Compare
Compare Analytics Tools
Fathom Analytics
From $15 p/m
No feature only Fathom Analytics has.
Simple Analytics
From €15 p/m
Only Simple Analytics has:
- Annotations
Mouseflow
Free plan
Only Mouseflow has:
- Custom Alerts
- Heatmaps
- Session Recordings
- A/B Testing
- User Feedback
- Custom Reports
Snowplow Analytics
Free plan
Only Snowplow Analytics has:
- Cohort Reports
- Retention Reporting
- Attribution Reporting
Summary
Privacy-focused website analytics without compromise. Fathom doesn’t compromise visitor privacy for data. It made website analytics easy to use and respectful of privacy laws.
One easy dashboard to see how many visitors are coming to your website, where they come from and what they do once they're there. Without cookies. Without stalking. Still lightweight.
Optimize your website with certainty, not assumption. Watch real user journeys, with automatic Friction Scores that detects where to focus first.
Snowplow is an enterprise-strength event analytics platform. It Identifies its users and tracks the way they engage with the website or application.
Pros
- Privacy friendly
- Easy to use
- Customer support
- Ad-blocker bypassing
- Privacy focused
- Cookieless
- Lightweight script
- Good support
- Easy to use
- Intuitive dashboards
- Great filtering
- Possibility to tag elements
- Helpfull support
- Automatic form tracking
- User feedback surveys
- Elaborate data import options
- Simple Client-side & server-side tracking
- Great support
Cons
- No data import
- Short free trial
- Limited features
- Limited features due to cookieless
- Not very customisable
- No free version
- Lack of insight for Iframe recordings
- Funnels could be improved
- You run into credit limit quite fast
- Steep learning curve
- Technical knowledge needed for implementation
- Only a collection tool
Pricing information
Starting Price
- 100k page views$15 p/m
- 200k page views$25 p/m
- 500k page views$45 p/m
- 1 Million page views$60 p/m
- 2 Million page views$100 p/m
- Starter€15 p/m
- Business€40 p/m
- EnterpriseOn req.
- FreeFree
- Starter€39 p/m
- Growth€129 p/m
- Business€259 p/m
- Pro€499 p/m
- EnterpriseOn req.
- Test & Experiment TrackingFree
- Self-Hosted PipelineOn req.
- Snowplow PlatformOn req.
Free trial period
30 days
14 days
14 days
14 days
Account Management
Trackable Items
50
5-10+ depending on plan
10
User Seats
Unlimited
1-10+ depending on plan
Unlimited
Unlimited
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
- European Economic Area (EEA)
- United Kingdom
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
You
You
Mouseflow
You
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
Unlimited
Unlimited
12 months
Unlimited
Data Sampling
Data Import
Google Analytics importer
GA importer included
through integrations
Data Export
One-click CSV export
As CSV or via API
via CSV or to third-party tools by ID push
Compliance
- GDPR
- CCPA
- ePrivacy
- COPPA
- PECR
- GDPR
- CCPA
- ePrivacy
- GDPR
- CCPA
- GDPR
- CCPA
- HIPAA
Cookieless
Fathom is cookieless by default.
Simple Analytics is cookieless by default.
Mouseflow uses first-party cookies
Alerts & Automation
Custom Alerts
Via web hook
Email Reports
Weekly or monthly reporting
Daily, weekly, monthly
Hourly, daily, or weekly emails
Reporting
Trend Reporting
Curved and linear trend lines
Simple visitor trend graphs
Device Reporting
Device type, browser & OS
Filter by device type, OS, browser & screen resolution
Funnel Reporting
Line up goals for simple funnel
Simple funnel report, watch recordings from converters
User Flow Reporting
Segmentation
Instant filters on any data point
Filter dashboard with visitor attributes
Segment users to filter heatmaps & recordings
Cohort Reports
Based on first visit, first action, channel or custom events
Retention Reporting
CLTV Analysis
Attribution Reporting
Ecommerce Reporting
By means of custom events
User Experience Features
Heatmaps
Click, movement, scroll, attention, live & geo heatmaps
Session Recordings
Elaborate filtering & livestream options
A/B Testing
User Feedback
Custom triggered text, multiple choice & NPS ratings
Customizability
Custom Properties
Custom Metrics
Custom Reports
Automatic form tracking
Custom Events
Can include: name, ID & value
Custom tagging of recordings
Annotations
Able to include links in annotations
Support
Support description
Fathom offers extensive support and video walk-throughs. For issues you can always contact their knowledgable email support.
Simple Analytics offers knowledgable support through phone and email.
Mouseflow provides support in four languages and through phone, email, and an extensive knowledge base
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community