Compare
Compare Analytics Tools
Rating
4/5
5/5
Summary
A B2B leadgeneration tool. Turn pageviews into pipeline. Identify the companies already visiting your website and convert them into high-value leads.
Product Analytics For Product, Marketing, Sales & Support teams. Full-funnel attribution, onboarding optimization, feature usage trends, subscription growth, cohort analysis and more.
A free analytics suite with a focus on user privacy and data security. Optimize the customer journey where it was previously impossible.
A simple but powerful real-time web analytics tool that helps you track, analyse and understand your visitors. It features click fraud detection and session playback.
Pros
- Company insights
- Easy setup
- CRM integration
- Great for leadgen
- User / account segmentation
- Realtime
- Integrations
- Feature revenue reporting
- Simple implementation
- Ease of use
- Great authorisation management
- Packed with features
- Community forum
- Intergrated tag & consent management
- Easy to use
- Google Ads integration
- Great session playback
- Click fraud detection
- Visitor alerts
Cons
- Specific use-case
- Limited data retention
- Limited features
- Customisability
- Limited free version
- No progressive payment plan
- Ecommerce reporting can be improved
- Limited free plan
Pricing information
Starting Price
| Lite | Free |
| Discover | €79+ p/m (billed annually) |
| Activate | €369+ p/m (billed annually) |
| Scale | €599+ p/m (billed annually) |
| Enterprise | On req. |
| Pro | $999+ p/m |
| Enterprise | On req. |
| Core - 500k | €35 p/m |
| Enterprise | €366 p/m |
| Free | Free |
| 100k Page Views | €9+ p/m |
| 250k Page Views | €19+ p/m |
Free trial period
14 days
14 days
Free plan
30 days
Account Management
Trackable Items
Unlimited
1
10 sites or apps (free) Unlimited (Enterprise)
1
User Seats
Unlimited
50+
Unlimited
Unlimited
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
Leadfeeder
Woopra
You
Statcounter
Data Freshness
1 hour
Realtime
30 min
Realtime
Data Retention
Unlimited on paid plans, 7 days on Free
24 months
Up to 25 months
Unlimited*
Data Sampling
Woopra never uses any kind of sampling
By default Piwik does not sample data
Data Import
Import raw visit data with actions and visitor properties via API
Import cost data, search keywords, user/client ID and audience data
Import Google keyword data
Data Export
Included on Scale, otherwise uses credits
Export raw daily visit data via API
As CSV, XML, JSON, or via an API
To a spreadsheet or other third party software.
Compliance
- GDPR
- CCPA
- GDPR
- GDPR
- CCPA
- HIPAA
- LGPD
- ePrivacy
- PECR
- GDPR
Cookieless
Sets first-party cookies _lfa (1 year) and _lfa_consent.
Woopra relies on first-party cookies.
Piwik features a cookieless tracking option
Statcounter uses cookies
Alerts & Automation
Custom Alerts
Automatically trigger emails, slack messages or update Salesforce fields
Email alerts based on thresholds
Important visitor alerts
Email Reports
Daily, weekly or monthly reports
Detailed, mobile-friendly reports
Reporting
Trend Reporting
Measure by feature, subscription changes by location, campaign performance by source & more
Device Reporting
Device type, browser, OS & screen resolution
Funnel Reporting
Detailed funnel report up to 5 steps
User Flow Reporting
Combine any set of actions or attributes in Sankey charts
Standard, transition & reverse Sankey charts
Simple ordered list of pages visited
Segmentation
Create dynamic segments based on any combination of criteria
Unlimited segments
Cohort Reports
Breakdown acquisition date, signup date, first purchase date & more
Retention Reporting
Uncover at-risk users and discover engaged users
Customer loyalty eCommerce report
Attribution Reporting
Multi-channel attribution with 98% accuracy
Simple referral & UTM sources
Ecommerce Reporting
Overview, order list, product, days and sessions to purchase & customer loyalty
User Experience Features
Heatmaps
Create an overlay with the site inspector Chrome extension
Session Recordings
Recordings with many filtering options
A/B Testing
User Feedback
Customizability
Custom Properties
200 slots for each scope and they can't be removed
Custom Metrics
Available from the pro plan
Also called Calculated metrics
Custom Reports
Custom Events
Via HTTP API or Javascript API
Include category, action, and optionally name and value
Max 5 custom tags + values per page
Annotations
Add to any graph or include them in scheduled reports or alerts
Support
Support description
You can contact support either by live chat (9AM - 11PM EET) and email from Monday to Friday. Support is knowledgable and responsive through chat. Email can take longer and responses can be from different support staff.
Woopra offers support by phone, email, and an extensive knowledge base.
Piwik Pro offers extensive documentation and video tutorials. They have support offices for different regions which can be contacted by email and phone.
Statcounter offers various support options like phone, email, live chat, and an extensive knowledge base.
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community