Compare
Compare Analytics Tools
Open Web Analytics
Has, and not every other tool does:
- Data Import
- Funnel Reporting
- Attribution Reporting
- Ecommerce Reporting
- Heatmaps
- Session Recordings
- Custom Properties
- Custom Metrics
Leadinfo
From €69 per month
Has, and not every other tool does:
- Data Import
- Custom Alerts
- Email Reports
- Attribution Reporting
- Session Recordings
- Custom Properties
Pendo
Has, and not every other tool does:
- Data Import
- Custom Alerts
- Email Reports
- Device Reporting
- Funnel Reporting
- Segmentation
- Cohort Reports
- Retention Reporting
- Heatmaps
- A/B Testing
- User Feedback
- Custom Reports
Umami
Has, and not every other tool does:
- Data Sampling
- Cookieless
- Custom Alerts
- Device Reporting
- Funnel Reporting
- User Flow Reporting
- Segmentation
- Attribution Reporting
- Ecommerce Reporting
- Session Recordings
- Custom Reports
Summary
Open Web Analytics is the free and open source web analytics framework that lets you stay in control of how you instrument and analyze the use of your websites and application
A B2B leadgeneration tool. Start identifying your B2B website visitors and grow your sales funnel. Generate more and better leads than your competition.
Pendo is a product-analytics app that helps software companies develop products that resonate with customers.
An open-source marketing analytics tool that respects data-privacy. With two hosting options, it is completely cookieless and it lets you own all your data.
Pros
- The software is open source
- It is very customizable
- Ecommerce reporting
- Privacy friendly
- The script is lightweight
- Company insights
- Session Recordings
- Geographic results
- CRM integration
- Open-source
- Simple to understand interface
- You own your data
- Provacy-friendly
- Lightweight script (2kb)
Cons
- Limited reporting features
- Technical skill required
- Comply with data privacy regulations
- You need a secure server
- Limited features
- Specific use-case
- Not very customizable
- Quite steep pricing
- Not a great amount of features
Pricing information
Starting Price
- Starter€69+ p/m
- Scale€159+ p/m
- Pro€359+ p/m
- 5.000+ company ID'sOn req.
Free trial period
Free plan
14 days
Free plan
14 days
Account Management
Trackable Items
Unlimited
Unlimited
Unlimited in Portfolio plan
Unlimited
User Seats
Unlimited
3 to unlimited, by plan
Unlimited
Unlimited for all plans
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- Not applicable
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
You
Leadinfo
Pendo
You
Data Freshness
Realtime
Realtime
Hourly updates
Realtime
Data Retention
Unlimited
30 days
84 months
Unlimited
Data Sampling
Umami does not sample data
Data Import
by means of the REST API
Used for bulk tagging leads
Import historical data by CSV
Data Export
by means of the REST API
Elaborate lead export in CSV or for Linkedin
Export feedback & reports by CSV or pull data to BI tool
via API as JSON file
Compliance
- GDPR
- CCPA
- GDPR
- CCPA
- CCPA
- ePrivacy
- GDPR
- CCPA
- HIPAA
Cookieless
Sets first-party cookies (owa_v, owa_c, session). Lifetimes can be shortened or made session-only.
Sets first-party cookies _li_id (2 years) and _li_ses (session) by default; an optional cookieless mode exists.
Pendo uses first-party cookies
Umami Analytics does not use cookies
Alerts & Automation
Custom Alerts
Guide, Page & Feature alerts
for Business & Enterprise plans
Email Reports
Daily, weekly or monthly lead overview
Recieve reports in weekly emails
Reporting
Trend Reporting
Analyse your peak hours
Device Reporting
Funnel Reporting
User Flow Reporting
User journey analysis
Segmentation
Filter leads by country, channel or page
Simple filters like browser, OS, and country
Cohort Reports
Retention Reporting
See Cohort analysis
Attribution Reporting
Simple referral widget
UTM & channel attribution
Ecommerce Reporting
Revenue tracking
User Experience Features
Heatmaps
Session Recordings
Domstream
Included from the Scale plan
Session replays
A/B Testing
User Feedback
Customizability
Custom Properties
Define your own labels
Custom Metrics
Custom Reports
Change the widgets of a report
Custom Events
Define triggers to label a lead or send them to CRM
Track everything from clicks to form submit
Annotations
Support
Support description
Because Open Web Analytics is open source, all documentation is found on GitHub. Apart from the community, there are no support options available.
Email support on Starter, phone support from Scale, a dedicated customer success manager on Pro, plus a help center.
The Pendo support consists of a phone helpdesk, a live chat function, an extensive knowledge base and a community.
The support options of Umami Analytics consist of a knowledge base, an online community and you can contact them via e-mail.
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community