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Compare Analytics Tools
Rating
4/5
5/5
5/5
Summary
A B2B leadgeneration tool. Turn pageviews into pipeline. Identify the companies already visiting your website and convert them into high-value leads.
A free analytics suite with a focus on user privacy and data security. Optimize the customer journey where it was previously impossible.
A B2B tool that helps businesses identify and track website visitors in order to generate leads and improve their sales and marketing efforts.
Pirsch is a simple, cookie-free, open-source web analytics solution that integrates easily into your website or backend.
Pros
- Company insights
- Easy setup
- CRM integration
- Great for leadgen
- Ease of use
- Great authorisation management
- Packed with features
- Community forum
- Intergrated tag & consent management
- Great for B2B leadgen
- Quality company insights
- Modern user interface
- Responsive support
- Easy to set up
- Lightweight, cookie-free and open-source
- Pirsch's backend integration requires no client-side scripts and delivers the same accurate results without the interference of adblockers
- Extensive API
- Fully-fledged access management
- Comprehensive filtering by any metric including event metadata
Cons
- Specific use-case
- Limited data retention
- Limited features
- No progressive payment plan
- Ecommerce reporting can be improved
- Limited features
- Pricing based on company ID's, relevant or not
- Slight learning curve
- Visitors are only recognized for up to 24 hours to comply with the privacy policy
- Heatmaps and session recordings are not available
Pricing information
Starting Price
| Lite | Free |
| Discover | €79+ p/m (billed annually) |
| Activate | €369+ p/m (billed annually) |
| Scale | €599+ p/m (billed annually) |
| Enterprise | On req. |
| Core - 500k | €35 p/m |
| Enterprise | €366 p/m |
| 0-50 company ID's | $49 p/m |
| 51-100 company ID's | $69 p/m |
| 101-250 company ID's | $99 p/m |
| 251-500 company ID's | $139 p/m |
| 501-750 company ID's | $179 p/m |
| 751-1.000 company ID's | $229 p/m |
| 1.001-2.000 company ID's | $279 p/m |
| 2.001-3.000 company ID's | $349 p/m |
| 3.001-4.000 company ID's | $439 p/m |
| 4.001-5.000 company ID's | $529 p/m |
| 5.000+ company ID's | On req. |
Free trial period
14 days
Free plan
14 days
30 days
Account Management
Trackable Items
Unlimited
10 sites or apps (free) Unlimited (Enterprise)
Unlimited
Unlimited
User Seats
Unlimited
Unlimited
Unlimited
Unlimited
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
- European Economic Area (EEA)
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
Leadfeeder
You
Snitcher
You
Data Freshness
1 hour
30 min
Realtime
Realtime
Data Retention
Unlimited on paid plans, 7 days on Free
Up to 25 months
12 months*
Unlimited
Data Sampling
By default Piwik does not sample data
Data Import
Import cost data, search keywords, user/client ID and audience data
Import from Plausible, Fathom or Google Analytics
Data Export
Included on Scale, otherwise uses credits
As CSV, XML, JSON, or via an API
via API or CSV
Compliance
- GDPR
- CCPA
- GDPR
- CCPA
- HIPAA
- LGPD
- ePrivacy
- PECR
- GDPR
- CCPA
- GDPR
- CCPA
- ePrivacy
- PECR
Cookieless
Sets first-party cookies _lfa (1 year) and _lfa_consent.
Piwik features a cookieless tracking option
Sets one first-party cookie, snitcher_device_id (1 year).
Pirsch Analytics does not use cookies
Alerts & Automation
Custom Alerts
Email alerts based on thresholds
Email Reports
Daily, weekly or monthly reports
Daily, Weekly, Bi-weekly, Monthly
Reporting
Trend Reporting
Device Reporting
Device type, OS, Browser, Browser version, Screen size
Funnel Reporting
Detailed funnel report up to 5 steps
Analyze Funnels
User Flow Reporting
Standard, transition & reverse Sankey charts
Entry and exit pages
Segmentation
Unlimited segments
Extensive filtering by any metric
Cohort Reports
Retention Reporting
Customer loyalty eCommerce report
Attribution Reporting
Multi-channel attribution with 98% accuracy
Ecommerce Reporting
Overview, order list, product, days and sessions to purchase & customer loyalty
Possible with custom events and goals
User Experience Features
Heatmaps
Create an overlay with the site inspector Chrome extension
Session Recordings
A/B Testing
Tag-based A/B testing and segmentation
User Feedback
Customizability
Custom Properties
200 slots for each scope and they can't be removed
As part of custom events
Custom Metrics
Also called Calculated metrics
Custom Reports
Custom Events
Include category, action, and optionally name and value
With additional metadata fields (key-value pairs).
Annotations
Add to any graph or include them in scheduled reports or alerts
Support
Support description
You can contact support either by live chat (9AM - 11PM EET) and email from Monday to Friday. Support is knowledgable and responsive through chat. Email can take longer and responses can be from different support staff.
Piwik Pro offers extensive documentation and video tutorials. They have support offices for different regions which can be contacted by email and phone.
Support via a contact form (answered by email), live chat and the help center.
Email support, public Discord server
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community