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Compare Analytics Tools

Rating
4/5
Summary
Privacy-friendly Website Analytics. Monitor, analyze, and react to your traffic in real time, on a simple but detailed dashboard. Handy features like uptime monitoring included.
Powerful, self-serve product analytics to help you convert, engage, and retain more users. Build funnels, see top user flows, create cohorts, and more with just a few clicks.
A B2B tool that helps businesses identify and track website visitors in order to generate leads and improve their sales and marketing efforts.
A website optimization tool to analyze visitor's behavior across email & ad campaigns. Investigate buyers' journeys, identify audience segments present across webpages, and spot issues.
Pros
  • No bots or referrer spam
  • Privacy-friendly
  • Simple but detailed
  • Uptime monitoring
  • Interface is easy to understand
  • Great support options
  • Reporting is in realtime
  • Good community
  • Great for B2B leadgen
  • Quality company insights
  • Modern user interface
  • Responsive support
  • Easy to set up
  • Easy heatmaps
  • Customer feedback surveys
  • Simple but good A/B testing
  • Easy to set up
Cons
  • Limited features
  • Limited integrations
  • Lower quality visuals
  • Event setup requires tech skills
  • Contains hard to discover features
  • Has a steep learning curve
  • Limited features
  • Pricing based on company ID's, relevant or not
  • Slight learning curve
  • Few intergrations with other tools
  • Easy to hit the max number of snapshots

Pricing information

Starting Price
Pro$9.99 p/m
FreeFree
CustomOn req.
Pro plus$14.99 p/m
Pro Platinum$19.99 p/m
FreeFree
EnterpriseOn req.
0-50 company ID's$49 p/m
51-100 company ID's$69 p/m
101-250 company ID's$99 p/m
251-500 company ID's$139 p/m
501-750 company ID's$179 p/m
751-1.000 company ID's$229 p/m
1.001-2.000 company ID's$279 p/m
2.001-3.000 company ID's$349 p/m
3.001-4.000 company ID's$439 p/m
4.001-5.000 company ID's$529 p/m
5.000+ company ID'sOn req.
Basic$29 p/m
Plus$99 p/m
Pro$249 p/m
Enterprise$599 p/m
Free trial period
21 days
Free plan
14 days
30 days

Account Management

Trackable Items
1
1
Unlimited
Unlimited
User Seats
Unlimited
Unlimited
Unlimited
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • United States
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • United States
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
Clicky
Mixpanel
Snitcher
Crazy Egg
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
30 months
Unlimited
12 months*
Between 3 & 24 months depending on the plan
Data Sampling
Data Import
Via one-off script or Ingestion API
Data Export
Via raw data export API
Download reports or snapshots as a zipfile or CSV
Compliance
  • GDPR
  • GDPR
  • CCPA
  • HIPAA
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • HIPAA
  • ePrivacy
Cookieless
No tracking cookies, GDPR-compliant by default
Mixpanel relies on first-party cookies
Sets one first-party cookie, snitcher_device_id (1 year).
Crazy Egg uses first-party cookies

Alerts & Automation

Custom Alerts
Hourly, daily, or weekly base on event threshold
Email Reports
Same as custom alerts
Receive reports or Snapshots by mail

Reporting

Trend Reporting
Device Reporting
See which device the user used
Funnel Reporting
Funnel trend, time to convert & frequency visualisations
User Flow Reporting
Sankey chart with selected, immediate & drop off events
Segmentation
Automatically find interesting segments & receive per email
Segment users by device, location, etc.
Cohort Reports
User cohorts of users to filter reports
Retention Reporting
Retention curves, trends & user cohort buckets
Attribution Reporting
Simple UTM tracking with "first touch" attribution
By means of referral tracking
Ecommerce Reporting
Option to track purchases but no special reporting

User Experience Features

Heatmaps
Heatmap, scrollmap, confetti report, overlay & list
Session Recordings
A/B Testing
Experiments
With realtime results
User Feedback
Surveys, NPS scores & ratings

Customizability

Custom Properties
Custom tagging for segmenting users
Custom Metrics
Max 255 properties per event
Custom users variables
Custom Reports
Unlimited custom dahboards & reports
Custom Events
Combine events into a custom event
Annotations
Directly on the linechart in Insights

Support

Support description
Mixpanel offer extensive documentation and knowledgable support through a ticketing system. They have a support email address but regular support requests are directed to the ticketing system. Join their Slack group for community access.
Support via a contact form (answered by email), live chat and the help center.
Crazy Egg offers an extensive knowledge base, a ticketing system, and email as their support options. For the plus, pro, and enterprise plans it offers priority support.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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