Compare
Compare Analytics Tools
Fathom Analytics
From $15 p/m
Has, and not every other tool does:
- Cookieless
- Trend Reporting
- Ecommerce Reporting
Mixpanel
Free plan
Has, and not every other tool does:
- Custom Alerts
- Trend Reporting
- Funnel Reporting
- User Flow Reporting
- Cohort Reports
- Retention Reporting
- Attribution Reporting
- Heatmaps
- A/B Testing
- Custom Properties
- Custom Metrics
- Custom Reports
- Annotations
Simple Analytics
From €15 p/m
Has, and not every other tool does:
- Cookieless
- Trend Reporting
- Funnel Reporting
- Annotations
Pirsch Analytics
Has, and not every other tool does:
- Data Sampling
- Cookieless
- Funnel Reporting
- User Flow Reporting
- Ecommerce Reporting
- A/B Testing
- Custom Properties
Summary
Privacy-focused website analytics without compromise. Fathom doesn’t compromise visitor privacy for data. It made website analytics easy to use and respectful of privacy laws.
Powerful, self-serve product analytics to help you convert, engage, and retain more users. Build funnels, see top user flows, create cohorts, and more with just a few clicks.
One easy dashboard to see how many visitors are coming to your website, where they come from and what they do once they're there. Without cookies. Without stalking. Still lightweight.
Pirsch is a simple, cookie-free, open-source web analytics solution that integrates easily into your website or backend.
Pros
- Privacy friendly
- Easy to use
- Customer support
- Ad-blocker bypassing
- Interface is easy to understand
- Great support options
- Reporting is in realtime
- Good community
- Privacy focused
- Cookieless
- Lightweight script
- Good support
- Easy to use
- Lightweight, cookie-free and open-source
- Pirsch's backend integration requires no client-side scripts and delivers the same accurate results without the interference of adblockers
- Extensive API
- Fully-fledged access management
- Comprehensive filtering by any metric including event metadata
Cons
- No data import
- Short free trial
- Limited features
- Event setup requires tech skills
- Contains hard to discover features
- Has a steep learning curve
- Limited features due to cookieless
- Not very customisable
- No free version
- Visitors are only recognized for up to 24 hours to comply with the privacy policy
- Heatmaps and session recordings are not available
Pricing information
Starting Price
- 100k page views$15 p/m
- 200k page views$25 p/m
- 500k page views$45 p/m
- 1 Million page views$60 p/m
- 2 Million page views$100 p/m
- FreeFree
- EnterpriseOn req.
- Starter€15 p/m
- Business€40 p/m
- EnterpriseOn req.
Free trial period
30 days
Free plan
14 days
30 days
Account Management
Trackable Items
50
1
5-10+ depending on plan
Unlimited
User Seats
Unlimited
Unlimited
1-10+ depending on plan
Unlimited
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
- European Economic Area (EEA)
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
You
Mixpanel
You
You
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
Unlimited
Unlimited
Unlimited
Unlimited
Data Sampling
Data Import
Google Analytics importer
Via one-off script or Ingestion API
GA importer included
Import from Plausible, Fathom or Google Analytics
Data Export
One-click CSV export
Via raw data export API
As CSV or via API
via API or CSV
Compliance
- GDPR
- CCPA
- ePrivacy
- COPPA
- PECR
- GDPR
- CCPA
- HIPAA
- GDPR
- CCPA
- ePrivacy
- GDPR
- CCPA
- ePrivacy
- PECR
Cookieless
Fathom is cookieless by default.
Mixpanel relies on first-party cookies
Simple Analytics is cookieless by default.
Pirsch Analytics does not use cookies
Alerts & Automation
Custom Alerts
Hourly, daily, or weekly base on event threshold
Email Reports
Weekly or monthly reporting
Same as custom alerts
Daily, weekly, monthly
Daily, Weekly, Bi-weekly, Monthly
Reporting
Trend Reporting
Curved and linear trend lines
Device Reporting
Device type, browser & OS
Device type, OS, Browser, Browser version, Screen size
Funnel Reporting
Funnel trend, time to convert & frequency visualisations
Line up goals for simple funnel
Analyze Funnels
User Flow Reporting
Sankey chart with selected, immediate & drop off events
Entry and exit pages
Segmentation
Instant filters on any data point
Automatically find interesting segments & receive per email
Filter dashboard with visitor attributes
Extensive filtering by any metric
Cohort Reports
User cohorts of users to filter reports
Retention Reporting
Retention curves, trends & user cohort buckets
Attribution Reporting
Simple UTM tracking with "first touch" attribution
Ecommerce Reporting
By means of custom events
Option to track purchases but no special reporting
Possible with custom events and goals
User Experience Features
Heatmaps
Session Recordings
A/B Testing
Experiments
Tag-based A/B testing and segmentation
User Feedback
Customizability
Custom Properties
As part of custom events
Custom Metrics
Max 255 properties per event
Custom Reports
Unlimited custom dahboards & reports
Custom Events
Can include: name, ID & value
Combine events into a custom event
With additional metadata fields (key-value pairs).
Annotations
Directly on the linechart in Insights
Able to include links in annotations
Support
Support description
Fathom offers extensive support and video walk-throughs. For issues you can always contact their knowledgable email support.
Mixpanel offer extensive documentation and knowledgable support through a ticketing system. They have a support email address but regular support requests are directed to the ticketing system. Join their Slack group for community access.
Simple Analytics offers knowledgable support through phone and email.
Email support, public Discord server
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community