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Piwik PRO

From €35 per month

Only Piwik PRO has:

  • Heatmaps

Heap

Free plan

Only Heap has:

  • Cohort Reports
  • User Feedback

Simple Analytics

From €15 p/m

No feature only Simple Analytics has.

Umami

No feature only Umami has.

Summary
A free analytics suite with a focus on user privacy and data security. Optimize the customer journey where it was previously impossible.
The only digital insights platform that gives you complete understanding of your customers’ digital journeys, so you can quickly improve conversion, retention, and customer delight.
One easy dashboard to see how many visitors are coming to your website, where they come from and what they do once they're there. Without cookies. Without stalking. Still lightweight.
An open-source marketing analytics tool that respects data-privacy. With two hosting options, it is completely cookieless and it lets you own all your data.
Pros
  • Ease of use
  • Great authorisation management
  • Packed with features
  • Community forum
  • Intergrated tag & consent management
  • It is easy to implement
  • It has data science capabilities
  • Reports are easy to build
  • Interface is user-friendly
  • Privacy focused
  • Cookieless
  • Lightweight script
  • Good support
  • Easy to use
  • Open-source
  • Simple to understand interface
  • You own your data
  • Provacy-friendly
  • Lightweight script (2kb)
Cons
  • No progressive payment plan
  • Ecommerce reporting can be improved
  • Tech support is quite basic
  • Difficult to share dasboards
  • Onboarding could be improved
  • Limited features due to cookieless
  • Not very customisable
  • No free version
  • Not a great amount of features

Pricing information

Starting Price
  • Core - 500k€35 p/m
  • Enterprise€366 p/m
  • FreeFree
  • GrowthOn req.
  • ProOn req.
  • PremierOn req.
  • Starter€15 p/m
  • Business€40 p/m
  • EnterpriseOn req.
Free trial period
Free plan
Free plan
14 days
14 days

Account Management

Trackable Items
10 sites or apps (free) Unlimited (Enterprise)
1
5-10+ depending on plan
Unlimited
User Seats
Unlimited
Unlimited
1-10+ depending on plan
Unlimited for all plans
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • European Economic Area (EEA)
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
You
You
You
You
Data Freshness
30 min
Realtime
Realtime
Realtime
Data Retention
Up to 25 months
12 months
Unlimited
Unlimited
Data Sampling
By default Piwik does not sample data
Umami does not sample data
Data Import
Import cost data, search keywords, user/client ID and audience data
GA importer included
Data Export
As CSV, XML, JSON, or via an API
Via CSV or API
As CSV or via API
via API as JSON file
Compliance
  • GDPR
  • CCPA
  • HIPAA
  • LGPD
  • ePrivacy
  • PECR
  • GDPR
  • CCPA
  • HIPAA
  • GDPR
  • CCPA
  • ePrivacy
  • GDPR
  • CCPA
  • HIPAA
Cookieless
Piwik features a cookieless tracking option
Heap relies on first-party cookies
Simple Analytics is cookieless by default.
Umami Analytics does not use cookies

Alerts & Automation

Custom Alerts
Email alerts based on thresholds
Via Slack or email
for Business & Enterprise plans
Email Reports
Daily, weekly or monthly reports
Schedule regular emails for important charts
Daily, weekly, monthly

Reporting

Trend Reporting
Curved and linear trend lines
Device Reporting
Funnel Reporting
Detailed funnel report up to 5 steps
With quantitative measurement of user friction & step suggestions
Line up goals for simple funnel
User Flow Reporting
Standard, transition & reverse Sankey charts
Sankey chart with path comparison
User journey analysis
Segmentation
Unlimited segments
Quickly identify patterns in user behavior
Filter dashboard with visitor attributes
Simple filters like browser, OS, and country
Cohort Reports
Retention Reporting
Customer loyalty eCommerce report
Attribution Reporting
Multi-channel attribution with 98% accuracy
Track UTM parameters or initial referrer sources
UTM & channel attribution
Ecommerce Reporting
Overview, order list, product, days and sessions to purchase & customer loyalty
Easy setup with eCommerce Activation Kit
Revenue tracking

User Experience Features

Heatmaps
Create an overlay with the site inspector Chrome extension
Session Recordings
Automatically filters relevant replays
Session replays
A/B Testing
User Feedback
Track NPS score events in surveys

Customizability

Custom Properties
200 slots for each scope and they can't be removed
Custom Metrics
Also called Calculated metrics
Custom Reports
Custom Events
Include category, action, and optionally name and value
Track everything from clicks to form submit
Annotations
Add to any graph or include them in scheduled reports or alerts
Able to include links in annotations

Support

Support description
Piwik Pro offers extensive documentation and video tutorials. They have support offices for different regions which can be contacted by email and phone.
Heap offers extensive documentation and access to their in-depth collection of Heap University courses to get up and running. Need more help? Join the community or contact their knowledgable support staff through email.
Simple Analytics offers knowledgable support through phone and email.
The support options of Umami Analytics consist of a knowledge base, an online community and you can contact them via e-mail.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

Looking for more answers?

Check out our knowledge base for more articles on analytics, tracking and privacy.

Go to the knowledge base