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Rating
5/5
Summary
Product Analytics For Product, Marketing, Sales & Support teams. Full-funnel attribution, onboarding optimization, feature usage trends, subscription growth, cohort analysis and more.
Enterprise-level web analytics. Adobe Analytics lets you mix, match, and analyze data from any digital point in the customer journey.
A simple but powerful real-time web analytics tool that helps you track, analyse and understand your visitors. It features click fraud detection and session playback.
Pros
  • User / account segmentation
  • Realtime
  • Integrations
  • Feature revenue reporting
  • Simple implementation
  • Great segmentation
  • Good video tracking
  • Customizable
  • Easy report creation
  • Easy to use
  • Google Ads integration
  • Great session playback
  • Click fraud detection
  • Visitor alerts
Cons
  • Customisability
  • Limited free version
  • Pricing can be quite steep
  • Tech support can be improved
  • Can be difficult to implement
  • Can be challenging to get educated
  • Limited free plan

Pricing information

Starting Price
Pro$999+ p/m
EnterpriseOn req.
SelectOn req.
PrimeOn req.
UltimateOn req.
FreeFree
100k Page Views€9+ p/m
250k Page Views€19+ p/m
Free trial period
14 days
Free plan
30 days

Account Management

Trackable Items
1
Unlimited
1
User Seats
50+
Unlimited
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • United States
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
Woopra
Adobe Analytics
Statcounter
Data Freshness
Realtime
2 hours
Realtime
Data Retention
24 months
25 months by default
Unlimited*
Data Sampling
Woopra never uses any kind of sampling
Some Audience Manager reports display results sampled data
Data Import
Import raw visit data with actions and visitor properties via API
Though data sources, API or data connectors
Import Google keyword data
Data Export
Export raw daily visit data via API
Through data feeds, a data warehouse or FTP and SFTP
To a spreadsheet or other third party software.
Compliance
  • GDPR
  • GDPR
  • CCPA
  • HIPAA
  • PECR
  • GDPR
Cookieless
Woopra relies on first-party cookies.
Adobe uses tracking cookies
Statcounter uses cookies

Alerts & Automation

Custom Alerts
Automatically trigger emails, slack messages or update Salesforce fields
Via e-mail or SMS
Important visitor alerts
Email Reports
Flexible scheduled reporting
Detailed, mobile-friendly reports

Reporting

Trend Reporting
Measure by feature, subscription changes by location, campaign performance by source & more
Device Reporting
Device types, OS, OS versions & mobile carriers
Device type, browser, OS & screen resolution
Funnel Reporting
Bar chart funnel report
User Flow Reporting
Combine any set of actions or attributes in Sankey charts
Fallout & Flow (Sankey chart) reports
Simple ordered list of pages visited
Segmentation
Create dynamic segments based on any combination of criteria
Advanced segments with Segment builder & Segment manager
Cohort Reports
Breakdown acquisition date, signup date, first purchase date & more
Churn, rolling & latency tables
Retention Reporting
Uncover at-risk users and discover engaged users
Retention cohort report
Attribution Reporting
Apply to metrics, breakdowns or compare models
Simple referral & UTM sources
Ecommerce Reporting
Very flexible ecommerce reporting

User Experience Features

Heatmaps
Called activity map
Session Recordings
Recordings with many filtering options
A/B Testing
User Feedback

Customizability

Custom Properties
Custom Metrics
Available from the pro plan
Unlimited calculated metrics
Custom Reports
Reports in Analysis workspace are customisable
Custom Events
Via HTTP API or Javascript API
Up to 1.000 success events
Max 5 custom tags + values per page
Annotations
Available in Workspace

Support

Support description
Woopra offers support by phone, email, and an extensive knowledge base.
The support of Adobe Analytics consists of an expansive knowledge base and an online community. Phone and chat options exist for certain user types. Besides that, they offer many training options and tutorials.
Statcounter offers various support options like phone, email, live chat, and an extensive knowledge base.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
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