Compare
Compare Analytics Tools
Rating
4/5
4/5
5/5
Summary
A B2B leadgeneration tool. Turn pageviews into pipeline. Identify the companies already visiting your website and convert them into high-value leads.
Powerful, self-serve product analytics to help you convert, engage, and retain more users. Build funnels, see top user flows, create cohorts, and more with just a few clicks.
A simple but powerful real-time web analytics tool that helps you track, analyse and understand your visitors. It features click fraud detection and session playback.
Pirsch is a simple, cookie-free, open-source web analytics solution that integrates easily into your website or backend.
Pros
- Company insights
- Easy setup
- CRM integration
- Great for leadgen
- Interface is easy to understand
- Great support options
- Reporting is in realtime
- Good community
- Easy to use
- Google Ads integration
- Great session playback
- Click fraud detection
- Visitor alerts
- Lightweight, cookie-free and open-source
- Pirsch's backend integration requires no client-side scripts and delivers the same accurate results without the interference of adblockers
- Extensive API
- Fully-fledged access management
- Comprehensive filtering by any metric including event metadata
Cons
- Specific use-case
- Limited data retention
- Limited features
- Event setup requires tech skills
- Contains hard to discover features
- Has a steep learning curve
- Limited free plan
- Visitors are only recognized for up to 24 hours to comply with the privacy policy
- Heatmaps and session recordings are not available
Pricing information
Starting Price
| Lite | Free |
| Discover | €79+ p/m (billed annually) |
| Activate | €369+ p/m (billed annually) |
| Scale | €599+ p/m (billed annually) |
| Enterprise | On req. |
| Free | Free |
| Enterprise | On req. |
| Free | Free |
| 100k Page Views | €9+ p/m |
| 250k Page Views | €19+ p/m |
Free trial period
14 days
Free plan
30 days
30 days
Account Management
Trackable Items
Unlimited
1
1
Unlimited
User Seats
Unlimited
Unlimited
Unlimited
Unlimited
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
- European Economic Area (EEA)
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
Leadfeeder
Mixpanel
Statcounter
You
Data Freshness
1 hour
Realtime
Realtime
Realtime
Data Retention
Unlimited on paid plans, 7 days on Free
Unlimited
Unlimited*
Unlimited
Data Sampling
Data Import
Via one-off script or Ingestion API
Import Google keyword data
Import from Plausible, Fathom or Google Analytics
Data Export
Included on Scale, otherwise uses credits
Via raw data export API
To a spreadsheet or other third party software.
via API or CSV
Compliance
- GDPR
- CCPA
- GDPR
- CCPA
- HIPAA
- GDPR
- GDPR
- CCPA
- ePrivacy
- PECR
Cookieless
Sets first-party cookies _lfa (1 year) and _lfa_consent.
Mixpanel relies on first-party cookies
Statcounter uses cookies
Pirsch Analytics does not use cookies
Alerts & Automation
Custom Alerts
Hourly, daily, or weekly base on event threshold
Important visitor alerts
Email Reports
Same as custom alerts
Detailed, mobile-friendly reports
Daily, Weekly, Bi-weekly, Monthly
Reporting
Trend Reporting
Device Reporting
Device type, browser, OS & screen resolution
Device type, OS, Browser, Browser version, Screen size
Funnel Reporting
Funnel trend, time to convert & frequency visualisations
Analyze Funnels
User Flow Reporting
Sankey chart with selected, immediate & drop off events
Simple ordered list of pages visited
Entry and exit pages
Segmentation
Automatically find interesting segments & receive per email
Extensive filtering by any metric
Cohort Reports
User cohorts of users to filter reports
Retention Reporting
Retention curves, trends & user cohort buckets
Attribution Reporting
Simple UTM tracking with "first touch" attribution
Simple referral & UTM sources
Ecommerce Reporting
Option to track purchases but no special reporting
Possible with custom events and goals
User Experience Features
Heatmaps
Session Recordings
Recordings with many filtering options
A/B Testing
Experiments
Tag-based A/B testing and segmentation
User Feedback
Customizability
Custom Properties
As part of custom events
Custom Metrics
Max 255 properties per event
Custom Reports
Unlimited custom dahboards & reports
Custom Events
Combine events into a custom event
Max 5 custom tags + values per page
With additional metadata fields (key-value pairs).
Annotations
Directly on the linechart in Insights
Support
Support description
You can contact support either by live chat (9AM - 11PM EET) and email from Monday to Friday. Support is knowledgable and responsive through chat. Email can take longer and responses can be from different support staff.
Mixpanel offer extensive documentation and knowledgable support through a ticketing system. They have a support email address but regular support requests are directed to the ticketing system. Join their Slack group for community access.
Statcounter offers various support options like phone, email, live chat, and an extensive knowledge base.
Email support, public Discord server
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community