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Summary
Give your teams a self-service digital analytics platform to understand your users, drive conversions, and increase engagement, growth and revenue. Ideal for product or gowth teams.
A B2B leadgeneration tool. Start identifying your B2B website visitors and grow your sales funnel. Generate more and better leads than your competition.
A simple but powerful real-time web analytics tool that helps you track, analyse and understand your visitors. It features click fraud detection and session playback.
AI-powered analytics and attribution platform that unifies website, product, and marketing data in one tool.
Pros
- Simple & Intuïtive
- User segmentation
- Data visualisations
- Feature Analytics
- Company insights
- Session Recordings
- Geographic results
- CRM integration
- Easy to use
- Google Ads integration
- Great session playback
- Click fraud detection
- Visitor alerts
- AI-powered attribution
- Combined web + product analytics
- Auto-capture without developers
- Privacy-friendly
Cons
- Dashboard customisation
- Limited free plan
- User support access
- Pricing transparency
- Limited features
- Specific use-case
- Not very customizable
- Quite steep pricing
- Limited free plan
- Relatively new player
- No self-hosting option
Pricing information
Starting Price
| Starter | Free |
| Growth | $49+ p/m |
| Enterprise | On req. |
| Starter | €69+ p/m |
| Scale | €159+ p/m |
| Pro | €359+ p/m |
| 5.000+ company ID's | On req. |
| Free | Free |
| 100k Page Views | €9+ p/m |
| 250k Page Views | €19+ p/m |
Free trial period
Free plan
14 days
30 days
Free plan
Account Management
Trackable Items
Unlimited
Unlimited
1
Unlimited
User Seats
Unlimited for all plans
3 to unlimited, by plan
Unlimited
3+ depending on plan
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
- European Economic Area (EEA)
- European Economic Area (EEA)
- United States
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
You
Leadinfo
Statcounter
You
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
Unlimited
30 days
Unlimited*
Unlimited
Data Sampling
Usermaven does not sample data
Data Import
Via SDK, API, GCS, AWS & more
Used for bulk tagging leads
Import Google keyword data
Google Analytics importer
Data Export
To GCS, BigQuery, Redshift & more
Elaborate lead export in CSV or for Linkedin
To a spreadsheet or other third party software.
Via API or CSV
Compliance
- GDPR
- CCPA
- ePrivacy
- GDPR
- CCPA
- GDPR
- GDPR
- CCPA
Cookieless
Amplitude relies on first-party cookies.
Sets first-party cookies _li_id (2 years) and _li_ses (session) by default; an optional cookieless mode exists.
Statcounter uses cookies
Cookieless tracking available
Alerts & Automation
Custom Alerts
Important visitor alerts
Threshold-based alerts
Email Reports
Subscribe to dashboard for daily reports
Daily, weekly or monthly lead overview
Detailed, mobile-friendly reports
Scheduled email reports
Reporting
Trend Reporting
Analyse your peak hours
Device Reporting
Device type, browser, OS & screen resolution
Funnel Reporting
Flexible funnels to analyse conversion, time to convert & more
AI-powered funnel analysis
User Flow Reporting
Standard & reverse Sankey charts
Simple ordered list of pages visited
User journey visualization
Segmentation
Filter leads by country, channel or page
Segments & cohorts
Cohort Reports
Retention Reporting
Retention Analysis and Lifecycle charts
Retention analysis (Business plan)
Attribution Reporting
Simple referral widget
Simple referral & UTM sources
Multi-touch attribution with 7 models
Ecommerce Reporting
Elaborate Ecommerce reporting
Revenue attribution
User Experience Features
Heatmaps
Session Recordings
Session Replay
Included from the Scale plan
Recordings with many filtering options
A/B Testing
A/B testing & feature flagging with Amplitude Experiment
User Feedback
Guides and Surveys
Customizability
Custom Properties
Define your own labels
Custom properties
Custom Metrics
20 custom formulas to create the metric you need
Custom Reports
Custom dashboards
Custom Events
Create a custom event from existing events
Define triggers to label a lead or send them to CRM
Max 5 custom tags + values per page
Auto-captured events
Annotations
Support
Support description
The support of Amplitude consists of a ticketing system, an extensive knowledge base, a community and email support depending on your plan.
Email support on Starter, phone support from Scale, a dedicated customer success manager on Pro, plus a help center.
Statcounter offers various support options like phone, email, live chat, and an extensive knowledge base.
Usermaven offers documentation, live chat support, and email support.
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community


