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Contentsquare (Hotjar)

Free plan

No feature only Contentsquare (Hotjar) has.

PostHog

Free plan

Only PostHog has:

  • Cookieless
  • Cohort Reports
  • Annotations

Lucky Orange

Only Lucky Orange has:

  • Attribution Reporting

Fullstory

Free plan

Only Fullstory has:

  • Custom Properties
Summary
Hotjar provides Product Experience Insights about your website that show how users behave and what they feel strongly about, so product teams can deliver real value to them.
An open-source product analytics for developers. It helps engineers understand their product usage, automate events, and user data collection.
A website UX tool. See how your visitors actually use your website. It features visitor recordings, live chat, heat map suite, analytics, polls, & more.
Fullstory is a digital experience analytics platform that combines session replay, product analytics and AI-generated insights, with a permanent free plan.
Pros
  • Comes with great heatmaps
  • Includes session recordings
  • Good polling function
  • Hotjar features exit surveys
  • Easy to set up
  • Great interface design
  • Reasonable pricing
  • Good session recordings
  • Easy to use
  • Great tagging feature
  • Attentive support team
  • Permanent free plan with session replay
  • Choice of EU or US data center
  • SOC 2 and ISO 27001, 27701 and 42001 certifications
  • Warehouse sync to BigQuery, Snowflake and Redshift
Cons
  • Hotjar is not available for mobile
  • Steep pricing for large organisations
  • Hard to exclude URLs from reports
  • Feature flags are limited
  • Limited amount of graph types
  • Filtering could be improved
  • New version can be glitchy
  • Slight learning curve for beginners
  • Paid prices not published
  • Dashboards and StoryAI not in the free plan
  • Alerts and retention reports need an Advanced or Enterprise plan
  • Moving to the EU data center means opening a new account

Pricing information

Starting Price
  • BasicFree
  • Plus$49+ p/m
  • BusinessOn req.
  • ScaleOn req.
  • Cloud LiteFree
  • Cloud€0.005 per event / recording
  • Enterprise Cloud€450 p/m minimum
  • FullstoryFreeFree
  • BusinessOn req.
  • AdvancedOn req.
  • EnterpriseOn req.
Free trial period
Free plan
Free plan
7 days
Free plan

Account Management

Trackable Items
Unlimited
Unlimited
1 per plan but option to add 1 for €5
User Seats
1
Unlimited
Unlimited
10 on FullstoryFree, paid plans not published
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • United States
  • United States
  • United States
  • European Economic Area (EEA)
  • United States
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
Contentsquare (Hotjar)
You
Lucky Orange
You
Data Freshness
30 minutes
Realtime
Realtime
Data Retention
12 months
Unlimited
2 months for heatmaps & recordings and 12 for other features
12 months on FullstoryFree, paid plans not published
Data Sampling
Data Import
Send user data to Hotjar to enhance analysis
Historical data ingestion
Browser and Server APIs, Segment and Tealium integrations
Data Export
Export recording meta data
Anywhere Warehouse (hourly sync to BigQuery, Redshift, Snowflake), add-on
Compliance
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • HIPAA
  • PECR
  • GDPR
  • CCPA
  • GDPR
  • CCPA
Cookieless
Hotjar relies on first-party cookies.
Posthog has the option to be used without cookies
Lucky orange uses first-party cookies
Capture needs the first-party fs_uid cookie

Alerts & Automation

Custom Alerts
in the interface, via e-mail or Slack
Receive alerts via Slack or email
Metric, segment and opportunity alerts by email, in-app, Slack, Teams; Advanced and Enterprise
Email Reports
e.g. daily survey responses reports
Subscribe to an Insight or dashboard

Reporting

Trend Reporting
Metric trends
Device Reporting
See on which device the user was
Device breakdown
Funnel Reporting
Discover why users drop off
Funnels and conversions
User Flow Reporting
Journey maps, page flows
Segmentation
Create custom filters for recordings
User segments
Cohort Reports
Retention Reporting
Advanced and Enterprise
Attribution Reporting
Simple referrer graph
Ecommerce Reporting
Order Completed and Product Purchased events

User Experience Features

Heatmaps
Unlimited
Click and scroll maps
Session Recordings
Record all interaction with your site
Session replay, included in FullstoryFree
A/B Testing
No A/B testing tool only integrations
Feature flags and A/B testing
A/B experiments in Guides and Surveys add-on; Optimizely integration
User Feedback
Place NPS ratings or a survey pop-up on every page
Surveys
Guides and Surveys add-on

Customizability

Custom Properties
Custom event and user properties
Custom Metrics
Custom calculations
Custom Reports
Dashboards, paid plans
Custom Events
Track and filter sessions & heatmaps
Annotations
Hotjar does not have annotations

Support

Support description
Hotjar offers extensive documentation and a ticketing support system. Most requests are answered within 1-2 business days, but often faster.
Posthogs' support consists of an extensive knowledge base and community on their website. For enterprise users, support is also available trough a dedicated Slack channel and via e-mail.
Lucky Orange offers support by means of email, a live chat, and a ticketing system. Besides that, they have an extensive knowledge base and they offer an onboarding service.
Support is by email and support ticket during regional weekday business hours, with a help center and community forum. Free plan tickets have a 2 business day response target, paying customers 1 business day. A Premium Support add-on gives 24/7 critical support. The FullstoryFree help article lists email support as a paid plan feature, while the support hours article lists a response target for free plan customers.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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