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Summary
Give your teams a self-service digital analytics platform to understand your users, drive conversions, and increase engagement, growth and revenue. Ideal for product or gowth teams.
A B2B tool that helps businesses identify and track website visitors in order to generate leads and improve their sales and marketing efforts.
A simple but powerful real-time web analytics tool that helps you track, analyse and understand your visitors. It features click fraud detection and session playback.
Pendo is a product-analytics app that helps software companies develop products that resonate with customers.
Pros
  • Simple & Intuïtive
  • User segmentation
  • Data visualisations
  • Feature Analytics
  • Great for B2B leadgen
  • Quality company insights
  • Modern user interface
  • Responsive support
  • Easy to set up
  • Easy to use
  • Google Ads integration
  • Great session playback
  • Click fraud detection
  • Visitor alerts
Cons
  • Dashboard customisation
  • Limited free plan
  • User support access
  • Pricing transparency
  • Limited features
  • Pricing based on company ID's, relevant or not
  • Slight learning curve
  • Limited free plan

Pricing information

Starting Price
StarterFree
Growth$49+ p/m
EnterpriseOn req.
0-50 company ID's$49 p/m
51-100 company ID's$69 p/m
101-250 company ID's$99 p/m
251-500 company ID's$139 p/m
501-750 company ID's$179 p/m
751-1.000 company ID's$229 p/m
1.001-2.000 company ID's$279 p/m
2.001-3.000 company ID's$349 p/m
3.001-4.000 company ID's$439 p/m
4.001-5.000 company ID's$529 p/m
5.000+ company ID'sOn req.
FreeFree
100k Page Views€9+ p/m
250k Page Views€19+ p/m
Free trial period
Free plan
14 days
30 days
Free plan

Account Management

Trackable Items
Unlimited
Unlimited
1
Unlimited in Portfolio plan
User Seats
Unlimited for all plans
Unlimited
Unlimited
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • United States
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
You
Snitcher
Statcounter
Pendo
Data Freshness
Realtime
Realtime
Realtime
Hourly updates
Data Retention
Unlimited
12 months*
Unlimited*
84 months
Data Sampling
Data Import
Via SDK, API, GCS, AWS & more
Import Google keyword data
Import historical data by CSV
Data Export
To GCS, BigQuery, Redshift & more
To a spreadsheet or other third party software.
Export feedback & reports by CSV or pull data to BI tool
Compliance
  • GDPR
  • CCPA
  • ePrivacy
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • ePrivacy
Cookieless
Amplitude relies on first-party cookies.
Sets one first-party cookie, snitcher_device_id (1 year).
Statcounter uses cookies
Pendo uses first-party cookies

Alerts & Automation

Custom Alerts
Important visitor alerts
Guide, Page & Feature alerts
Email Reports
Subscribe to dashboard for daily reports
Detailed, mobile-friendly reports
Recieve reports in weekly emails

Reporting

Trend Reporting
Device Reporting
Device type, browser, OS & screen resolution
Funnel Reporting
Flexible funnels to analyse conversion, time to convert & more
User Flow Reporting
Standard & reverse Sankey charts
Simple ordered list of pages visited
Segmentation
Cohort Reports
Retention Reporting
Retention Analysis and Lifecycle charts
See Cohort analysis
Attribution Reporting
Simple referral & UTM sources
Ecommerce Reporting
Elaborate Ecommerce reporting

User Experience Features

Heatmaps
Session Recordings
Session Replay
Recordings with many filtering options
A/B Testing
A/B testing & feature flagging with Amplitude Experiment
User Feedback
Guides and Surveys

Customizability

Custom Properties
Custom Metrics
20 custom formulas to create the metric you need
Custom Reports
Change the widgets of a report
Custom Events
Create a custom event from existing events
Max 5 custom tags + values per page
Annotations

Support

Support description
The support of Amplitude consists of a ticketing system, an extensive knowledge base, a community and email support depending on your plan.
Support via a contact form (answered by email), live chat and the help center.
Statcounter offers various support options like phone, email, live chat, and an extensive knowledge base.
The Pendo support consists of a phone helpdesk, a live chat function, an extensive knowledge base and a community.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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