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Compare Analytics Tools

Rating
4/5
Summary
A B2B leadgeneration tool. Turn pageviews into pipeline. Identify the companies already visiting your website and convert them into high-value leads.
Product Analytics For Product, Marketing, Sales & Support teams. Full-funnel attribution, onboarding optimization, feature usage trends, subscription growth, cohort analysis and more.
Chartbeat is a suite of content analytics tools for publishers that lets you track reader engagement on your site, optimize your user experience in real-time, and share key metrics with your team.
Open Web Analytics is the free and open source web analytics framework that lets you stay in control of how you instrument and analyze the use of your websites and application
Pros
  • Company insights
  • Easy setup
  • CRM integration
  • Great for leadgen
  • User / account segmentation
  • Realtime
  • Integrations
  • Feature revenue reporting
  • Simple implementation
  • Comes with headline testing tool
  • Dashboards are easy to read
  • Reporting is in realtime
  • Good referral report
  • The software is open source
  • It is very customizable
  • Ecommerce reporting
  • Privacy friendly
  • The script is lightweight
Cons
  • Specific use-case
  • Limited data retention
  • Limited features
  • Customisability
  • Limited free version
  • Mainly designed for publishers
  • Their pricing is untransparent
  • Traffic sources could be improved
  • Limited reporting features
  • Technical skill required
  • Comply with data privacy regulations
  • You need a secure server

Pricing information

Starting Price
LiteFree
Discover€79+ p/m (billed annually)
Activate€369+ p/m (billed annually)
Scale€599+ p/m (billed annually)
EnterpriseOn req.
Pro$999+ p/m
EnterpriseOn req.
BasicOn req.
PlusOn req.
PremiumOn req.
Free trial period
14 days
14 days
14 days
Free plan

Account Management

Trackable Items
Unlimited
1
1
Unlimited
User Seats
Unlimited
50+
Unlimited
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • United States
  • Not applicable
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
Leadfeeder
Woopra
Chartbeat
You
Data Freshness
1 hour
Realtime
Realtime
Realtime
Data Retention
Unlimited on paid plans, 7 days on Free
24 months
13 months
Unlimited
Data Sampling
Woopra never uses any kind of sampling
Data Import
Import raw visit data with actions and visitor properties via API
by means of the REST API
Data Export
Included on Scale, otherwise uses credits
Export raw daily visit data via API
by means of the REST API
Compliance
  • GDPR
  • CCPA
  • GDPR
  • GDPR
  • CCPA
  • GDPR
  • CCPA
Cookieless
Sets first-party cookies _lfa (1 year) and _lfa_consent.
Woopra relies on first-party cookies.
Uses first-party cookies by default. Cookieless mode is optional.
Sets first-party cookies (owa_v, owa_c, session). Lifetimes can be shortened or made session-only.

Alerts & Automation

Custom Alerts
Automatically trigger emails, slack messages or update Salesforce fields
Email Reports

Reporting

Trend Reporting
Measure by feature, subscription changes by location, campaign performance by source & more
Device Reporting
Funnel Reporting
User Flow Reporting
Combine any set of actions or attributes in Sankey charts
Segmentation
Create dynamic segments based on any combination of criteria
Cohort Reports
Breakdown acquisition date, signup date, first purchase date & more
Retention Reporting
Uncover at-risk users and discover engaged users
Attribution Reporting
Ecommerce Reporting

User Experience Features

Heatmaps
Session Recordings
Domstream
A/B Testing
Headline A/B testing tool
User Feedback

Customizability

Custom Properties
Custom Metrics
Available from the pro plan
Custom Reports
Custom Events
Via HTTP API or Javascript API
Annotations

Support

Support description
You can contact support either by live chat (9AM - 11PM EET) and email from Monday to Friday. Support is knowledgable and responsive through chat. Email can take longer and responses can be from different support staff.
Woopra offers support by phone, email, and an extensive knowledge base.
Chartbeat's support is accessible by email during regular office hours. Overall they provide extensive documentation, but their support staff is responsive and very knowledgable in case you face issues.
Because Open Web Analytics is open source, all documentation is found on GitHub. Apart from the community, there are no support options available.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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