✓ 100% independent✓ Most complete overview✓ Free expert advice
New MetricsTake the quiz

Compare

Compare Analytics Tools

Rating
Summary
Open Web Analytics is the free and open source web analytics framework that lets you stay in control of how you instrument and analyze the use of your websites and application
A B2B tool that helps businesses identify and track website visitors in order to generate leads and improve their sales and marketing efforts.
Pendo is a product-analytics app that helps software companies develop products that resonate with customers.
Pros
  • The software is open source
  • It is very customizable
  • Ecommerce reporting
  • Privacy friendly
  • The script is lightweight
  • Great for B2B leadgen
  • Quality company insights
  • Modern user interface
  • Responsive support
  • Easy to set up
Cons
  • Limited reporting features
  • Technical skill required
  • Comply with data privacy regulations
  • You need a secure server
  • Limited features
  • Pricing based on company ID's, relevant or not
  • Slight learning curve

Pricing information

Starting Price
0-50 company ID's$49 p/m
51-100 company ID's$69 p/m
101-250 company ID's$99 p/m
251-500 company ID's$139 p/m
501-750 company ID's$179 p/m
751-1.000 company ID's$229 p/m
1.001-2.000 company ID's$279 p/m
2.001-3.000 company ID's$349 p/m
3.001-4.000 company ID's$439 p/m
4.001-5.000 company ID's$529 p/m
5.000+ company ID'sOn req.
Free trial period
Free plan
14 days
Free plan

Account Management

Trackable Items
Unlimited
Unlimited
Unlimited in Portfolio plan
User Seats
Unlimited
Unlimited
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • Not applicable
  • European Economic Area (EEA)
  • United States
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
You
Snitcher
Pendo
Data Freshness
Realtime
Realtime
Hourly updates
Data Retention
Unlimited
12 months*
84 months
Data Sampling
Data Import
by means of the REST API
Import historical data by CSV
Data Export
by means of the REST API
Export feedback & reports by CSV or pull data to BI tool
Compliance
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • CCPA
  • ePrivacy
Cookieless
Sets first-party cookies (owa_v, owa_c, session). Lifetimes can be shortened or made session-only.
Sets one first-party cookie, snitcher_device_id (1 year).
Pendo uses first-party cookies

Alerts & Automation

Custom Alerts
Guide, Page & Feature alerts
Email Reports
Recieve reports in weekly emails

Reporting

Trend Reporting
Device Reporting
Funnel Reporting
User Flow Reporting
Segmentation
Cohort Reports
Retention Reporting
See Cohort analysis
Attribution Reporting
Ecommerce Reporting

User Experience Features

Heatmaps
Session Recordings
Domstream
A/B Testing
User Feedback

Customizability

Custom Properties
Custom Metrics
Custom Reports
Change the widgets of a report
Custom Events
Annotations

Support

Support description
Because Open Web Analytics is open source, all documentation is found on GitHub. Apart from the community, there are no support options available.
Support via a contact form (answered by email), live chat and the help center.
The Pendo support consists of a phone helpdesk, a live chat function, an extensive knowledge base and a community.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
Add a tool

Looking for more answers?

Check out our knowledge base for more articles on analytics, tracking and privacy.

Go to the knowledge base