Compare
Compare Analytics Tools
Leadfeeder
Free plan
No feature only Leadfeeder has.
Fathom Analytics
From $15 p/m
No feature only Fathom Analytics has.
Woopra
From $999 p/m
Only Woopra has:
- Data Sampling
- Cohort Reports
- Retention Reporting
- Custom Reports
- Annotations
Plausible Analytics
From $9 p/m
Only Plausible Analytics has:
- Custom Properties
Leadfeeder
Fathom Analytics
Woopra
Plausible AnalyticsSummary
A B2B leadgeneration tool. Turn pageviews into pipeline. Identify the companies already visiting your website and convert them into high-value leads.
Privacy-focused website analytics without compromise. Fathom doesn’t compromise visitor privacy for data. It made website analytics easy to use and respectful of privacy laws.
Product Analytics For Product, Marketing, Sales & Support teams. Full-funnel attribution, onboarding optimization, feature usage trends, subscription growth, cohort analysis and more.
Lightweight and open source web analytics. No cookies and fully compliant with GDPR, CCPA and PECR. Made and hosted in the EU, on European cloud infrastructure.
Pros
- Company insights
- Easy setup
- CRM integration
- Great for leadgen
- Privacy friendly
- Easy to use
- Customer support
- Ad-blocker bypassing
- User / account segmentation
- Realtime
- Integrations
- Feature revenue reporting
- Simple implementation
- Lightweight
- Open-source
- Cookieless
- EU cloud infrastructure
Cons
- Specific use-case
- Limited data retention
- Limited features
- No data import
- Short free trial
- Limited features
- Customisability
- Limited free version
- Limited features
- No audience reporting features
Pricing information
Starting Price
- LiteFree
- Discover€79+ p/m (billed annually)
- Activate€369+ p/m (billed annually)
- Scale€599+ p/m (billed annually)
- EnterpriseOn req.
- 100k page views$15 p/m
- 200k page views$25 p/m
- 500k page views$45 p/m
- 1 Million page views$60 p/m
- 2 Million page views$100 p/m
- Pro$999+ p/m
- EnterpriseOn req.
- 10k page views$9 p/m
- 100k page views$19 p/m
- 200k page views$29 p/m
- 500k page views$49 p/m
- 1M page views$69 p/m
- 2M page views$89 p/m
- 5M page views$129 p/m
- 10M page views$169 p/m
- EnterpriseOn req.
Free trial period
14 days
30 days
14 days
30 days
Account Management
Trackable Items
Unlimited
50
1
1-10+ depending on plan
User Seats
Unlimited
Unlimited
50+
1-10+ depending on plan
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- European Economic Area (EEA)
- United States
- United States
- European Economic Area (EEA)
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
Leadfeeder
You
Woopra
You
Data Freshness
1 hour
Realtime
Realtime
Realtime
Data Retention
Unlimited on paid plans, 7 days on Free
Unlimited
24 months
3-5+ years depending on plan
Data Sampling
Woopra never uses any kind of sampling
Limited data sampling in reports with over 20M pageviews
Data Import
Google Analytics importer
Import raw visit data with actions and visitor properties via API
e.g. import GA data
Data Export
Included on Scale, otherwise uses credits
One-click CSV export
Export raw daily visit data via API
Export your data to CSV
Compliance
- GDPR
- CCPA
- GDPR
- CCPA
- ePrivacy
- COPPA
- PECR
- GDPR
- GDPR
- CCPA
- PECR
Cookieless
Sets first-party cookies _lfa (1 year) and _lfa_consent.
Fathom is cookieless by default.
Woopra relies on first-party cookies.
Plausible is cookieless by default.
Alerts & Automation
Custom Alerts
Automatically trigger emails, slack messages or update Salesforce fields
Traffic spike notifications through Slack or email
Email Reports
Weekly or monthly reporting
Weekly or monthly email reporting
Reporting
Trend Reporting
Measure by feature, subscription changes by location, campaign performance by source & more
Device Reporting
Device type, browser & OS
Device type, browser & OS
Funnel Reporting
User Flow Reporting
Combine any set of actions or attributes in Sankey charts
Basic reporting by looking at Entry & Exit pages
Segmentation
Instant filters on any data point
Create dynamic segments based on any combination of criteria
Use filters to segment your audience
Cohort Reports
Breakdown acquisition date, signup date, first purchase date & more
Retention Reporting
Uncover at-risk users and discover engaged users
Attribution Reporting
Ecommerce Reporting
By means of custom events
Ecommerce revenue tracking
User Experience Features
Heatmaps
Session Recordings
A/B Testing
User Feedback
Customizability
Custom Properties
Custom Properties (Business plan and above)
Custom Metrics
Available from the pro plan
Custom Reports
Custom Events
Can include: name, ID & value
Via HTTP API or Javascript API
By means of adding CSS classes
Annotations
Support
Support description
You can contact support either by live chat (9AM - 11PM EET) and email from Monday to Friday. Support is knowledgable and responsive through chat. Email can take longer and responses can be from different support staff.
Fathom offers extensive support and video walk-throughs. For issues you can always contact their knowledgable email support.
Woopra offers support by phone, email, and an extensive knowledge base.
Plausible offers extensive documentation which is the first place to find answers. Still haven't found what you're looking for? Contact their email support for knowledgable support.
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
LeadfeederFathom AnalyticsWoopraPlausible Analytics