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Compare Analytics Tools
UsermavenRating
5/5
Summary
Privacy-focused website analytics without compromise. Fathom doesn’t compromise visitor privacy for data. It made website analytics easy to use and respectful of privacy laws.
A B2B tool that helps businesses identify and track website visitors in order to generate leads and improve their sales and marketing efforts.
A simple but powerful real-time web analytics tool that helps you track, analyse and understand your visitors. It features click fraud detection and session playback.
AI-powered analytics and attribution platform that unifies website, product, and marketing data in one tool.
Pros
- Privacy friendly
- Easy to use
- Customer support
- Ad-blocker bypassing
- Great for B2B leadgen
- Quality company insights
- Modern user interface
- Responsive support
- Easy to set up
- Easy to use
- Google Ads integration
- Great session playback
- Click fraud detection
- Visitor alerts
- AI-powered attribution
- Combined web + product analytics
- Auto-capture without developers
- Privacy-friendly
Cons
- No data import
- Short free trial
- Limited features
- Limited features
- Pricing based on company ID's, relevant or not
- Slight learning curve
- Limited free plan
- Relatively new player
- No self-hosting option
Pricing information
Starting Price
| 100k page views | $15 p/m |
| 200k page views | $25 p/m |
| 500k page views | $45 p/m |
| 1 Million page views | $60 p/m |
| 2 Million page views | $100 p/m |
| 0-50 company ID's | $49 p/m |
| 51-100 company ID's | $69 p/m |
| 101-250 company ID's | $99 p/m |
| 251-500 company ID's | $139 p/m |
| 501-750 company ID's | $179 p/m |
| 751-1.000 company ID's | $229 p/m |
| 1.001-2.000 company ID's | $279 p/m |
| 2.001-3.000 company ID's | $349 p/m |
| 3.001-4.000 company ID's | $439 p/m |
| 4.001-5.000 company ID's | $529 p/m |
| 5.000+ company ID's | On req. |
| Free | Free |
| 100k Page Views | €9+ p/m |
| 250k Page Views | €19+ p/m |
Free trial period
30 days
14 days
30 days
Free plan
Account Management
Trackable Items
50
Unlimited
1
Unlimited
User Seats
Unlimited
Unlimited
Unlimited
3+ depending on plan
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
- European Economic Area (EEA)
- European Economic Area (EEA)
- United States
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
You
Snitcher
Statcounter
You
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
Unlimited
12 months*
Unlimited*
Unlimited
Data Sampling
Usermaven does not sample data
Data Import
Google Analytics importer
Import Google keyword data
Google Analytics importer
Data Export
One-click CSV export
To a spreadsheet or other third party software.
Via API or CSV
Compliance
- GDPR
- CCPA
- ePrivacy
- COPPA
- PECR
- GDPR
- CCPA
- GDPR
- GDPR
- CCPA
Cookieless
Fathom is cookieless by default.
Sets one first-party cookie, snitcher_device_id (1 year).
Statcounter uses cookies
Cookieless tracking available
Alerts & Automation
Custom Alerts
Important visitor alerts
Threshold-based alerts
Email Reports
Weekly or monthly reporting
Detailed, mobile-friendly reports
Scheduled email reports
Reporting
Trend Reporting
Device Reporting
Device type, browser & OS
Device type, browser, OS & screen resolution
Funnel Reporting
AI-powered funnel analysis
User Flow Reporting
Simple ordered list of pages visited
User journey visualization
Segmentation
Instant filters on any data point
Segments & cohorts
Cohort Reports
Retention Reporting
Retention analysis (Business plan)
Attribution Reporting
Simple referral & UTM sources
Multi-touch attribution with 7 models
Ecommerce Reporting
By means of custom events
Revenue attribution
User Experience Features
Heatmaps
Session Recordings
Recordings with many filtering options
A/B Testing
User Feedback
Customizability
Custom Properties
Custom properties
Custom Metrics
Custom Reports
Custom dashboards
Custom Events
Can include: name, ID & value
Max 5 custom tags + values per page
Auto-captured events
Annotations
Support
Support description
Fathom offers extensive support and video walk-throughs. For issues you can always contact their knowledgable email support.
Support via a contact form (answered by email), live chat and the help center.
Statcounter offers various support options like phone, email, live chat, and an extensive knowledge base.
Usermaven offers documentation, live chat support, and email support.
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community