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Rating

5/5

Summary

Privacy-focused website analytics without compromise. Fathom doesn’t compromise visitor privacy for data. It made website analytics easy to use and respectful of privacy laws.

Privacy-friendly Website Analytics. Monitor, analyze, and react to your traffic in real time, on a simple but detailed dashboard. Handy features like uptime monitoring included.

Product Analytics For Product, Marketing, Sales & Support teams. Full-funnel attribution, onboarding optimization, feature usage trends, subscription growth, cohort analysis and more.

Pros

Privacy friendly
Easy to use
Customer support
Ad-blocker bypassing

No bots or referrer spam
Privacy-friendly
Simple but detailed
Uptime monitoring

User / account segmentation
Realtime
Integrations
Feature revenue reporting
Simple implementation

Cons

No data import
Short free trial
Limited features

Limited features
Limited integrations
Lower quality visuals

Customisability
Limited free version

Pricing information

Starting Price

100k page views	$15 p/m
200k page views	$25 p/m
500k page views	$45 p/m
1 Million page views	$60 p/m
2 Million page views	$100 p/m

Pro	$9.99 p/m
Free	Free
Custom	On req.
Pro plus	$14.99 p/m
Pro Platinum	$19.99 p/m

Pro	$999+ p/m
Enterprise	On req.

Free trial period

30 days

21 days

14 days

Account Management

Trackable Items

User Seats

Unlimited

50+

Account Security

Single Sign-on
Two-factor Authentication

Single Sign-on
Two-factor Authentication

Single Sign-on
Two-factor Authentication

Data Processing

Data Center Locations

European Economic Area (EEA)
United States

United States

United States

Software Hosting

Public Cloud
Private Cloud
On-Premise

Public Cloud
Private Cloud
On-Premise

Public Cloud
Private Cloud
On-Premise

Data Ownership

You

Clicky

Woopra

Data Freshness

Realtime

Data Retention

Unlimited

30 months

24 months

Data Sampling

Woopra never uses any kind of sampling

Data Import

Google Analytics importer

Import raw visit data with actions and visitor properties via API

Data Export

One-click CSV export

Export raw daily visit data via API

Compliance

GDPR
CCPA
ePrivacy
COPPA
PECR

GDPR

GDPR

Cookieless

Fathom is cookieless by default.

No tracking cookies, GDPR-compliant by default

Woopra relies on first-party cookies.

Alerts & Automation

Custom Alerts

Automatically trigger emails, slack messages or update Salesforce fields

Email Reports

Weekly or monthly reporting

Reporting

Trend Reporting

Measure by feature, subscription changes by location, campaign performance by source & more

Device Reporting

Device type, browser & OS

Funnel Reporting

User Flow Reporting

Combine any set of actions or attributes in Sankey charts

Segmentation

Instant filters on any data point

Create dynamic segments based on any combination of criteria

Cohort Reports

Breakdown acquisition date, signup date, first purchase date & more

Retention Reporting

Uncover at-risk users and discover engaged users

Attribution Reporting

Ecommerce Reporting

By means of custom events

User Experience Features

Heatmaps

Session Recordings

A/B Testing

User Feedback

Customizability

Custom Properties

Custom Metrics

Available from the pro plan

Custom Reports

Custom Events

Can include: name, ID & value

Via HTTP API or Javascript API

Annotations

Support

Support description

Fathom offers extensive support and video walk-throughs. For issues you can always contact their knowledgable email support.

Woopra offers support by phone, email, and an extensive knowledge base.

Support Options

Phone
Email
Live Chat
Ticketing system
Knowledge base
Community

Phone
Email
Live Chat
Ticketing system
Knowledge base
Community

Phone
Email
Live Chat
Ticketing system
Knowledge base
Community