Compare
Compare Analytics Tools
Rating
5/5
5/5
5/5
Summary
Lightweight and open source web analytics. No cookies and fully compliant with GDPR, CCPA and PECR. Made and hosted in the EU, on European cloud infrastructure.
Enterprise-level web analytics. Adobe Analytics lets you mix, match, and analyze data from any digital point in the customer journey.
Pirsch is a simple, cookie-free, open-source web analytics solution that integrates easily into your website or backend.
An open-source marketing analytics tool that respects data-privacy. With two hosting options, it is completely cookieless and it lets you own all your data.
Pros
- Lightweight
- Open-source
- Cookieless
- EU cloud infrastructure
- Great segmentation
- Good video tracking
- Customizable
- Easy report creation
- Lightweight, cookie-free and open-source
- Pirsch's backend integration requires no client-side scripts and delivers the same accurate results without the interference of adblockers
- Extensive API
- Fully-fledged access management
- Comprehensive filtering by any metric including event metadata
- Open-source
- Simple to understand interface
- You own your data
- Provacy-friendly
- Lightweight script (2kb)
Cons
- Limited features
- No audience reporting features
- Pricing can be quite steep
- Tech support can be improved
- Can be difficult to implement
- Can be challenging to get educated
- Visitors are only recognized for up to 24 hours to comply with the privacy policy
- Heatmaps and session recordings are not available
- Not a great amount of features
Pricing information
Starting Price
| 10k page views | $9 p/m |
| Enterprise | On req. |
| 200k page views | $29 p/m |
| 100k page views | $19 p/m |
| 500k page views | $49 p/m |
| 1M page views | $69 p/m |
| 2M page views | $89 p/m |
| 5M page views | $129 p/m |
| 10M page views | $169 p/m |
| Select | On req. |
| Prime | On req. |
| Ultimate | On req. |
Free trial period
30 days
Free plan
30 days
14 days
Account Management
Trackable Items
1-10+ depending on plan
Unlimited
Unlimited
Unlimited
User Seats
1-10+ depending on plan
Unlimited
Unlimited
Unlimited for all plans
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
- European Economic Area (EEA)
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
You
Adobe Analytics
You
You
Data Freshness
Realtime
2 hours
Realtime
Realtime
Data Retention
3-5+ years depending on plan
25 months by default
Unlimited
Unlimited
Data Sampling
Limited data sampling in reports with over 20M pageviews
Some Audience Manager reports display results sampled data
Umami does not sample data
Data Import
e.g. import GA data
Though data sources, API or data connectors
Import from Plausible, Fathom or Google Analytics
Data Export
Export your data to CSV
Through data feeds, a data warehouse or FTP and SFTP
via API or CSV
via API as JSON file
Compliance
- GDPR
- CCPA
- PECR
- GDPR
- CCPA
- HIPAA
- PECR
- GDPR
- CCPA
- ePrivacy
- PECR
- GDPR
- CCPA
- HIPAA
Cookieless
Plausible is cookieless by default.
Adobe uses tracking cookies
Pirsch Analytics does not use cookies
Umami Analytics does not use cookies
Alerts & Automation
Custom Alerts
Traffic spike notifications through Slack or email
Via e-mail or SMS
for Business & Enterprise plans
Email Reports
Weekly or monthly email reporting
Flexible scheduled reporting
Daily, Weekly, Bi-weekly, Monthly
Reporting
Trend Reporting
Device Reporting
Device type, browser & OS
Device types, OS, OS versions & mobile carriers
Device type, OS, Browser, Browser version, Screen size
Funnel Reporting
Bar chart funnel report
Analyze Funnels
User Flow Reporting
Basic reporting by looking at Entry & Exit pages
Fallout & Flow (Sankey chart) reports
Entry and exit pages
User journey analysis
Segmentation
Use filters to segment your audience
Advanced segments with Segment builder & Segment manager
Extensive filtering by any metric
Simple filters like browser, OS, and country
Cohort Reports
Churn, rolling & latency tables
Retention Reporting
Retention cohort report
Attribution Reporting
Apply to metrics, breakdowns or compare models
UTM & channel attribution
Ecommerce Reporting
Ecommerce revenue tracking
Very flexible ecommerce reporting
Possible with custom events and goals
Revenue tracking
User Experience Features
Heatmaps
Called activity map
Session Recordings
Session replays
A/B Testing
Tag-based A/B testing and segmentation
User Feedback
Customizability
Custom Properties
Custom Properties (Business plan and above)
As part of custom events
Custom Metrics
Unlimited calculated metrics
Custom Reports
Reports in Analysis workspace are customisable
Custom Events
By means of adding CSS classes
Up to 1.000 success events
With additional metadata fields (key-value pairs).
Track everything from clicks to form submit
Annotations
Available in Workspace
Support
Support description
Plausible offers extensive documentation which is the first place to find answers. Still haven't found what you're looking for? Contact their email support for knowledgable support.
The support of Adobe Analytics consists of an expansive knowledge base and an online community. Phone and chat options exist for certain user types. Besides that, they offer many training options and tutorials.
Email support, public Discord server
The support options of Umami Analytics consist of a knowledge base, an online community and you can contact them via e-mail.
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community



