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Fathom Analytics

From $15 p/m

Only Fathom Analytics has:

  • Ecommerce Reporting

Simple Analytics

From €15 p/m

Only Simple Analytics has:

  • Annotations

Contentsquare (Hotjar)

Free plan

Only Contentsquare (Hotjar) has:

  • Custom Alerts
  • Heatmaps
  • Session Recordings
  • User Feedback

Snitcher

From $49 per month

Only Snitcher has:

  • Attribution Reporting
Summary
Privacy-focused website analytics without compromise. Fathom doesn’t compromise visitor privacy for data. It made website analytics easy to use and respectful of privacy laws.
One easy dashboard to see how many visitors are coming to your website, where they come from and what they do once they're there. Without cookies. Without stalking. Still lightweight.
Hotjar provides Product Experience Insights about your website that show how users behave and what they feel strongly about, so product teams can deliver real value to them.
A B2B tool that helps businesses identify and track website visitors in order to generate leads and improve their sales and marketing efforts.
Pros
  • Privacy friendly
  • Easy to use
  • Customer support
  • Ad-blocker bypassing
  • Privacy focused
  • Cookieless
  • Lightweight script
  • Good support
  • Easy to use
  • Comes with great heatmaps
  • Includes session recordings
  • Good polling function
  • Hotjar features exit surveys
  • Great for B2B leadgen
  • Quality company insights
  • Modern user interface
  • Responsive support
  • Easy to set up
Cons
  • No data import
  • Short free trial
  • Limited features
  • Limited features due to cookieless
  • Not very customisable
  • No free version
  • Hotjar is not available for mobile
  • Steep pricing for large organisations
  • Hard to exclude URLs from reports
  • Limited features
  • Pricing based on company ID's, relevant or not
  • Slight learning curve

Pricing information

Starting Price
  • 100k page views$15 p/m
  • 200k page views$25 p/m
  • 500k page views$45 p/m
  • 1 Million page views$60 p/m
  • 2 Million page views$100 p/m
  • Starter€15 p/m
  • Business€40 p/m
  • EnterpriseOn req.
  • BasicFree
  • Plus$49+ p/m
  • BusinessOn req.
  • ScaleOn req.
  • 0-50 company ID's$49 p/m
  • 51-100 company ID's$69 p/m
  • 101-250 company ID's$99 p/m
  • 251-500 company ID's$139 p/m
  • 501-750 company ID's$179 p/m
  • 751-1.000 company ID's$229 p/m
  • 1.001-2.000 company ID's$279 p/m
  • 2.001-3.000 company ID's$349 p/m
  • 3.001-4.000 company ID's$439 p/m
  • 4.001-5.000 company ID's$529 p/m
  • 5.000+ company ID'sOn req.
Free trial period
30 days
14 days
Free plan
14 days

Account Management

Trackable Items
50
5-10+ depending on plan
Unlimited
Unlimited
User Seats
Unlimited
1-10+ depending on plan
1
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
You
You
Contentsquare (Hotjar)
Snitcher
Data Freshness
Realtime
Realtime
30 minutes
Realtime
Data Retention
Unlimited
Unlimited
12 months
12 months*
Data Sampling
Data Import
Google Analytics importer
GA importer included
Send user data to Hotjar to enhance analysis
Data Export
One-click CSV export
As CSV or via API
Export recording meta data
Compliance
  • GDPR
  • CCPA
  • ePrivacy
  • COPPA
  • PECR
  • GDPR
  • CCPA
  • ePrivacy
  • GDPR
  • CCPA
  • GDPR
  • CCPA
Cookieless
Fathom is cookieless by default.
Simple Analytics is cookieless by default.
Hotjar relies on first-party cookies.
Sets one first-party cookie, snitcher_device_id (1 year).

Alerts & Automation

Custom Alerts
in the interface, via e-mail or Slack
Email Reports
Weekly or monthly reporting
Daily, weekly, monthly
e.g. daily survey responses reports

Reporting

Trend Reporting
Curved and linear trend lines
Device Reporting
Device type, browser & OS
See on which device the user was
Funnel Reporting
Line up goals for simple funnel
Discover why users drop off
User Flow Reporting
Segmentation
Instant filters on any data point
Filter dashboard with visitor attributes
Create custom filters for recordings
Cohort Reports
Retention Reporting
Attribution Reporting
Ecommerce Reporting
By means of custom events

User Experience Features

Heatmaps
Unlimited
Session Recordings
Record all interaction with your site
A/B Testing
No A/B testing tool only integrations
User Feedback
Place NPS ratings or a survey pop-up on every page

Customizability

Custom Properties
Custom Metrics
Custom Reports
Custom Events
Can include: name, ID & value
Track and filter sessions & heatmaps
Annotations
Able to include links in annotations
Hotjar does not have annotations

Support

Support description
Fathom offers extensive support and video walk-throughs. For issues you can always contact their knowledgable email support.
Simple Analytics offers knowledgable support through phone and email.
Hotjar offers extensive documentation and a ticketing support system. Most requests are answered within 1-2 business days, but often faster.
Support via a contact form (answered by email), live chat and the help center.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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