Limited free version
  • No progressive payment plan
  • Ecommerce reporting can be improved
  • Limited features
  • Cluttered interface
  • Crashes sometimes

Pricing information

Starting Price
Pro$9.99 p/m
FreeFree
CustomOn req.
Pro plus$14.99 p/m
Pro Platinum$19.99 p/m
Pro$999+ p/m
EnterpriseOn req.
Core - 500k€35 p/m
Enterprise€366 p/m
EssentialsOn req.
AutomateOn req.
Free trial period
21 days
14 days
Free plan
7 days

Account Management

Trackable Items
1
1
10 sites or apps (free) Unlimited (Enterprise)
Unlimited
User Seats
Unlimited
50+
Unlimited
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • United States
  • United States
  • European Economic Area (EEA)
  • United States
  • United Kingdom
  • European Economic Area (EEA)
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
Clicky
Woopra
You
Lead Forensics
Data Freshness
Realtime
Realtime
30 min
Realtime
Data Retention
30 months
24 months
Up to 25 months
3 months
Data Sampling
Woopra never uses any kind of sampling
By default Piwik does not sample data
Data Import
Import raw visit data with actions and visitor properties via API
Import cost data, search keywords, user/client ID and audience data
by means of an API
Data Export
Export raw daily visit data via API
As CSV, XML, JSON, or via an API
by means of an API
Compliance
  • GDPR
  • GDPR
  • GDPR
  • CCPA
  • HIPAA
  • LGPD
  • ePrivacy
  • PECR
  • GDPR
  • CCPA
Cookieless
No tracking cookies, GDPR-compliant by default
Woopra relies on first-party cookies.
Piwik features a cookieless tracking option
The basic tracking code sets no cookie; an optional first-party cookie (lfuuid) can be enabled.

Alerts & Automation

Custom Alerts
Automatically trigger emails, slack messages or update Salesforce fields
Email alerts based on thresholds
Email Reports
Daily, weekly or monthly reports

Reporting

Trend Reporting
Measure by feature, subscription changes by location, campaign performance by source & more
Device Reporting
Funnel Reporting
Detailed funnel report up to 5 steps
User Flow Reporting
Combine any set of actions or attributes in Sankey charts
Standard, transition & reverse Sankey charts
Segmentation
Create dynamic segments based on any combination of criteria
Unlimited segments
Cohort Reports
Breakdown acquisition date, signup date, first purchase date & more
Retention Reporting
Uncover at-risk users and discover engaged users
Customer loyalty eCommerce report
Attribution Reporting
Multi-channel attribution with 98% accuracy
Ecommerce Reporting
Overview, order list, product, days and sessions to purchase & customer loyalty

User Experience Features

Heatmaps
Create an overlay with the site inspector Chrome extension
Session Recordings
A/B Testing
User Feedback

Customizability

Custom Properties
200 slots for each scope and they can't be removed
Custom Metrics
Available from the pro plan
Also called Calculated metrics
Custom Reports
Custom Events
Via HTTP API or Javascript API
Include category, action, and optionally name and value
also called triggers
Annotations
Add to any graph or include them in scheduled reports or alerts

Support

Support description
Woopra offers support by phone, email, and an extensive knowledge base.
Piwik Pro offers extensive documentation and video tutorials. They have support offices for different regions which can be contacted by email and phone.
Lead Forensics support options consist of country-specific phone numbers nu and a form on the website to contact sales or support.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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