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Summary
The only digital insights platform that gives you complete understanding of your customers’ digital journeys, so you can quickly improve conversion, retention, and customer delight.
An open-source product analytics for developers. It helps engineers understand their product usage, automate events, and user data collection.
A website UX tool. See how your visitors actually use your website. It features visitor recordings, live chat, heat map suite, analytics, polls, & more.
Pros
  • It is easy to implement
  • It has data science capabilities
  • Reports are easy to build
  • Interface is user-friendly
  • Easy to set up
  • Great interface design
  • Reasonable pricing
  • Good session recordings
  • Easy to use
  • Great tagging feature
  • Attentive support team
Cons
  • Tech support is quite basic
  • Difficult to share dasboards
  • Onboarding could be improved
  • Feature flags are limited
  • Limited amount of graph types
  • Filtering could be improved
  • New version can be glitchy
  • Slight learning curve for beginners

Pricing information

Starting Price
FreeFree
GrowthOn req.
ProOn req.
PremierOn req.
Cloud LiteFree
Cloud€0.005 per event / recording
Enterprise Cloud€450 p/m minimum
Free trial period
Free plan
Free plan
7 days

Account Management

Trackable Items
1
Unlimited
1 per plan but option to add 1 for €5
User Seats
Unlimited
Unlimited
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • United States
  • United States
  • United States
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
You
You
Lucky Orange
Data Freshness
Realtime
Realtime
Realtime
Data Retention
12 months
Unlimited
2 months for heatmaps & recordings and 12 for other features
Data Sampling
Data Import
Historical data ingestion
Data Export
Via CSV or API
Compliance
  • GDPR
  • CCPA
  • HIPAA
  • GDPR
  • CCPA
  • HIPAA
  • PECR
  • GDPR
  • CCPA
Cookieless
Heap relies on first-party cookies
Posthog has the option to be used without cookies
Lucky orange uses first-party cookies

Alerts & Automation

Custom Alerts
Via Slack or email
Receive alerts via Slack or email
Email Reports
Schedule regular emails for important charts
Subscribe to an Insight or dashboard

Reporting

Trend Reporting
Device Reporting
Funnel Reporting
With quantitative measurement of user friction & step suggestions
User Flow Reporting
Sankey chart with path comparison
Segmentation
Quickly identify patterns in user behavior
Cohort Reports
Retention Reporting
Attribution Reporting
Track UTM parameters or initial referrer sources
Simple referrer graph
Ecommerce Reporting
Easy setup with eCommerce Activation Kit

User Experience Features

Heatmaps
Session Recordings
Automatically filters relevant replays
A/B Testing
Feature flags and A/B testing
User Feedback
Track NPS score events in surveys
Surveys

Customizability

Custom Properties
Custom Metrics
Custom Reports
Custom Events
Annotations

Support

Support description
Heap offers extensive documentation and access to their in-depth collection of Heap University courses to get up and running. Need more help? Join the community or contact their knowledgable support staff through email.
Posthogs' support consists of an extensive knowledge base and community on their website. For enterprise users, support is also available trough a dedicated Slack channel and via e-mail.
Lucky Orange offers support by means of email, a live chat, and a ticketing system. Besides that, they have an extensive knowledge base and they offer an onboarding service.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
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