✓ 100% independent✓ Most complete overview✓ Free expert advice
New MetricsTake the quiz

Compare

Compare Analytics Tools

Rating
4/5
5/5
Summary
A B2B leadgeneration tool. Turn pageviews into pipeline. Identify the companies already visiting your website and convert them into high-value leads.
Give your teams a self-service digital analytics platform to understand your users, drive conversions, and increase engagement, growth and revenue. Ideal for product or gowth teams.
Optimize your website with certainty, not assumption. Watch real user journeys, with automatic Friction Scores that detects where to focus first.
Pirsch is a simple, cookie-free, open-source web analytics solution that integrates easily into your website or backend.
Pros
  • Company insights
  • Easy setup
  • CRM integration
  • Great for leadgen
  • Simple & Intuïtive
  • User segmentation
  • Data visualisations
  • Feature Analytics
  • Intuitive dashboards
  • Great filtering
  • Possibility to tag elements
  • Helpfull support
  • Automatic form tracking
  • User feedback surveys
  • Lightweight, cookie-free and open-source
  • Pirsch's backend integration requires no client-side scripts and delivers the same accurate results without the interference of adblockers
  • Extensive API
  • Fully-fledged access management
  • Comprehensive filtering by any metric including event metadata
Cons
  • Specific use-case
  • Limited data retention
  • Limited features
  • Dashboard customisation
  • Limited free plan
  • User support access
  • Pricing transparency
  • Lack of insight for Iframe recordings
  • Funnels could be improved
  • You run into credit limit quite fast
  • Visitors are only recognized for up to 24 hours to comply with the privacy policy
  • Heatmaps and session recordings are not available

Pricing information

Starting Price
LiteFree
Discover€79+ p/m (billed annually)
Activate€369+ p/m (billed annually)
Scale€599+ p/m (billed annually)
EnterpriseOn req.
StarterFree
Growth$49+ p/m
EnterpriseOn req.
FreeFree
Starter€39 p/m
Growth€129 p/m
Business€259 p/m
Pro€499 p/m
EnterpriseOn req.
Free trial period
14 days
Free plan
14 days
30 days

Account Management

Trackable Items
Unlimited
Unlimited
10
Unlimited
User Seats
Unlimited
Unlimited for all plans
Unlimited
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • European Economic Area (EEA)
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
Leadfeeder
You
Mouseflow
You
Data Freshness
1 hour
Realtime
Realtime
Realtime
Data Retention
Unlimited on paid plans, 7 days on Free
Unlimited
12 months
Unlimited
Data Sampling
Data Import
Via SDK, API, GCS, AWS & more
through integrations
Import from Plausible, Fathom or Google Analytics
Data Export
Included on Scale, otherwise uses credits
To GCS, BigQuery, Redshift & more
via CSV or to third-party tools by ID push
via API or CSV
Compliance
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • ePrivacy
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • ePrivacy
  • PECR
Cookieless
Sets first-party cookies _lfa (1 year) and _lfa_consent.
Amplitude relies on first-party cookies.
Mouseflow uses first-party cookies
Pirsch Analytics does not use cookies

Alerts & Automation

Custom Alerts
Via web hook
Email Reports
Subscribe to dashboard for daily reports
Hourly, daily, or weekly emails
Daily, Weekly, Bi-weekly, Monthly

Reporting

Trend Reporting
Simple visitor trend graphs
Device Reporting
Filter by device type, OS, browser & screen resolution
Device type, OS, Browser, Browser version, Screen size
Funnel Reporting
Flexible funnels to analyse conversion, time to convert & more
Simple funnel report, watch recordings from converters
Analyze Funnels
User Flow Reporting
Standard & reverse Sankey charts
Entry and exit pages
Segmentation
Segment users to filter heatmaps & recordings
Extensive filtering by any metric
Cohort Reports
Retention Reporting
Retention Analysis and Lifecycle charts
Attribution Reporting
Ecommerce Reporting
Elaborate Ecommerce reporting
Possible with custom events and goals

User Experience Features

Heatmaps
Click, movement, scroll, attention, live & geo heatmaps
Session Recordings
Session Replay
Elaborate filtering & livestream options
A/B Testing
A/B testing & feature flagging with Amplitude Experiment
Tag-based A/B testing and segmentation
User Feedback
Guides and Surveys
Custom triggered text, multiple choice & NPS ratings

Customizability

Custom Properties
As part of custom events
Custom Metrics
20 custom formulas to create the metric you need
Custom Reports
Automatic form tracking
Custom Events
Create a custom event from existing events
Custom tagging of recordings
With additional metadata fields (key-value pairs).
Annotations

Support

Support description
You can contact support either by live chat (9AM - 11PM EET) and email from Monday to Friday. Support is knowledgable and responsive through chat. Email can take longer and responses can be from different support staff.
The support of Amplitude consists of a ticketing system, an extensive knowledge base, a community and email support depending on your plan.
Mouseflow provides support in four languages and through phone, email, and an extensive knowledge base
Email support, public Discord server
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

Looking for more answers?

Check out our knowledge base for more articles on analytics, tracking and privacy.

Go to the knowledge base