✓ 100% independent✓ Most complete overview✓ Free expert advice
New MetricsTake the quiz

Compare

Compare Analytics Tools

Rating
4/5
5/5
Summary
One easy dashboard to see how many visitors are coming to your website, where they come from and what they do once they're there. Without cookies. Without stalking. Still lightweight.
Hotjar provides Product Experience Insights about your website that show how users behave and what they feel strongly about, so product teams can deliver real value to them.
Chartbeat is a suite of content analytics tools for publishers that lets you track reader engagement on your site, optimize your user experience in real-time, and share key metrics with your team.
Ultimate open-source analytics to satisfy all your needs. Track every metric you need without invading your users' privacy.
Pros
  • Privacy focused
  • Cookieless
  • Lightweight script
  • Good support
  • Easy to use
  • Comes with great heatmaps
  • Includes session recordings
  • Good polling function
  • Hotjar features exit surveys
  • Comes with headline testing tool
  • Dashboards are easy to read
  • Reporting is in realtime
  • Good referral report
  • Privacy-focused
  • Performance monitoring
  • Open-source
  • Browser extensions for quick access to analytics
  • Messenger integrations
Cons
  • Limited features due to cookieless
  • Not very customisable
  • No free version
  • Hotjar is not available for mobile
  • Steep pricing for large organisations
  • Hard to exclude URLs from reports
  • Mainly designed for publishers
  • Their pricing is untransparent
  • Traffic sources could be improved
  • Limited integration capabilities

Pricing information

Starting Price
Starter€15 p/m
Business€40 p/m
EnterpriseOn req.
BasicFree
Plus$49+ p/m
BusinessOn req.
ScaleOn req.
BasicOn req.
PlusOn req.
PremiumOn req.
Hobby$5 / mo
Freelancer$15 / mo
Startup$59 / mo
Enterprise$110 / mo
Free trial period
14 days
Free plan
14 days
14 days

Account Management

Trackable Items
5-10+ depending on plan
Unlimited
1
Unlimited
User Seats
1-10+ depending on plan
1
Unlimited
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
You
Hotjar
Chartbeat
You
Data Freshness
Realtime
30 minutes
Realtime
Realtime
Data Retention
Unlimited
12 months
13 months
Unlimited
Data Sampling
Swetrix does not sample data
Data Import
GA importer included
Send user data to Hotjar to enhance analysis
Data Export
As CSV or via API
Export recording meta data
via API, CSV, JSON or any other format (users are able to write custom extensions for that)
Compliance
  • GDPR
  • CCPA
  • ePrivacy
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • HIPAA
  • CPPA
Cookieless
Simple Analytics is cookieless by default.
Hotjar relies on first-party cookies.
Uses first-party cookies by default. Cookieless mode is optional.
Swetrix does not use cookies for tracking

Alerts & Automation

Custom Alerts
in the interface, via e-mail or Slack
Daily, Weekly, Monthly, Quarterly or at threshold
Email Reports
Daily, weekly, monthly
e.g. daily survey responses reports
Daily, Weekly, Monthly, Quarterly

Reporting

Trend Reporting
Curved and linear trend lines
We offer AI based traffic forecasting & trend monitoring
Device Reporting
See on which device the user was
Country, browser, device type, language, utm_* metrics, performance statistics and more
Funnel Reporting
Line up goals for simple funnel
Discover why users drop off
User Flow Reporting
Segmentation
Filter dashboard with visitor attributes
Create custom filters for recordings
You can segment data via multiple filters, apply specific timeframes & periods
Cohort Reports
Retention Reporting
Attribution Reporting
Ecommerce Reporting

User Experience Features

Heatmaps
Unlimited
Session Recordings
Record all interaction with your site
A/B Testing
No A/B testing tool only integrations
Headline A/B testing tool
User Feedback
Place NPS ratings or a survey pop-up on every page

Customizability

Custom Properties
Custom Metrics
Custom Reports
Receive custom reports by email. You can also add unlimited amount of email addresses to be subscribed to the traffic report newsletter.
Custom Events
Track and filter sessions & heatmaps
You can track custom events. Custom events also support lots of customisations (e.g. you may track if you want 1 custom event per 1 unique session, etc).
Annotations
Able to include links in annotations
Hotjar does not have annotations
Soon to be released

Support

Support description
Simple Analytics offers knowledgable support through phone and email.
Hotjar offers extensive documentation and a ticketing support system. Most requests are answered within 1-2 business days, but often faster.
Chartbeat's support is accessible by email during regular office hours. Overall they provide extensive documentation, but their support staff is responsive and very knowledgable in case you face issues.
Swetrix offers online support in the chatbox on the website, via social-media (i.e. Twitter, Linkedin, Discord) and via Email.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

Looking for more answers?

Check out our knowledge base for more articles on analytics, tracking and privacy.

Go to the knowledge base