Compare
Compare Analytics Tools
Mixpanel
Free plan
Only Mixpanel has:
- Attribution Reporting
Simple Analytics
From €15 p/m
No feature only Simple Analytics has.
Plausible Analytics
From $9 p/m
Only Plausible Analytics has:
- Ecommerce Reporting
Pendo
Only Pendo has:
- User Feedback
Summary
Powerful, self-serve product analytics to help you convert, engage, and retain more users. Build funnels, see top user flows, create cohorts, and more with just a few clicks.
One easy dashboard to see how many visitors are coming to your website, where they come from and what they do once they're there. Without cookies. Without stalking. Still lightweight.
Lightweight and open source web analytics. No cookies and fully compliant with GDPR, CCPA and PECR. Made and hosted in the EU, on European cloud infrastructure.
Pendo is a product-analytics app that helps software companies develop products that resonate with customers.
Pros
- Interface is easy to understand
- Great support options
- Reporting is in realtime
- Good community
- Privacy focused
- Cookieless
- Lightweight script
- Good support
- Easy to use
- Lightweight
- Open-source
- Cookieless
- EU cloud infrastructure
Cons
- Event setup requires tech skills
- Contains hard to discover features
- Has a steep learning curve
- Limited features due to cookieless
- Not very customisable
- No free version
- Limited features
- No audience reporting features
Pricing information
Starting Price
- FreeFree
- EnterpriseOn req.
- Starter€15 p/m
- Business€40 p/m
- EnterpriseOn req.
- 10k page views$9 p/m
- 100k page views$19 p/m
- 200k page views$29 p/m
- 500k page views$49 p/m
- 1M page views$69 p/m
- 2M page views$89 p/m
- 5M page views$129 p/m
- 10M page views$169 p/m
- EnterpriseOn req.
Free trial period
Free plan
14 days
30 days
Free plan
Account Management
Trackable Items
1
5-10+ depending on plan
1-10+ depending on plan
Unlimited in Portfolio plan
User Seats
Unlimited
1-10+ depending on plan
1-10+ depending on plan
Unlimited
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
- European Economic Area (EEA)
- United States
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
Mixpanel
You
You
Pendo
Data Freshness
Realtime
Realtime
Realtime
Hourly updates
Data Retention
Unlimited
Unlimited
3-5+ years depending on plan
84 months
Data Sampling
Limited data sampling in reports with over 20M pageviews
Data Import
Via one-off script or Ingestion API
GA importer included
e.g. import GA data
Import historical data by CSV
Data Export
Via raw data export API
As CSV or via API
Export your data to CSV
Export feedback & reports by CSV or pull data to BI tool
Compliance
- GDPR
- CCPA
- HIPAA
- GDPR
- CCPA
- ePrivacy
- GDPR
- CCPA
- PECR
- CCPA
- ePrivacy
Cookieless
Mixpanel relies on first-party cookies
Simple Analytics is cookieless by default.
Plausible is cookieless by default.
Pendo uses first-party cookies
Alerts & Automation
Custom Alerts
Hourly, daily, or weekly base on event threshold
Traffic spike notifications through Slack or email
Guide, Page & Feature alerts
Email Reports
Same as custom alerts
Daily, weekly, monthly
Weekly or monthly email reporting
Recieve reports in weekly emails
Reporting
Trend Reporting
Curved and linear trend lines
Device Reporting
Device type, browser & OS
Funnel Reporting
Funnel trend, time to convert & frequency visualisations
Line up goals for simple funnel
User Flow Reporting
Sankey chart with selected, immediate & drop off events
Basic reporting by looking at Entry & Exit pages
Segmentation
Automatically find interesting segments & receive per email
Filter dashboard with visitor attributes
Use filters to segment your audience
Cohort Reports
User cohorts of users to filter reports
Retention Reporting
Retention curves, trends & user cohort buckets
See Cohort analysis
Attribution Reporting
Simple UTM tracking with "first touch" attribution
Ecommerce Reporting
Option to track purchases but no special reporting
Ecommerce revenue tracking
User Experience Features
Heatmaps
Session Recordings
A/B Testing
Experiments
User Feedback
Customizability
Custom Properties
Custom Properties (Business plan and above)
Custom Metrics
Max 255 properties per event
Custom Reports
Unlimited custom dahboards & reports
Change the widgets of a report
Custom Events
Combine events into a custom event
By means of adding CSS classes
Annotations
Directly on the linechart in Insights
Able to include links in annotations
Support
Support description
Mixpanel offer extensive documentation and knowledgable support through a ticketing system. They have a support email address but regular support requests are directed to the ticketing system. Join their Slack group for community access.
Simple Analytics offers knowledgable support through phone and email.
Plausible offers extensive documentation which is the first place to find answers. Still haven't found what you're looking for? Contact their email support for knowledgable support.
The Pendo support consists of a phone helpdesk, a live chat function, an extensive knowledge base and a community.
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community