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Rating
5/5
Summary
A B2B leadgeneration tool. Start identifying your B2B website visitors and grow your sales funnel. Generate more and better leads than your competition.
Pirsch is a simple, cookie-free, open-source web analytics solution that integrates easily into your website or backend.
An open-source marketing analytics tool that respects data-privacy. With two hosting options, it is completely cookieless and it lets you own all your data.
Pros
  • Company insights
  • Session Recordings
  • Geographic results
  • CRM integration
  • Lightweight, cookie-free and open-source
  • Pirsch's backend integration requires no client-side scripts and delivers the same accurate results without the interference of adblockers
  • Extensive API
  • Fully-fledged access management
  • Comprehensive filtering by any metric including event metadata
  • Open-source
  • Simple to understand interface
  • You own your data
  • Provacy-friendly
  • Lightweight script (2kb)
Cons
  • Limited features
  • Specific use-case
  • Not very customizable
  • Quite steep pricing
  • Visitors are only recognized for up to 24 hours to comply with the privacy policy
  • Heatmaps and session recordings are not available
  • Not a great amount of features

Pricing information

Starting Price
Starter€69+ p/m
Scale€159+ p/m
Pro€359+ p/m
5.000+ company ID'sOn req.
Free trial period
14 days
30 days
14 days

Account Management

Trackable Items
Unlimited
Unlimited
Unlimited
User Seats
3 to unlimited, by plan
Unlimited
Unlimited for all plans
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • European Economic Area (EEA)
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
Leadinfo
You
You
Data Freshness
Realtime
Realtime
Realtime
Data Retention
30 days
Unlimited
Unlimited
Data Sampling
Umami does not sample data
Data Import
Used for bulk tagging leads
Import from Plausible, Fathom or Google Analytics
Data Export
Elaborate lead export in CSV or for Linkedin
via API or CSV
via API as JSON file
Compliance
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • ePrivacy
  • PECR
  • GDPR
  • CCPA
  • HIPAA
Cookieless
Sets first-party cookies _li_id (2 years) and _li_ses (session) by default; an optional cookieless mode exists.
Pirsch Analytics does not use cookies
Umami Analytics does not use cookies

Alerts & Automation

Custom Alerts
for Business & Enterprise plans
Email Reports
Daily, weekly or monthly lead overview
Daily, Weekly, Bi-weekly, Monthly

Reporting

Trend Reporting
Analyse your peak hours
Device Reporting
Device type, OS, Browser, Browser version, Screen size
Funnel Reporting
Analyze Funnels
User Flow Reporting
Entry and exit pages
User journey analysis
Segmentation
Filter leads by country, channel or page
Extensive filtering by any metric
Simple filters like browser, OS, and country
Cohort Reports
Retention Reporting
Attribution Reporting
Simple referral widget
UTM & channel attribution
Ecommerce Reporting
Possible with custom events and goals
Revenue tracking

User Experience Features

Heatmaps
Session Recordings
Included from the Scale plan
Session replays
A/B Testing
Tag-based A/B testing and segmentation
User Feedback

Customizability

Custom Properties
Define your own labels
As part of custom events
Custom Metrics
Custom Reports
Custom Events
Define triggers to label a lead or send them to CRM
With additional metadata fields (key-value pairs).
Track everything from clicks to form submit
Annotations

Support

Support description
Email support on Starter, phone support from Scale, a dedicated customer success manager on Pro, plus a help center.
Email support, public Discord server
The support options of Umami Analytics consist of a knowledge base, an online community and you can contact them via e-mail.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
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