Compare
Compare Analytics Tools
Matomo Analytics
Free plan
Has, and not every other tool does:
- Data Sampling
- Data Import
- Cookieless
- Custom Alerts
- Trend Reporting
- User Flow Reporting
- Cohort Reports
- Retention Reporting
- Attribution Reporting
- Ecommerce Reporting
- Heatmaps
- Session Recordings
- Custom Properties
- Custom Metrics
- Custom Reports
- Annotations
Lucky Orange
Has, and not every other tool does:
- Trend Reporting
- Attribution Reporting
- Heatmaps
- Session Recordings
- User Feedback
- Custom Reports
Pendo
Has, and not every other tool does:
- Data Import
- Custom Alerts
- Trend Reporting
- Cohort Reports
- Retention Reporting
- Heatmaps
- User Feedback
- Custom Reports
Pirsch Analytics
Has, and not every other tool does:
- Data Sampling
- Data Import
- Cookieless
- User Flow Reporting
- Ecommerce Reporting
- Custom Properties
Summary
A free privacy focussed open-source web analytics tool, which gives you 100% data-ownership. You can even use Matomo without needing to ask for consent.
A website UX tool. See how your visitors actually use your website. It features visitor recordings, live chat, heat map suite, analytics, polls, & more.
Pendo is a product-analytics app that helps software companies develop products that resonate with customers.
Pirsch is a simple, cookie-free, open-source web analytics solution that integrates easily into your website or backend.
Pros
- Data display
- Flexible data visualisation
- Engagement reporting
- Privacy oriented
- Easy to use
- Great tagging feature
- Attentive support team
- Lightweight, cookie-free and open-source
- Pirsch's backend integration requires no client-side scripts and delivers the same accurate results without the interference of adblockers
- Extensive API
- Fully-fledged access management
- Comprehensive filtering by any metric including event metadata
Cons
- Integrations
- Branding method
- New version can be glitchy
- Slight learning curve for beginners
- Visitors are only recognized for up to 24 hours to comply with the privacy policy
- Heatmaps and session recordings are not available
Pricing information
Starting Price
- On-PremiseFree
- Cloud€19+ p/m
Free trial period
21 days
7 days
Free plan
30 days
Account Management
Trackable Items
30
1 per plan but option to add 1 for €5
Unlimited in Portfolio plan
Unlimited
User Seats
Unlimited
Unlimited
Unlimited
Unlimited
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- United States
- United States
- European Economic Area (EEA)
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
You
Lucky Orange
Pendo
You
Data Freshness
15 minutes or more
Realtime
Hourly updates
Realtime
Data Retention
Unlimited and customizable
2 months for heatmaps & recordings and 12 for other features
84 months
Unlimited
Data Sampling
Matomo doesn’t use data sampling
Data Import
Import Google Analytics data, search keywords & server logs
Import historical data by CSV
Import from Plausible, Fathom or Google Analytics
Data Export
to CSV, XML, Json or Looker Studio or via HTTP API
Export feedback & reports by CSV or pull data to BI tool
via API or CSV
Compliance
- GDPR
- CCPA
- ePrivacy
- GDPR
- CCPA
- CCPA
- ePrivacy
- GDPR
- CCPA
- ePrivacy
- PECR
Cookieless
Matomo offers cookieless tracking.
Lucky orange uses first-party cookies
Pendo uses first-party cookies
Pirsch Analytics does not use cookies
Alerts & Automation
Custom Alerts
Receive alerts from every report by email or SMS
Guide, Page & Feature alerts
Email Reports
Detailed daily, weekly and monthly reports
Recieve reports in weekly emails
Daily, Weekly, Bi-weekly, Monthly
Reporting
Trend Reporting
Device Reporting
Device type, OS, Browser, Browser version, Screen size
Funnel Reporting
Basic funnel reporting
Analyze Funnels
User Flow Reporting
With flexible Sankey chart
Entry and exit pages
Segmentation
Based on visit, interaction, campaign, ecommerce, demographics & device
Extensive filtering by any metric
Cohort Reports
Analyse and segment by cohort
Retention Reporting
See Cohort analysis
Attribution Reporting
Model comparison report
Simple referrer graph
Ecommerce Reporting
Possible with custom events and goals
User Experience Features
Heatmaps
Filter specific pages or hide elements on the page
Session Recordings
Record specific pages or only after activity or duration
A/B Testing
A/B Testing Platform (premium feature)
Tag-based A/B testing and segmentation
User Feedback
Customizability
Custom Properties
5-15 for each scope and can't delete them
As part of custom events
Custom Metrics
Custom Reports
Flexible report design
Change the widgets of a report
Custom Events
With additional metadata fields (key-value pairs).
Annotations
On any graph or via API
Support
Support description
Matomo offers extensive documentation and video tutorials. Because Matomo is an open source product, you can also get help from a large community. Do you need personal help? Contact Matomo's support team for general issues or contact Innocraft for Matomo Cloud-hosted services.
Lucky Orange offers support by means of email, a live chat, and a ticketing system. Besides that, they have an extensive knowledge base and they offer an onboarding service.
The Pendo support consists of a phone helpdesk, a live chat function, an extensive knowledge base and a community.
Email support, public Discord server
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community