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Compare Analytics Tools
UsermavenRating
5/5
Summary
Lightweight and open source web analytics. No cookies and fully compliant with GDPR, CCPA and PECR. Made and hosted in the EU, on European cloud infrastructure.
Optimize your website with certainty, not assumption. Watch real user journeys, with automatic Friction Scores that detects where to focus first.
A simple but powerful real-time web analytics tool that helps you track, analyse and understand your visitors. It features click fraud detection and session playback.
AI-powered analytics and attribution platform that unifies website, product, and marketing data in one tool.
Pros
- Lightweight
- Open-source
- Cookieless
- EU cloud infrastructure
- Intuitive dashboards
- Great filtering
- Possibility to tag elements
- Helpfull support
- Automatic form tracking
- User feedback surveys
- Easy to use
- Google Ads integration
- Great session playback
- Click fraud detection
- Visitor alerts
- AI-powered attribution
- Combined web + product analytics
- Auto-capture without developers
- Privacy-friendly
Cons
- Limited features
- No audience reporting features
- Lack of insight for Iframe recordings
- Funnels could be improved
- You run into credit limit quite fast
- Limited free plan
- Relatively new player
- No self-hosting option
Pricing information
Starting Price
| 10k page views | $9 p/m |
| Enterprise | On req. |
| 200k page views | $29 p/m |
| 100k page views | $19 p/m |
| 500k page views | $49 p/m |
| 1M page views | $69 p/m |
| 2M page views | $89 p/m |
| 5M page views | $129 p/m |
| 10M page views | $169 p/m |
| Free | Free |
| Starter | €39 p/m |
| Growth | €129 p/m |
| Business | €259 p/m |
| Pro | €499 p/m |
| Enterprise | On req. |
| Free | Free |
| 100k Page Views | €9+ p/m |
| 250k Page Views | €19+ p/m |
Free trial period
30 days
14 days
30 days
Free plan
Account Management
Trackable Items
1-10+ depending on plan
10
1
Unlimited
User Seats
1-10+ depending on plan
Unlimited
Unlimited
3+ depending on plan
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- European Economic Area (EEA)
- European Economic Area (EEA)
- European Economic Area (EEA)
- United States
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
You
Mouseflow
Statcounter
You
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
3-5+ years depending on plan
12 months
Unlimited*
Unlimited
Data Sampling
Limited data sampling in reports with over 20M pageviews
Usermaven does not sample data
Data Import
e.g. import GA data
through integrations
Import Google keyword data
Google Analytics importer
Data Export
Export your data to CSV
via CSV or to third-party tools by ID push
To a spreadsheet or other third party software.
Via API or CSV
Compliance
- GDPR
- CCPA
- PECR
- GDPR
- CCPA
- GDPR
- GDPR
- CCPA
Cookieless
Plausible is cookieless by default.
Mouseflow uses first-party cookies
Statcounter uses cookies
Cookieless tracking available
Alerts & Automation
Custom Alerts
Traffic spike notifications through Slack or email
Via web hook
Important visitor alerts
Threshold-based alerts
Email Reports
Weekly or monthly email reporting
Hourly, daily, or weekly emails
Detailed, mobile-friendly reports
Scheduled email reports
Reporting
Trend Reporting
Simple visitor trend graphs
Device Reporting
Device type, browser & OS
Filter by device type, OS, browser & screen resolution
Device type, browser, OS & screen resolution
Funnel Reporting
Simple funnel report, watch recordings from converters
AI-powered funnel analysis
User Flow Reporting
Basic reporting by looking at Entry & Exit pages
Simple ordered list of pages visited
User journey visualization
Segmentation
Use filters to segment your audience
Segment users to filter heatmaps & recordings
Segments & cohorts
Cohort Reports
Retention Reporting
Retention analysis (Business plan)
Attribution Reporting
Simple referral & UTM sources
Multi-touch attribution with 7 models
Ecommerce Reporting
Ecommerce revenue tracking
Revenue attribution
User Experience Features
Heatmaps
Click, movement, scroll, attention, live & geo heatmaps
Session Recordings
Elaborate filtering & livestream options
Recordings with many filtering options
A/B Testing
User Feedback
Custom triggered text, multiple choice & NPS ratings
Customizability
Custom Properties
Custom Properties (Business plan and above)
Custom properties
Custom Metrics
Custom Reports
Automatic form tracking
Custom dashboards
Custom Events
By means of adding CSS classes
Custom tagging of recordings
Max 5 custom tags + values per page
Auto-captured events
Annotations
Support
Support description
Plausible offers extensive documentation which is the first place to find answers. Still haven't found what you're looking for? Contact their email support for knowledgable support.
Mouseflow provides support in four languages and through phone, email, and an extensive knowledge base
Statcounter offers various support options like phone, email, live chat, and an extensive knowledge base.
Usermaven offers documentation, live chat support, and email support.
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community