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Compare Analytics Tools
Rating
5/5
Summary
Give your teams a self-service digital analytics platform to understand your users, drive conversions, and increase engagement, growth and revenue. Ideal for product or gowth teams.
A simple but powerful real-time web analytics tool that helps you track, analyse and understand your visitors. It features click fraud detection and session playback.
Privacy-first, lightweight, accurate web analytics for free. Web Analytics that allows you to view and track essential stats on the usage of your website.
Ultimate open-source analytics to satisfy all your needs. Track every metric you need without invading your users' privacy.
Pros
- Simple & Intuïtive
- User segmentation
- Data visualisations
- Feature Analytics
- Easy to use
- Google Ads integration
- Great session playback
- Click fraud detection
- Visitor alerts
- Starts free when client of Cloudflare
- Very easy to setup
- Server log additional metrics
- Difficult to block for Adblockers
- Privacy-focused
- Performance monitoring
- Open-source
- Browser extensions for quick access to analytics
- Messenger integrations
Cons
- Dashboard customisation
- Limited free plan
- User support access
- Pricing transparency
- Limited free plan
- Limited features
- Might track high amounts of bot traffic
- Limited metrics
- Cannot exclude own visits
- Limited integration capabilities
Pricing information
Starting Price
| Starter | Free |
| Growth | $49+ p/m |
| Enterprise | On req. |
| Free | Free |
| 100k Page Views | €9+ p/m |
| 250k Page Views | €19+ p/m |
| Hobby | $5 / mo |
| Freelancer | $15 / mo |
| Startup | $59 / mo |
| Enterprise | $110 / mo |
Free trial period
Free plan
30 days
Free plan
14 days
Account Management
Trackable Items
Unlimited
1
10
Unlimited
User Seats
Unlimited for all plans
Unlimited
N/A
Unlimited
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
- European Economic Area (EEA)
- United Kingdom
- United States
- European Economic Area (EEA)
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
You
Statcounter
Cloudflare Analytics
You
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
Unlimited
Unlimited*
6 months
Unlimited
Data Sampling
Adaptive sampling of 1-10% on all stats
Swetrix does not sample data
Data Import
Via SDK, API, GCS, AWS & more
Import Google keyword data
Data Export
To GCS, BigQuery, Redshift & more
To a spreadsheet or other third party software.
via CVS or JSON files or an API
via API, CSV, JSON or any other format (users are able to write custom extensions for that)
Compliance
- GDPR
- CCPA
- ePrivacy
- GDPR
- GDPR
- CCPA
- HIPAA
- ePrivacy
- GDPR
- CCPA
- HIPAA
- CPPA
Cookieless
Amplitude relies on first-party cookies.
Statcounter uses cookies
Cloudflare analytics does not use cookies
Swetrix does not use cookies for tracking
Alerts & Automation
Custom Alerts
Important visitor alerts
Daily, Weekly, Monthly, Quarterly or at threshold
Email Reports
Subscribe to dashboard for daily reports
Detailed, mobile-friendly reports
Cloudflare does not feature email reports
Daily, Weekly, Monthly, Quarterly
Reporting
Trend Reporting
We offer AI based traffic forecasting & trend monitoring
Device Reporting
Device type, browser, OS & screen resolution
Device type, browser & OS
Country, browser, device type, language, utm_* metrics, performance statistics and more
Funnel Reporting
Flexible funnels to analyse conversion, time to convert & more
User Flow Reporting
Standard & reverse Sankey charts
Simple ordered list of pages visited
Segmentation
You can segment data via multiple filters, apply specific timeframes & periods
Cohort Reports
Retention Reporting
Retention Analysis and Lifecycle charts
Attribution Reporting
Simple referral & UTM sources
Simple referrer dimensions but no UTM tags
Ecommerce Reporting
Elaborate Ecommerce reporting
User Experience Features
Heatmaps
Session Recordings
Session Replay
Recordings with many filtering options
A/B Testing
A/B testing & feature flagging with Amplitude Experiment
User Feedback
Guides and Surveys
Customizability
Custom Properties
Custom Metrics
20 custom formulas to create the metric you need
Custom Reports
Receive custom reports by email. You can also add unlimited amount of email addresses to be subscribed to the traffic report newsletter.
Custom Events
Create a custom event from existing events
Max 5 custom tags + values per page
Cloudflare does not feature event tracking
You can track custom events. Custom events also support lots of customisations (e.g. you may track if you want 1 custom event per 1 unique session, etc).
Annotations
Soon to be released
Support
Support description
The support of Amplitude consists of a ticketing system, an extensive knowledge base, a community and email support depending on your plan.
Statcounter offers various support options like phone, email, live chat, and an extensive knowledge base.
Cloudflare offers support for their main product via email, a ticketing system, an elaborate knowledge base and an online community
Swetrix offers online support in the chatbox on the website, via social-media (i.e. Twitter, Linkedin, Discord) and via Email.
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community