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Rating
5/5
Summary
A free analytics suite with a focus on user privacy and data security. Optimize the customer journey where it was previously impossible.
An open-source product analytics for developers. It helps engineers understand their product usage, automate events, and user data collection.
A simple but powerful real-time web analytics tool that helps you track, analyse and understand your visitors. It features click fraud detection and session playback.
AI-powered analytics and attribution platform that unifies website, product, and marketing data in one tool.
Pros
  • Ease of use
  • Great authorisation management
  • Packed with features
  • Community forum
  • Intergrated tag & consent management
  • Easy to set up
  • Great interface design
  • Reasonable pricing
  • Good session recordings
  • Easy to use
  • Google Ads integration
  • Great session playback
  • Click fraud detection
  • Visitor alerts
  • AI-powered attribution
  • Combined web + product analytics
  • Auto-capture without developers
  • Privacy-friendly
Cons
  • No progressive payment plan
  • Ecommerce reporting can be improved
  • Feature flags are limited
  • Limited amount of graph types
  • Filtering could be improved
  • Limited free plan
  • Relatively new player
  • No self-hosting option

Pricing information

Starting Price
Core - 500k€35 p/m
Enterprise€366 p/m
Cloud LiteFree
Cloud€0.005 per event / recording
Enterprise Cloud€450 p/m minimum
FreeFree
100k Page Views€9+ p/m
250k Page Views€19+ p/m
Free trial period
Free plan
Free plan
30 days
Free plan

Account Management

Trackable Items
10 sites or apps (free) Unlimited (Enterprise)
Unlimited
1
Unlimited
User Seats
Unlimited
Unlimited
Unlimited
3+ depending on plan
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • United States
  • United States
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • United States
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
You
You
Statcounter
You
Data Freshness
30 min
Realtime
Realtime
Realtime
Data Retention
Up to 25 months
Unlimited
Unlimited*
Unlimited
Data Sampling
By default Piwik does not sample data
Usermaven does not sample data
Data Import
Import cost data, search keywords, user/client ID and audience data
Historical data ingestion
Import Google keyword data
Google Analytics importer
Data Export
As CSV, XML, JSON, or via an API
To a spreadsheet or other third party software.
Via API or CSV
Compliance
  • GDPR
  • CCPA
  • HIPAA
  • LGPD
  • ePrivacy
  • PECR
  • GDPR
  • CCPA
  • HIPAA
  • PECR
  • GDPR
  • GDPR
  • CCPA
Cookieless
Piwik features a cookieless tracking option
Posthog has the option to be used without cookies
Statcounter uses cookies
Cookieless tracking available

Alerts & Automation

Custom Alerts
Email alerts based on thresholds
Receive alerts via Slack or email
Important visitor alerts
Threshold-based alerts
Email Reports
Daily, weekly or monthly reports
Subscribe to an Insight or dashboard
Detailed, mobile-friendly reports
Scheduled email reports

Reporting

Trend Reporting
Device Reporting
Device type, browser, OS & screen resolution
Funnel Reporting
Detailed funnel report up to 5 steps
AI-powered funnel analysis
User Flow Reporting
Standard, transition & reverse Sankey charts
Simple ordered list of pages visited
User journey visualization
Segmentation
Unlimited segments
Segments & cohorts
Cohort Reports
Retention Reporting
Customer loyalty eCommerce report
Retention analysis (Business plan)
Attribution Reporting
Multi-channel attribution with 98% accuracy
Simple referral & UTM sources
Multi-touch attribution with 7 models
Ecommerce Reporting
Overview, order list, product, days and sessions to purchase & customer loyalty
Revenue attribution

User Experience Features

Heatmaps
Create an overlay with the site inspector Chrome extension
Session Recordings
Recordings with many filtering options
A/B Testing
Feature flags and A/B testing
User Feedback
Surveys

Customizability

Custom Properties
200 slots for each scope and they can't be removed
Custom properties
Custom Metrics
Also called Calculated metrics
Custom Reports
Custom dashboards
Custom Events
Include category, action, and optionally name and value
Max 5 custom tags + values per page
Auto-captured events
Annotations
Add to any graph or include them in scheduled reports or alerts

Support

Support description
Piwik Pro offers extensive documentation and video tutorials. They have support offices for different regions which can be contacted by email and phone.
Posthogs' support consists of an extensive knowledge base and community on their website. For enterprise users, support is also available trough a dedicated Slack channel and via e-mail.
Statcounter offers various support options like phone, email, live chat, and an extensive knowledge base.
Usermaven offers documentation, live chat support, and email support.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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