Compare
Compare Analytics Tools
Rating
5/5
5/5
Summary
Give your teams a self-service digital analytics platform to understand your users, drive conversions, and increase engagement, growth and revenue. Ideal for product or gowth teams.
A free analytics suite with a focus on user privacy and data security. Optimize the customer journey where it was previously impossible.
Open Web Analytics is the free and open source web analytics framework that lets you stay in control of how you instrument and analyze the use of your websites and application
Pirsch is a simple, cookie-free, open-source web analytics solution that integrates easily into your website or backend.
Pros
- Simple & Intuïtive
- User segmentation
- Data visualisations
- Feature Analytics
- Ease of use
- Great authorisation management
- Packed with features
- Community forum
- Intergrated tag & consent management
- The software is open source
- It is very customizable
- Ecommerce reporting
- Privacy friendly
- The script is lightweight
- Lightweight, cookie-free and open-source
- Pirsch's backend integration requires no client-side scripts and delivers the same accurate results without the interference of adblockers
- Extensive API
- Fully-fledged access management
- Comprehensive filtering by any metric including event metadata
Cons
- Dashboard customisation
- Limited free plan
- User support access
- Pricing transparency
- No progressive payment plan
- Ecommerce reporting can be improved
- Limited reporting features
- Technical skill required
- Comply with data privacy regulations
- You need a secure server
- Visitors are only recognized for up to 24 hours to comply with the privacy policy
- Heatmaps and session recordings are not available
Pricing information
Starting Price
| Starter | Free |
| Growth | $49+ p/m |
| Enterprise | On req. |
| Core - 500k | €35 p/m |
| Enterprise | €366 p/m |
Free trial period
Free plan
Free plan
Free plan
30 days
Account Management
Trackable Items
Unlimited
10 sites or apps (free) Unlimited (Enterprise)
Unlimited
Unlimited
User Seats
Unlimited for all plans
Unlimited
Unlimited
Unlimited
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
- United States
- Not applicable
- European Economic Area (EEA)
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
You
You
You
You
Data Freshness
Realtime
30 min
Realtime
Realtime
Data Retention
Unlimited
Up to 25 months
Unlimited
Unlimited
Data Sampling
By default Piwik does not sample data
Data Import
Via SDK, API, GCS, AWS & more
Import cost data, search keywords, user/client ID and audience data
by means of the REST API
Import from Plausible, Fathom or Google Analytics
Data Export
To GCS, BigQuery, Redshift & more
As CSV, XML, JSON, or via an API
by means of the REST API
via API or CSV
Compliance
- GDPR
- CCPA
- ePrivacy
- GDPR
- CCPA
- HIPAA
- LGPD
- ePrivacy
- PECR
- GDPR
- CCPA
- GDPR
- CCPA
- ePrivacy
- PECR
Cookieless
Amplitude relies on first-party cookies.
Piwik features a cookieless tracking option
Sets first-party cookies (owa_v, owa_c, session). Lifetimes can be shortened or made session-only.
Pirsch Analytics does not use cookies
Alerts & Automation
Custom Alerts
Email alerts based on thresholds
Email Reports
Subscribe to dashboard for daily reports
Daily, weekly or monthly reports
Daily, Weekly, Bi-weekly, Monthly
Reporting
Trend Reporting
Device Reporting
Device type, OS, Browser, Browser version, Screen size
Funnel Reporting
Flexible funnels to analyse conversion, time to convert & more
Detailed funnel report up to 5 steps
Analyze Funnels
User Flow Reporting
Standard & reverse Sankey charts
Standard, transition & reverse Sankey charts
Entry and exit pages
Segmentation
Unlimited segments
Extensive filtering by any metric
Cohort Reports
Retention Reporting
Retention Analysis and Lifecycle charts
Customer loyalty eCommerce report
Attribution Reporting
Multi-channel attribution with 98% accuracy
Ecommerce Reporting
Elaborate Ecommerce reporting
Overview, order list, product, days and sessions to purchase & customer loyalty
Possible with custom events and goals
User Experience Features
Heatmaps
Create an overlay with the site inspector Chrome extension
Session Recordings
Session Replay
Domstream
A/B Testing
A/B testing & feature flagging with Amplitude Experiment
Tag-based A/B testing and segmentation
User Feedback
Guides and Surveys
Customizability
Custom Properties
200 slots for each scope and they can't be removed
As part of custom events
Custom Metrics
20 custom formulas to create the metric you need
Also called Calculated metrics
Custom Reports
Custom Events
Create a custom event from existing events
Include category, action, and optionally name and value
With additional metadata fields (key-value pairs).
Annotations
Add to any graph or include them in scheduled reports or alerts
Support
Support description
The support of Amplitude consists of a ticketing system, an extensive knowledge base, a community and email support depending on your plan.
Piwik Pro offers extensive documentation and video tutorials. They have support offices for different regions which can be contacted by email and phone.
Because Open Web Analytics is open source, all documentation is found on GitHub. Apart from the community, there are no support options available.
Email support, public Discord server
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community