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Rating

5/5

Summary

Lightweight and open source web analytics. No cookies and fully compliant with GDPR, CCPA and PECR. Made and hosted in the EU, on European cloud infrastructure.

An open-source marketing analytics tool that respects data-privacy. With two hosting options, it is completely cookieless and it lets you own all your data.

AI-powered analytics and attribution platform that unifies website, product, and marketing data in one tool.

Pros

Lightweight
Open-source
Cookieless
EU cloud infrastructure

Open-source
Simple to understand interface
You own your data
Provacy-friendly
Lightweight script (2kb)

AI-powered attribution
Combined web + product analytics
Auto-capture without developers
Privacy-friendly

Cons

Limited features
No audience reporting features

Not a great amount of features

Relatively new player
No self-hosting option

Pricing information

Starting Price

10k page views	$9 p/m
Enterprise	On req.
200k page views	$29 p/m
100k page views	$19 p/m
500k page views	$49 p/m
1M page views	$69 p/m
2M page views	$89 p/m
5M page views	$129 p/m
10M page views	$169 p/m

Free trial period

30 days

14 days

Free plan

Account Management

Trackable Items

1-10+ depending on plan

Unlimited

User Seats

1-10+ depending on plan

Unlimited for all plans

3+ depending on plan

Account Security

Single Sign-on
Two-factor Authentication

Single Sign-on
Two-factor Authentication

Single Sign-on
Two-factor Authentication

Data Processing

Data Center Locations

European Economic Area (EEA)

European Economic Area (EEA)

European Economic Area (EEA)
United States

Software Hosting

Public Cloud
Private Cloud
On-Premise

Public Cloud
Private Cloud
On-Premise

Public Cloud
Private Cloud
On-Premise

Data Ownership

You

Data Freshness

Realtime

Data Retention

3-5+ years depending on plan

Unlimited

Data Sampling

Limited data sampling in reports with over 20M pageviews

Umami does not sample data

Usermaven does not sample data

Data Import

e.g. import GA data

Google Analytics importer

Data Export

Export your data to CSV

via API as JSON file

Via API or CSV

Compliance

GDPR
CCPA
PECR

GDPR
CCPA
HIPAA

GDPR
CCPA

Cookieless

Plausible is cookieless by default.

Umami Analytics does not use cookies

Cookieless tracking available

Alerts & Automation

Custom Alerts

Traffic spike notifications through Slack or email

for Business & Enterprise plans

Threshold-based alerts

Email Reports

Weekly or monthly email reporting

Scheduled email reports

Reporting

Trend Reporting

Device Reporting

Device type, browser & OS

Funnel Reporting

AI-powered funnel analysis

User Flow Reporting

Basic reporting by looking at Entry & Exit pages

User journey analysis

User journey visualization

Segmentation

Use filters to segment your audience

Simple filters like browser, OS, and country

Segments & cohorts

Cohort Reports

Retention Reporting

Retention analysis (Business plan)

Attribution Reporting

UTM & channel attribution

Multi-touch attribution with 7 models

Ecommerce Reporting

Ecommerce revenue tracking

Revenue tracking

Revenue attribution

User Experience Features

Heatmaps

Session Recordings

Session replays

A/B Testing

User Feedback

Customizability

Custom Properties

Custom Properties (Business plan and above)

Custom properties

Custom Metrics

Custom Reports

Custom dashboards

Custom Events

By means of adding CSS classes

Track everything from clicks to form submit

Auto-captured events

Annotations

Support

Support description

Plausible offers extensive documentation which is the first place to find answers. Still haven't found what you're looking for? Contact their email support for knowledgable support.

The support options of Umami Analytics consist of a knowledge base, an online community and you can contact them via e-mail.

Usermaven offers documentation, live chat support, and email support.

Support Options

Phone
Email
Live Chat
Ticketing system
Knowledge base
Community

Phone
Email
Live Chat
Ticketing system
Knowledge base
Community

Phone
Email
Live Chat
Ticketing system
Knowledge base
Community

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