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Simple Analytics

From €15 p/m

Only Simple Analytics has:

  • Annotations

Pendo

Only Pendo has:

  • Cohort Reports
  • Retention Reporting
  • Heatmaps
  • A/B Testing
  • User Feedback

Cloudflare Analytics

No feature only Cloudflare Analytics has.

Umami

Only Umami has:

  • Data Sampling
  • User Flow Reporting
  • Ecommerce Reporting
  • Session Recordings
Summary
One easy dashboard to see how many visitors are coming to your website, where they come from and what they do once they're there. Without cookies. Without stalking. Still lightweight.
Pendo is a product-analytics app that helps software companies develop products that resonate with customers.
Privacy-first, lightweight, accurate web analytics for free. Web Analytics that allows you to view and track essential stats on the usage of your website.
An open-source marketing analytics tool that respects data-privacy. With two hosting options, it is completely cookieless and it lets you own all your data.
Pros
  • Privacy focused
  • Cookieless
  • Lightweight script
  • Good support
  • Easy to use
  • Starts free when client of Cloudflare
  • Very easy to setup
  • Server log additional metrics
  • Difficult to block for Adblockers
  • Open-source
  • Simple to understand interface
  • You own your data
  • Provacy-friendly
  • Lightweight script (2kb)
Cons
  • Limited features due to cookieless
  • Not very customisable
  • No free version
  • Limited features
  • Might track high amounts of bot traffic
  • Limited metrics
  • Cannot exclude own visits
  • Not a great amount of features

Pricing information

Starting Price
  • Starter€15 p/m
  • Business€40 p/m
  • EnterpriseOn req.
Free trial period
14 days
Free plan
Free plan
14 days

Account Management

Trackable Items
5-10+ depending on plan
Unlimited in Portfolio plan
10
Unlimited
User Seats
1-10+ depending on plan
Unlimited
N/A
Unlimited for all plans
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • United Kingdom
  • United States
  • European Economic Area (EEA)
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
You
Pendo
Cloudflare Analytics
You
Data Freshness
Realtime
Hourly updates
Realtime
Realtime
Data Retention
Unlimited
84 months
6 months
Unlimited
Data Sampling
Adaptive sampling of 1-10% on all stats
Umami does not sample data
Data Import
GA importer included
Import historical data by CSV
Data Export
As CSV or via API
Export feedback & reports by CSV or pull data to BI tool
via CVS or JSON files or an API
via API as JSON file
Compliance
  • GDPR
  • CCPA
  • ePrivacy
  • CCPA
  • ePrivacy
  • GDPR
  • CCPA
  • HIPAA
  • ePrivacy
  • GDPR
  • CCPA
  • HIPAA
Cookieless
Simple Analytics is cookieless by default.
Pendo uses first-party cookies
Cloudflare analytics does not use cookies
Umami Analytics does not use cookies

Alerts & Automation

Custom Alerts
Guide, Page & Feature alerts
for Business & Enterprise plans
Email Reports
Daily, weekly, monthly
Recieve reports in weekly emails
Cloudflare does not feature email reports

Reporting

Trend Reporting
Curved and linear trend lines
Device Reporting
Device type, browser & OS
Funnel Reporting
Line up goals for simple funnel
User Flow Reporting
User journey analysis
Segmentation
Filter dashboard with visitor attributes
Simple filters like browser, OS, and country
Cohort Reports
Retention Reporting
See Cohort analysis
Attribution Reporting
Simple referrer dimensions but no UTM tags
UTM & channel attribution
Ecommerce Reporting
Revenue tracking

User Experience Features

Heatmaps
Session Recordings
Session replays
A/B Testing
User Feedback

Customizability

Custom Properties
Custom Metrics
Custom Reports
Change the widgets of a report
Custom Events
Cloudflare does not feature event tracking
Track everything from clicks to form submit
Annotations
Able to include links in annotations

Support

Support description
Simple Analytics offers knowledgable support through phone and email.
The Pendo support consists of a phone helpdesk, a live chat function, an extensive knowledge base and a community.
Cloudflare offers support for their main product via email, a ticketing system, an elaborate knowledge base and an online community
The support options of Umami Analytics consist of a knowledge base, an online community and you can contact them via e-mail.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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Check out our knowledge base for more articles on analytics, tracking and privacy.

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