Compare

Compare Analytics Tools

Visit website ↗

Rating

4/5

Summary

A B2B leadgeneration tool. Turn pageviews into pipeline. Identify the companies already visiting your website and convert them into high-value leads.

B2B website visitor identification in real-time. Uncover your anonymous B2B website visitors and fuel your business growth.

A simple but powerful real-time web analytics tool that helps you track, analyse and understand your visitors. It features click fraud detection and session playback.

Pros

Company insights
Easy setup
CRM integration
Great for leadgen

Great for B2B leadgen
Company insights
Simple implementation
The world's largest B2B IP address database
Ability to tag users

Easy to use
Google Ads integration
Great session playback
Click fraud detection
Visitor alerts

Cons

Specific use-case
Limited data retention
Limited features

Limited features
Cluttered interface
Crashes sometimes

Limited free plan

Pricing information

Starting Price

Lite	Free
Discover	€79+ p/m (billed annually)
Activate	€369+ p/m (billed annually)
Scale	€599+ p/m (billed annually)
Enterprise	On req.

Essentials	On req.
Automate	On req.

Free	Free
100k Page Views	€9+ p/m
250k Page Views	€19+ p/m

Free trial period

14 days

7 days

30 days

Account Management

Trackable Items

Unlimited

User Seats

Unlimited

Account Security

Single Sign-on
Two-factor Authentication

Single Sign-on
Two-factor Authentication

Single Sign-on
Two-factor Authentication

Data Processing

Data Center Locations

European Economic Area (EEA)

United Kingdom
European Economic Area (EEA)

European Economic Area (EEA)

Software Hosting

Public Cloud
Private Cloud
On-Premise

Public Cloud
Private Cloud
On-Premise

Public Cloud
Private Cloud
On-Premise

Data Ownership

Leadfeeder

Lead Forensics

Statcounter

Data Freshness

1 hour

Realtime

Data Retention

Unlimited on paid plans, 7 days on Free

3 months

Unlimited*

Data Sampling

Data Import

by means of an API

Import Google keyword data

Data Export

Included on Scale, otherwise uses credits

by means of an API

To a spreadsheet or other third party software.

Compliance

GDPR
CCPA

GDPR
CCPA

GDPR

Cookieless

Sets first-party cookies _lfa (1 year) and _lfa_consent.

The basic tracking code sets no cookie; an optional first-party cookie (lfuuid) can be enabled.

Statcounter uses cookies

Alerts & Automation

Custom Alerts

Important visitor alerts

Email Reports

Detailed, mobile-friendly reports

Reporting

Trend Reporting

Device Reporting

Device type, browser, OS & screen resolution

Funnel Reporting

User Flow Reporting

Simple ordered list of pages visited

Segmentation

Cohort Reports

Retention Reporting

Attribution Reporting

Simple referral & UTM sources

Ecommerce Reporting

User Experience Features

Heatmaps

Session Recordings

Recordings with many filtering options

A/B Testing

User Feedback

Customizability

Custom Properties

Custom Metrics

Custom Reports

Custom Events

also called triggers

Max 5 custom tags + values per page

Annotations

Support

Support description

You can contact support either by live chat (9AM - 11PM EET) and email from Monday to Friday. Support is knowledgable and responsive through chat. Email can take longer and responses can be from different support staff.

Lead Forensics support options consist of country-specific phone numbers nu and a form on the website to contact sales or support.

Statcounter offers various support options like phone, email, live chat, and an extensive knowledge base.

Support Options

Phone
Email
Live Chat
Ticketing system
Knowledge base
Community

Phone
Email
Live Chat
Ticketing system
Knowledge base
Community

Phone
Email
Live Chat
Ticketing system
Knowledge base
Community