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Compare Analytics Tools

Heap

Free plan

Has, and not every other tool does:

  • Custom Alerts
  • User Flow Reporting
  • Segmentation
  • Cohort Reports
  • Retention Reporting
  • Attribution Reporting
  • Ecommerce Reporting
  • Session Recordings
  • User Feedback
  • Custom Properties
  • Custom Metrics

Simple Analytics

From €15 p/m

Has, and not every other tool does:

  • Cookieless
  • Segmentation
  • Annotations

Chartbeat

On request

Has, and not every other tool does:

  • Cookieless
  • Custom Alerts
  • Retention Reporting
  • Attribution Reporting
  • A/B Testing
  • Custom Metrics
  • Custom Reports

Pendo

Has, and not every other tool does:

  • Custom Alerts
  • Segmentation
  • Cohort Reports
  • Retention Reporting
  • Heatmaps
  • A/B Testing
  • User Feedback
  • Custom Reports
Summary
The only digital insights platform that gives you complete understanding of your customers’ digital journeys, so you can quickly improve conversion, retention, and customer delight.
One easy dashboard to see how many visitors are coming to your website, where they come from and what they do once they're there. Without cookies. Without stalking. Still lightweight.
Chartbeat is a suite of content analytics tools for publishers that lets you track reader engagement on your site, optimize your user experience in real-time, and share key metrics with your team.
Pendo is a product-analytics app that helps software companies develop products that resonate with customers.
Pros
  • It is easy to implement
  • It has data science capabilities
  • Reports are easy to build
  • Interface is user-friendly
  • Privacy focused
  • Cookieless
  • Lightweight script
  • Good support
  • Easy to use
  • Comes with headline testing tool
  • Dashboards are easy to read
  • Reporting is in realtime
  • Good referral report
Cons
  • Tech support is quite basic
  • Difficult to share dasboards
  • Onboarding could be improved
  • Limited features due to cookieless
  • Not very customisable
  • No free version
  • Mainly designed for publishers
  • Their pricing is untransparent
  • Traffic sources could be improved

Pricing information

Starting Price
  • FreeFree
  • GrowthOn req.
  • ProOn req.
  • PremierOn req.
  • Starter€15 p/m
  • Business€40 p/m
  • EnterpriseOn req.
  • BasicOn req.
  • PlusOn req.
  • PremiumOn req.
Free trial period
Free plan
14 days
14 days
Free plan

Account Management

Trackable Items
1
5-10+ depending on plan
1
Unlimited in Portfolio plan
User Seats
Unlimited
1-10+ depending on plan
Unlimited
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • United States
  • United States
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
You
You
Chartbeat
Pendo
Data Freshness
Realtime
Realtime
Realtime
Hourly updates
Data Retention
12 months
Unlimited
13 months
84 months
Data Sampling
Data Import
GA importer included
Import historical data by CSV
Data Export
Via CSV or API
As CSV or via API
Export feedback & reports by CSV or pull data to BI tool
Compliance
  • GDPR
  • CCPA
  • HIPAA
  • GDPR
  • CCPA
  • ePrivacy
  • GDPR
  • CCPA
  • CCPA
  • ePrivacy
Cookieless
Heap relies on first-party cookies
Simple Analytics is cookieless by default.
Uses first-party cookies by default. Cookieless mode is optional.
Pendo uses first-party cookies

Alerts & Automation

Custom Alerts
Via Slack or email
Guide, Page & Feature alerts
Email Reports
Schedule regular emails for important charts
Daily, weekly, monthly
Recieve reports in weekly emails

Reporting

Trend Reporting
Curved and linear trend lines
Device Reporting
Funnel Reporting
With quantitative measurement of user friction & step suggestions
Line up goals for simple funnel
User Flow Reporting
Sankey chart with path comparison
Segmentation
Quickly identify patterns in user behavior
Filter dashboard with visitor attributes
Cohort Reports
Retention Reporting
See Cohort analysis
Attribution Reporting
Track UTM parameters or initial referrer sources
Ecommerce Reporting
Easy setup with eCommerce Activation Kit

User Experience Features

Heatmaps
Session Recordings
Automatically filters relevant replays
A/B Testing
Headline A/B testing tool
User Feedback
Track NPS score events in surveys

Customizability

Custom Properties
Custom Metrics
Custom Reports
Change the widgets of a report
Custom Events
Annotations
Able to include links in annotations

Support

Support description
Heap offers extensive documentation and access to their in-depth collection of Heap University courses to get up and running. Need more help? Join the community or contact their knowledgable support staff through email.
Simple Analytics offers knowledgable support through phone and email.
Chartbeat's support is accessible by email during regular office hours. Overall they provide extensive documentation, but their support staff is responsive and very knowledgable in case you face issues.
The Pendo support consists of a phone helpdesk, a live chat function, an extensive knowledge base and a community.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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